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SEMA KICKS DOWN GRANT TO TREAD LIGHTLY!As part of its SEMA Cares outreach, SEMA Truck & Off-Road Alliance - TORA (TORA) ...
09/11/2026

SEMA KICKS DOWN GRANT TO TREAD LIGHTLY!
As part of its SEMA Cares outreach, SEMA Truck & Off-Road Alliance - TORA (TORA) kicked down a grant to the Tread Lightly team. “We'd like to thank the Specialty Equipment Market Association for awarding Tread Lightly! with its SEMA Cares grant in 2026,” says the non-profit association’s Executive Director James Boyd. “This generous support helps advance Tread Lightly!’s mission to protect trails through responsible recreation education and on-the-ground stewardship projects. Together, we’re helping keep our trails healthy, accessible, and enjoyable for generations to come,” adds Boyd. “Thank you, SEMA Cares, for being a champion of our trails and investing in responsible recreation and the future of our public lands!”
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https://dealernews.com/Home/post/sema-kicks-down-grant-to-tread-lightly/

AMA & BDR ADVANCE ADVOCACY, EDUCATION & ACCESS“The Backcountry Discovery Routes organization brings over $60 million wor...
09/11/2026

AMA & BDR ADVANCE ADVOCACY, EDUCATION & ACCESS
“The Backcountry Discovery Routes organization brings over $60 million worth of economic impact to local communities annually by making over 20,000 miles of backcountry tracks available to the riding community,” notes American Motorcyclist Association President and CEO Rob Dingman. “AMA offers a national advocacy infrastructure, government relations expertise, a network of independent clubs and promoters, and broad individual membership.”
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  Dealernews is? Scot Harden and Bob Althoff know!
09/10/2026

Dealernews is? Scot Harden and Bob Althoff know!

OH CANADA! According to the latest edition of the Motorcycle Industry Council's RideReport, Canadian motorcycles with en...
09/10/2026

OH CANADA!
According to the latest edition of the Motorcycle Industry Council's RideReport, Canadian motorcycles with engine displacements greater than 800cc will be banned beginning September 29, replacing the 50% tariff that has applied to those motorcycles since August 22. "The new import ban is narrowly targeted. Its annex contains only one HTSUS classification, 8711.50.00, covering motorcycles and similar cycles with reciprocating internal-combustion engines over 800cc," states MIC.
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09/10/2026

Nash Powersports Mesa update from Nash:

Shocking news! The Motorcycle Industry Council is staffing up for eBike programs according to the latest Motorcycle Indu...
09/09/2026

Shocking news! The Motorcycle Industry Council is staffing up for eBike programs according to the latest Motorcycle Industry Jobs update:

Motorcycle Safety Foundation (MSF) is hiring an eBike, eCourse Program Administrator. Read all the details and apply on the MIJ site for the MSF opportunity brought to you by MIC, mmm-k.

https://tr.ee/ndShMA

Nash Powersports Mesa location temporarily closed:
09/08/2026

Nash Powersports Mesa location temporarily closed:

‼️ Update: We appreciate all the calls, text, DMs, emails and personal visits. We appreciate your patience as we navigate this unexpected situation sustained.

Our riding community of is incredibly strong and we are so grateful of your support!

Any information and or questions you wish to learn, please visit our website and contact us. We will get through the inquires as fast as possible.

Thanks Nash Powersports Family 🙏

 With 2OG Racing/Dealernews columnist Bill Little going down, Beta USA has officially signed Shane McElrath to a two-yea...
09/07/2026


With 2OG Racing/Dealernews columnist Bill Little going down, Beta USA has officially signed Shane McElrath to a two-year contract to campaign the Factory Beta RX 450F in the highly competitive 450SX division. "I'm so excited to finally get to announce our partnership with Beta Factory Racing," exclaims McElrath. "They have given me a great opportunity, and I'm excited to work alongside such a longstanding brand for the next 2 years and beyond. We are both eager to perform well at the highest level, and we will stop at nothing less. Let's go racing!"
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https://dealernews.com/Home/post/shifting-gears-beta-bags-a-big-dog/

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