09/12/2025
NEW PODCAST DROP 🎙️
Is Your Agency Seen as a Partner—or Just Another Vendor?
Peter Caputa, CEO of Databox, didn’t sugarcoat it on the Smart Agency Masterclass:
The agency market is tougher than ever.
Competition is everywhere—freelancers, in-house hires, and even AI tools.
And when your agency gets reduced to tactical ex*****on, you’re instantly replaceable.
That’s the trap: if clients only see you as a pair of hands, not a strategic partner, you’ll always be fighting for scraps.
So how do you stand out?
By moving beyond tasks and owning the strategic seat at the table—where decisions are made, budgets are set, and agencies become indispensable.
🎧 Listen to the full episode and learn how to:
- Avoid being commoditized by competition
- Shift your positioning from executor to trusted advisor
- Build client relationships that can’t be replaced
🎧 Catch the full episode with Peter now:
Search Smart Agency Masterclass or “Peter Caputa IV” wherever you get your podcasts
Your choice: Vendor or Partner. One gets cut. The other gets paid.
See link in bio, comment below or DM us for additional information. Also check out our Agency Playbook and Agency Mastery Mastermind.
Agency Playbook
URL: https://jasonswenk.com/playbook
Framework with 8 proven systems to scale from operator to CEO.
What got you here won’t get you there. This playbook will.
Agency Mastery Mastermind
URL: https://www.agencymastery360.com/agency-mastery
An invite-only mastermind for scaling agency owners who want systems, support, and serious growth.
Apply to join the Mastermind and scale with confidence.