05/22/2025
THE COASTAL LIFE STORY LAB MANIFESTO: Everything changed the day I quit law school. I thought a prestigious and affluent profession was the answer. But deep down, prompted by my youngish mother’s lost battle, I knew it wasn’t my calling.
Then came the moment I couldn’t ignore. Something I knew I had to do. A path far less certain. Placed upon it with a purpose. A relentless desire to tell stories. Not perfect stories, but honest stories. The extraordinary inside the ordinary. The best stories.
27 years later, I’ve somehow managed to not starve. Somehow carving out a wonderful life. Fueled by storytelling across multiple mediums. Fascinating client projects affording me time for my own projects. Film. Music. Photography. Podcasts. And, yes, writing. My lifelong coastal dream finally awakening right here in Dunedin, Florida.
I’m done with algorithms. ‘Reel’ stories engineered for addiction. Zombie scrolling that ‘feeder bar’. Cheap thrills. The viral drug du jour. The digital world’s lost art of longer form storytelling.
I’m here to reclaim what’s truly important. Honest stories. Human stories. Stories that matter. Stories that make a difference. Stories that make us smile warmly. Stories that elicit a stray tear. Stories which make us feel less alone, not more alone. Stories designed to connect us. Not divide us. The United States of Shared Humanity.
The Coastal Life Story Lab is an evolution of my storytelling. An independent passion project. A penniless project. Digging for something extraordinary. Lurking beneath the ordinary. Immersing you in the moments of life. The coastal life. Daily rhythms. Deeper reflections. Examining life. Purpose. Fulfillment. Meeting others who call the coast their home. Embracing the rewards. Weathering the challenges. Living it to the fullest.
If you’re still with me, and I hope you are, welcome to our shared journey! Today, the story evolution continues. The newest chapter awakens. Meet the extraordinary David Ufer. Venture into his cherished Sandpiper.
David walked away from the corporate world to roast coffee. His new office a charming hundred-hurricane-seasons-old house. Just two short blocks from Gulf waters. Trading computers for something that finally felt real. Showing us that true success is rooted in a slower life, brewed with intention.
Oh, and by the way, if you’re enriched by what you hear, tell a friend. A stranger. An enemy. A former enemy turned friend. A former friend turned enemy. We could all use something real about now. Future episodes will be fueled by your encouragement.
I now invite you to meet David. After all, he’s been waiting patiently. Simply open the door and walk right through at https://podcasts.apple.com/ca/podcast/ep-6-from-corporate-it-to-coastal-coffee-roaster-meet/id1750370785?i=1000709471394 OR, as the worn expression goes, “wherever you listen to podcasts”.
This is The Coastal Life Story Lab. Where real stories live. And the soul of storytelling still breathes.