02/18/2022
Are you making your video content? I was in a meeting with Google last year, and they said businesses that are not leveraging video creation, in the next 3 to 5 years will be suffering or out of business.
That's a huge thing to say. I don't know about you but I plan on being in businesses in the next 5 years.
So what is a small business to do? YOU NEED TO START MAKING YOUR VIDEO CONTENT!
No excuses, stop being lazy, and just make your content.
If you have never done it, I recommend starting on Tiktok. It is a great native app that you can just start making content today with just using your phone and the app itself has some great in-house editing tools so you never have to leave the app. Create, edit, post, all in one spot.
Before you complain, yes your new clients are on TikTok. If you think otherwise, you are just leaving easy money on the table. Remember Tiktok is an entertainment platform, so entertain your followers, educate them too, show them who you are, and repurpose the content.
Next is Youtube. Remember this. Youtube is the second largest search engine in the world. It should be treated like a search engine. This means proper keywords, titles, and descriptions with links. You are more than likely creating longer-form content on Youtube more educational, and also repurposing this content.
Don't just try this out, DO IT. The success of your business depends on it.
