Woodward Original

Woodward Original Creating impactful stories. Crafted in Detroit. Felt around the world.
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Operating as usual

03/25/2021
Gilbert Family Foundation & Rocket Community Fund $500M Philanthropic Detroit Investment

We are incredibly honored to have played a part in this transformational announcement from the Gilbert Family Foundation and The Rocket Community Fund.

This $500M investment into Detroit will be a catalyst to build economic opportunities for so many residents in the city that we love so much.

To learn more about the Tax Relief Fund and if needed, how you can apply for assistance, click here: https://bit.ly/3clAoKz

Click here to watch all of the content we produced for this announcement: https://www.woodwardoriginal.com/work/gffrcfdetroitinvestment

#detroit #gilbertfamilyfoundation #rocketmortgage #rocketmortgagecommunityfund #taxrelieffund

S/O to The Drew Barrymore Show for featuring the Kingsford #preservethepit fellowship and showing our video. Check out C...
02/04/2021
Chef Kevin Bludso Collabs with Kingsford to Celebrate the History of Black BBQ | Drew's News

S/O to The Drew Barrymore Show for featuring the Kingsford #preservethepit fellowship and showing our video. Check out Chef Kevin Bludso as he joins Drew and the crew to talk about how he's working with Kingsford to help preserve the history of Black barbecue and invest in its future.

https://www.youtube.com/watch?v=DXPCB5uiovs

#bbq #kingsford #blackhistorymonth #drewbarrymoreshow #drewsnews #kevinbludso

Chef Kevin Bludso joins the show to talk about how he's working with Kingsford to help preserve the history of black barbecuing and invest in its future.Drew...

We are proud of this collaboration with TCF Bank for the opportunity to shine a light on their great people as they dig ...
01/22/2021
TCF Bank Diversity & Inclusion — Woodward Original

We are proud of this collaboration with TCF Bank for the opportunity to shine a light on their great people as they dig into TCF’s Diversity & Inclusion efforts. The TCF team members we met along the way were inspirational and awe-inspiring. We hope you are moved by them as much as we are. #whatsinitforwe

Special thanks to the whole crew that was able to make this production happen safely!

https://www.woodwardoriginal.com/work/tcfdiversity

#tcf #diversity #banking #storytelling #detroit #filmmaking

TCF Bank Diversity & Inclusion Message

Today is the day! #VimeoFestivalAwards Watch-From-Home Edition. Our Cranbrook Academy “This is the Space” video is nomin...
01/14/2021
Vimeo Festival & Awards

Today is the day! #VimeoFestivalAwards Watch-From-Home Edition. Our Cranbrook Academy “This is the Space” video is nominated for “Best of the Year” in the Brand Vision category.

Shout out to all involved and a big thank you to our partners and friends at Cranbrook Academy of Art who provided us this opportunity!

TUNE IN HERE: https://vimeo.com/festival

Celebrating the year’s best videos with workshops, panels and our first-ever, virtual award show. January 14th, 2021

Late last year, we were able to meet Maddox, his family, and tell his incredible story. The video we created played at t...
01/06/2021

Late last year, we were able to meet Maddox, his family, and tell his incredible story. The video we created played at the first-ever virtual beNeFit VIII gala. Hundreds of amazing supporters raise $7 million to fight NF! The funds will continue to support NF Forward to fund critical research to advance a cure for this devastating disorder. Check out NF Forward if you're interested in learning more and donating to fight to #EndNF.

https://www.woodwardoriginal.com/work/maddox

Director: Jonathan Braue
Producer: Stevie Ansara
DP: Dimitrius Ramirez
Editor: Joe Talbot

#film #story #NF #documentary #detroit #storytelling #charlotte #northcarolina

Merry Christmas & Happy Holidays from our family to yours!
12/25/2020

Merry Christmas & Happy Holidays from our family to yours!

