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ProResource

ProResource specializes in personal branding for technology CEOs and leaders. Raise your profile in

ProResource offers executive branding services for CEOs and leaders who want a dynamic and engaging social media presence that allows people to see the depth of their expertise, builds trust, and creates opportunities for quality conversations. Our Social Velocity methodology helps you optimize your LinkedIn presence:

Findability - make it easier for people to find you on LinkedIn and Google. Fir

st Impressions - impress the people who come to your LinkedIn profile. Relevance - align your LinkedIn presence with your business goals and initiatives. Know, Like, Trust - create an environment where people feel like they know who you are, like you, and can trust you. Thought Leadership – blog posts and videos share your industry knowledge and insights. Conversations - get conversations started with the people who matter to you. Combined, these critical components of your online presence deliver higher visibility, make your thought leadership more visible, and get the right people to engage. The result is that you impress people, maintain mindshare, and start building trusted business relationships.

12/17/2025

As companies navigate increasing pressure around security, transparency, and ethical leadership, a new role is gaining ground: the Chief Trust Officer.

It's still early days, but the way these leaders show up on LinkedIn is already shaping how the role is defined.

https://swiy.co/ctrusto_m

12/15/2025

Thinking about refreshing your LinkedIn profile for 2026?

Start at the top... literally.

Your cover photo is the first thing people see, and it's the fastest way to make a strong impression.

We just updated our roundup of some excellent executive cover photos on LinkedIn. See how these executives are using visuals to tell their story.
🎯 Collages that highlight team culture
🎯 Keynote speeches that build authority
🎯 Branded visuals that reflect value propositions and momentum
🎯 Slideshow covers (yes, LinkedIn now lets you rotate images!)

Whether you're a CEO, founder, or senior executive, this post will give you inspiration for upgrading your own profile.

https://www.proresource.com/16-inspiring-linkedin-cover-photos/

12/10/2025

If you are thinking about writing a business book in 2026, you'll want to read this blog.

I've known Susan Schramm for years (we're not related, despite having the same last name), and I was excited to see that she had written a book, Fast Track Your Big Idea.

I was even more excited when I saw how she handled her book launch.

I have been involved with a lot of book launches, and hers was a thing of beauty. Every aspect was done elegantly and professionally.

And it was extremely effective.

So I asked if I could interview her to get tips that we could share with other authors.

She generously walked me through her approach, from strategic positioning to the relationship side of the launch.

There are so many powerful tips here, and her advice is just fabulous.

If writing a book is on your 2026 vision board, this is a must-read:
https://www.proresource.com/are-you-writing-a-b2b-business-book/

10/01/2025

After you raise your A round, you're in a sprint: building, hiring, and selling. It’s easy to let visibility fall to the bottom of your to-do list.

But if people don't know what you're doing, they don't see your wins or appreciate your momentum.

This is the time to put your company’s progress in the spotlight.

Our latest post shows how a few simple LinkedIn updates can make a huge impact.

https://buff.ly/ayN9aJB

09/29/2025

A new coaching program coming soon!

We couldn't be more excited to share that this program will be led by Ann Marie Beebout, who has coached hundreds of executives to raise their visibility and presence on LinkedIn.

She’s practical, insightful, and knows exactly how to guide leaders who don’t want to spend hours experimenting or risk posting in a way that backfires.

If you’re in transition, this is a chance to learn from one of the best and position yourself strongly for your next opportunity.

During a 4-week period, we’ll cover how to:
🎯 Strengthen and nurture your network
🎯 Engage outside your circle to expand influence
🎯 Share your perspective with simple, consistent posts
🎯 Polish your profile so the right people and opportunities find you

Sign up at https://buff.ly/pXM1AMj

08/26/2025

Collaborating with a ghostwriter is about amplifying your voice.

You bring the ideas, the perspective, the leadership and we bring the clarity and structure to make sure it lands the way you want it to.

Because the right words open doors.

08/20/2025

Most of the time, a CEO's LinkedIn presence can follow a well-planned strategy.

But not always.

If you've led a company through difficult situations like layoffs, product issues, internal departures, negative press, or market instability, you know how quickly things can shift.

The content you had prepared may no longer feel appropriate. That's when many CEOs stop posting and go silent.

It's understandable to be cautious. But how you show up during a difficult moment can shape how your leadership is perceived long after the crisis has passed.

In this week's blog I talk about how to handle it with clarity and purpose.

https://bit.ly/3UJDsoR

08/19/2025

It is so much easier to tell a great story when you have a storyteller to help.

08/13/2025

Hiring a ghostwriter is a great way to ensure that you show up more consistently and more strategically on LinkedIn.

But hiring the right person is only half the equation. The other half is how you work with them.

Even the best ghostwriter can't do their job in a vacuum. You need to set up the partnership for success from the beginning.

Check out the full details in this week's blog 👉 https://bit.ly/4ow09Lh

08/12/2025

Very few people are amazing at business and also at writing. You lived it. We'll write it up for you.

08/06/2025

Hiring a ghostwriter should make your life easier.

But it doesn't always. You've probably had writers before who didn't work out.

Who couldn't capture your voice. Or where you spent way too much time correcting their work.

To avoid having that happen, this week's blog has tips on how to find a good ghostwriter and assess whether they can deliver.

Read more at https://bit.ly/44Tdcyq

07/30/2025

I'd like to share our latest list of executives with an excellent presence on LinkedIn: Chief Information Security Officers.

When we originally created this list several years ago, there were very few CISOs who had strong profiles and even fewer who were actively posting.

That has changed!

Check out how these CISOs are using LinkedIn:
https://www.proresource.com/excellent-linkedin-chief-information-security-officer-profiles/

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Opening Hours

Monday	9am - 5pm
Tuesday	9am - 5pm
Wednesday	9am - 5pm
Thursday	9am - 5pm
Friday	9am - 5pm

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+17038248482

Website

http://www.proresource.com/

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Our Story

ProResource offers executive branding services and coaching for CEOs and executives who want a dynamic and engaging social media presence that allows people to see the depth of their expertise, builds trust, and creates opportunities for quality conversations.

Our SocialVelocity methodology provides:

Power Profile – a carefully crafted LinkedIn profile that impresses people and creates opportunities to engage.

Social Action Plan - the specific steps you need to take to achieve your goals in social media.