Hour Detroit Magazine with the feature on Pepsi's #FullofDetroitSoul campaign! WO's own Director/Creative Ariel Ellis wi...
12/09/2020
Pepsi Teams Up with Local Artists for Its Full of Detroit Soul Campaign

Hour Detroit Magazine with the feature on Pepsi's #FullofDetroitSoul campaign!

WO's own Director/Creative Ariel Ellis with the shout out ❤️ 🎬 👀

Pepsi's new campaign is called Full of Detroit Soul. The brand partners with R&B singer Kem and artists Désirée Kelly, Ndubisi Okoye, Sydney James.

We were able to meet Maddox, his family, and tell his incredible story that we hope inspires you and encourages you to s...
12/08/2020

We were able to meet Maddox, his family, and tell his incredible story that we hope inspires you and encourages you to support the fight to #EndNF!

You can watch his story on our website: https://www.woodwardoriginal.com/work/maddox

Director: Jonathan Braue
Producer: Stevie Ansara
DP: Dimitrius Ramirez
Editor: Joseph Talbot

This year’s “Strength and Honor Award” was presented to Maddox Gibson. He is a young man with NF who is a gleaming example of the countless ways those living with NF can thrive in life. Maddox has greatly inspired us, and we hope you will watch his story at the link below!

https://youtu.be/mrphh1i8KyA

Video: Woodward Original

12/07/2020

Pepsi created the “Full of Detroit Soul” campaign to capture the spirit of a Detroit through the eyes and stories of some of the cities most creative artists and makers.

We are very excited to show off and celebrate Detroit’s soul.

Click the link for the full campaign: https://fullofdetroitsoul.com/

Director: Ariel Ellis
Producer: Marissa Clement
DP: Dimitrius Ramirez
Post: Reprise Post

12/05/2020
Shinola

Is this your Runwell?

#Shinola #IsThisYourRunwell

Lost at sea. Found still ticking. Is this your Runwell?

In the spring of 2020, longtime boater Jay S. found one of our early model Runwell watches washed ashore at a marina. By his estimate, it had been there for half a year or more – through the icy winter, submerged in water and caked in mud.

Then he saw the dial. The time was right on, down to the minute and second. “You’ve got a story to tell,” he told us. Do we ever.

But before we can tell it, we need to know: Is this your Runwell? Because it’s still ticking, and we’d like to get it back to you. Visit http://shino.la/MarinaRunwell for more details and to claim your missing Runwell. #shinola

We couldn’t be more excited for Cranbrook Academy of Art to get a platform like this to show off their space!
11/21/2020
Nominees - Vimeo Festival & Awards

We couldn’t be more excited for Cranbrook Academy of Art to get a platform like this to show off their space!

Celebrating the year’s best videos with workshops, panels and our first-ever, virtual award show. January 14th, 2021

10/26/2020
1 Million Dollar Pitch Competition | Rocket Mortgage Detroit Demo Day 2020

We helped put together the first-ever fully digital Rocket Mortgage Detroit Demo Day featuring more than 15 small businesses in Detroit all competing for over $1M in funding to start, sustain, or build their businesses.

Check out all the pitches in the three categories: Start, Sustain, and Build by clicking below.

1 Million Dollar Pitch Competition | 2020 Rocket Mortgage Detroit Demo Day Watch Rocket Mortgage Detroit Demo Day 2020 to see some of Detroit's best and brig...

10/14/2020
24-Hour Grace - The Orchard

We partnered with our friends at Huntington National Bank to feature their 24-Hour Grace program, which is designed to provide small businesses some extra time in these unprecedented times.

Our production was a journey that spanned across 4 weeks and took us to 13 businesses in 5 states in the Midwest.

The commercials are out now, but you can also check them out on our site!

Director: Stevie Ansara
Producer: Marissa Clement
DP: Dimitrius Alexander Ramirez
EPs: Jonathan Braue, Joseph Talbot
Exec CDs: Rory K McHarg, Adam Ferguson, Nick Jones
Editior: Joseph Talbot
1st AC: Greg Johnson
2nd AC: Hex Yang
Sound Mixer: Nik Drankoski
Gaffer: Steven VanMaele
DIT: Addison Brown, Nigel Robbins
Post Producer: Marissa Clement
Colorist: Eric Mauer
Audio Engineer: Josh Condon
Compositing: Ann Allen
PAs:
RJ Everett
Gillian Noonan
Brandon Parker
Jonelle Sickles
Patrick Dowdle
Jack Bell
Blake Burke
Aidan Taylor
Jason Grafe
Maiyasa Issa
Tim Sauer
Mitchell Poljak
Lindsey Briant
James Robinson
Eric Martin
Isaiah Williams
Equipment Rental: Stratton Camera Inc., Advanced Multimedia Inc., Cory J Taylor

We are extremely proud to share the release of the feature film, Adam, a movie that our co-founders Jonathan Braue and J...
09/16/2020

We are extremely proud to share the release of the feature film, Adam, a movie that our co-founders Jonathan Braue and Joseph Talbot played a major role in post-production in partnership with Gilbert Films and Voltage Pictures.

This is the first feature film WO has worked on and our editor, Joe, has cut.

Adam stars Aaron Paul, Lena Olin, Shannon Lucio, Michael Weston, Jeff Daniels, Celia Weston, Tom Sizemore, and Tom Berenger.

Watch the trailer and see where you can watch the movie here: https://www.woodwardoriginal.com/work/adam

07/15/2020
Rocket Mortgage Detroit Demo Day

We linked up with the Detriot Demo Day to help make this year’s event 100% virtual!

Director: Ariel Ellis
Producer: Stevie Ansara
DP: Dimitrius Ramirez
1st AC: Sean Mouton
Sound Mixer: Nik Drankoski
Editor: Davis Nixon
Talent: James Chapman
Special thanks: 3andathird Detroit WDIV Local 4 / ClickOnDetroit

As Rocket Mortgage Detroit Demo Day makes its return, We’re virtually awarding ONE MILLION DOLLARS to the city’s most resilient entrepreneurs. Apply here http://spr.ly/6184GVaH2

While the Fourth of July celebrates our country’s independence & freedoms, they are not equally experienced by all. Let’...
06/25/2020

While the Fourth of July celebrates our country’s independence & freedoms, they are not equally experienced by all. Let’s listen—truly listen— to the experiences of Black Americans and be part of the change that must happen.

As a Black female director, Ariel Ellis has created a peaceful and story-first protest called #falsefreedom, which seeks to elevate all BIPOC voices and their stories of prejudice.

Take a few minutes to understand the context, join the conversation & take a stand this Fourth of July.

Visit www.falsefreedom.us for more information.

Proud to announce that “Rent’s Due | Training Camp with the Cleveland Cavaliers” took home the Lower Great Lakes Emmy Aw...
06/22/2020

Proud to announce that “Rent’s Due | Training Camp with the Cleveland Cavaliers” took home the Lower Great Lakes Emmy Award for Sports/One-Time Special!

Shout out to our partners at the Cavs and all who made this story possible!

Director: Anthony Bommarito

Producer: Javon Shell

Editor: Nikki Finn

Cam Ops: Dimitrius Alexander Ramirez, David Sonsa, Jeremy Hawks, Courtney Payton

Exec Creative Director: Rory K McHarg

EPs: Nate Segall, Jonathan Braue, Joseph Talbot

Watch the full doc here: https://www.woodwardoriginal.com/work/rentsdue

WO got busy cutting a new showreel to reflect the newness of life we all feel. So, we ask you to take a minute (and 37-s...
06/16/2020
Woodward Original Showreel Vol III — Woodward Original

WO got busy cutting a new showreel to reflect the newness of life we all feel. So, we ask you to take a minute (and 37-seconds to be exact) to sit back, don the headphones and take a quick ride through our recent work.
Massive shout out to our client partners, collaborators, and fellow filmmakers - We miss you! Thank you for your business and talent. We can tell these incredible stories because of you.
Let’s come together, build new stories, share the impact, and change perception.

==========WO==========
Creative | Production | Post

Edit by: Joseph Talbot
Jonathan Braue Nate Segall Carly Atto Rory K McHarg A'riel Ellis Anthony Bommarito Stevie Ansara Marissa Clement Dimitrius Alexander Ramirez

Woodward Original Showreel Vol III

As we all begin to find ways to reopen our doors, WO is dusting off the lenses and dedicated to telling those stories th...
06/11/2020

As we all begin to find ways to reopen our doors, WO is dusting off the lenses and dedicated to telling those stories that need to be heard. There is much healing that needs to be done, many walls that need to come down, and more understanding of how we can build each other up, but we are here and we are ready to build with you.

- The WO Team -

#blackouttuesday ✊🏿
06/02/2020

#blackouttuesday ✊🏿

Please join us in supporting Campaign Zero, a nonprofit sharing resources and information to communities and fighting to...
05/30/2020

Please join us in supporting Campaign Zero, a nonprofit sharing resources and information to communities and fighting to end police violence in America. www.joincampaignzero.org
#blacklivesmatter #justiceforgeorgefloyd

WO is proud to announce we’ve been nominated for two The National Academy of Television Arts and Sciences regional Emmy’...
05/12/2020

WO is proud to announce we’ve been nominated for two The National Academy of Television Arts and Sciences regional Emmy’s for documentaries that we created for the Cleveland Cavaliers.

Wall of Honor: Cavaliers Early Journey is up for Best Sports Documentary. Comprised of two mini-docs, Enter the Cavaliers and Make History, we unearth the origins of the franchise, celebrating a handful of the most influential people in the organization's history including the founder Nick Mileti & acclaimed general manager Wayne Embry.

Rent’s Due was nominated for Best Sports One-Time special. We take an intimate and entertaining behind the scenes look at the Cavs 2019 NBA training camp.

Big thanks and shout outs to the entire crew and our partners at the Cleveland Cavaliers!

>>>>>>>>

Wall of Honor: Cavaliers Early Journey: https://www.woodwardoriginal.com/work/cavaliers-the-early-years

Director:
Mohamed Jaafar

Producer:
Ashley Carey

DP:
Tommy Daguano

Executive Creative Director:
Rory K McHarg

EPs:
Jonathan Braue
Joseph Talbot
Nate Segall

Editor:
Davis Nixon

Production Coordinator:
Marissa Clement

Color:
Patrick Sexton

>>>>>>>>>>>>>>>>

Rent's Due: https://www.woodwardoriginal.com/work/rentsdue

Director:
Anthony Bommarito

Producers:
Anthony Bommarito
Javon Shell

EPs:
Rory K McHarg
Jonathan Braue
Joseph Talbot
Nate Segall

Editor:
Nikki Finn

DPs:
Dimitrius Alexander Ramirez
David Sonsa
Courtney Payton
Jeremy Hawks

Color:
Patrick Sexton

Many more we missed!

Our very own producer & leader Anthony Bommarito will be interviewed on IG Live by Positive You at 2pm TODAY discussing ...
04/29/2020

Our very own producer & leader Anthony Bommarito will be interviewed on IG Live by Positive You at 2pm TODAY discussing what motivates him and how he stays positive through perseverance during these uncertain times!

Be sure to tune in!

Join us this Wednesday for another Wellness Webinar with our good friend Anthony Bommarito!💥

Anthony has 10+ years of professional experience in the film, TV, and marketing industry 🎥🎞 He worked his way up from unpaid internships to being the Head of Production of Woodward Original a Dan Gilbert owned Creative Studio based out of Detroit Michigan 👏🏽👏🏽👏🏽

We can’t wait to pick his brain this week and learn more about honing our skills to create a life full of passion and excitement!🤩

Shout out to FreshWater Cleveland for showcasing Hamoody Jaafarr, Rory K McHarg and Woodward Original and the work we di...
04/02/2020
Four #CIFF44 filmmakers with Cleveland connections are ready for their closeup

Shout out to FreshWater Cleveland for showcasing Hamoody Jaafarr, Rory K McHarg and Woodward Original and the work we did in partnership with the Cleveland Cavaliers for their 50th Season in their piece on #CIFF44 filmmakers!

As the Cleveland International Film Festival prepares the details for a streaming version of this year’s canceled event, we sat down with four filmmakers proud to have been chosen for #CIFF44.

WO from 🏡
03/24/2020

WO from 🏡

We've added to our WO Fam!Meet Jim Hoogewind CLICK HERE: https://www.woodwardoriginal.com/jimhoogewindJim joins WO with ...
03/09/2020

We've added to our WO Fam!

Meet Jim Hoogewind

CLICK HERE: https://www.woodwardoriginal.com/jimhoogewind

Jim joins WO with a fresh perspective on what sales is and what it is not.

He has been helping creative agencies uncover their differentiators, position themselves as experts, and build scalable sales strategies for 15 years.

When he's not closing deals, he's telling dad jokes... at the office, at his favorite brewery, or at home to his three amazing kiddos.

>>>>>>>

Meet Carly Atto.

CLICK HERE:
https://www.woodwardoriginal.com/carlyatto

Carly is originally from Michigan, but recently returned after 7 years in NYC working as a project manager for both brands and agencies.

She is excited to be back home in a more production-heavy role where she will continue her constant quest for the perfect bowl of ramen.

BTW - she is not Ilana Glazer...

We are excited to announce that our short docs, Enter The Cavaliers and Make History, will both be featured at the 2020 ...
03/06/2020

We are excited to announce that our short docs, Enter The Cavaliers and Make History, will both be featured at the 2020 Cleveland International Film Festival!

We collaborated with the Cleveland Cavaliers to tell the stories of some of the key people that not only brought the NBA to Cleveland, but helped build and shape the Cavaliers franchise into what it is today.

Enter The Cavaliers will be showing on Thursday, March 26 at 9:45pm.

Make History will be showing Thursday, April 2 at 9:35pm.

We hope to see you there!

The WO team linked up with @bleacherreport & @adidas Legacy Program to help produce the @drose portion of this #Changeis...
02/24/2020

The WO team linked up with @bleacherreport & @adidas Legacy Program to help produce the @drose portion of this #ChangeisaTeamSport video at the legendary St. Cecilia in Detroit. Check out @bleacherreport’s IGTV for the full video!

S/O to director @barclayrobbie, DP @johnkopec and WO producers @mrsteviesoul, @dimitriusramirez and @kennyingle for pulling it all together!

#detroit #bleacherreport #adidas #drose #basketball #thesaint #stcecilia

📸: @kennyingle @ Downtown Detroit

02/13/2020

So proud to share our latest project with @crownroyal that honors WO director @ariichristine and Detroit Artist @artbyphillipsimpson #blackroyalty .
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Director: @ariichristine
Talent: @artbyphillipsimpson
Exec. Producers: @jonbraue @josephtalbot @kennyingle
Exec. Creative Director: @vangobaz
Producer: @anthonybommarito
Director of Photography: @dimitriusramirez
Composer: @thib_ruellan & @verseandhook
Assistant Director: @marissa_clement
First Assistant Camera: @lyndsaycw
Second Assistant Camera: @genewilsonv
Still Photographer: @tboaz
Sound Mixer: @mjbaum7
Production Designer: Vera Washington
Production Assistants: @bpixls @tottenfilms
Art Production Assistant: @iv.free
Editor: @davispnixon
Post Producer: @marissa_clement
Colorist: @patrick_sxtn
Post Sound Mixer: @mikeregannoise
Extras: @everydaysas78 @lamariagrace @uncwhlgn @bonjibonner @lifestyleoflw @iv.free @bpixls
Production Company: @wodetroit

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1265 Griswold
Detroit, MI
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