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Monday 8am - 4pm Tuesday 8am - 4pm Wednesday 8am - 4pm Thursday 8am - 4pm Friday 8am - 4pm

United Foundry

Accelerating business growth through strategic partnership and advisory services.

10/04/2026

Your homepage has about 3 seconds to earn a click before someone bounces. Most contractor sites waste that window on a slideshow and a slogan. Here are the 5 things that actually turn a visitor into a booked estimate: https://unitedfoundry.com/post/above-the-fold-the-5-things-a-contractor-homepage-needs-to-turn-a-click-into-a-booked-estimate

10/02/2026

Ever check WHERE your LSA leads are actually coming from? Most contractors don't — and it's costing them. A handful of zip codes usually eat 25-30% of the budget and send almost no real jobs. We show you exactly how to find the bad zips and redirect that money to the ones that close: https://unitedfoundry.com/post/lsa-geo-targeting-cleanup-finding-the-zip-codes-eating-30-of-your-budget-and-sending-5-of-your-jobs

10/02/2026

You're thirty minutes into a job. A homeowner just landed on your website looking for a quote.

Does anything respond? Or do they close the tab and call the next guy on the list?

That's the whole live chat vs. chatbot debate in one sentence — and the answer isn't "pick one." It's knowing which one covers you when you can't physically answer.

We broke down what each one actually does well, where each one falls short, and the layered setup that keeps booking estimates whether you're in the office or on a roof: https://unitedfoundry.com/post/live-chat-vs-chatbot-on-a-contractor-website-which-one-actually-books-estimates-while-you-re-on-a-job-site

10/01/2026

A custom home doesn't sell in a day — most builders are looking at 6-9 months from first call to groundbreaking. That's a long time for a lead to go quiet on you. We broke down the exact 9-month nurture sequence that keeps homeowners engaged from the first call to spring groundbreaking: https://unitedfoundry.com/post/the-9-month-builder-nurture-staying-in-front-of-a-custom-home-client-from-first-call-to-groundbreaking

10/01/2026

Google added a new step before they'll hand out (or keep) your Google Guarantee badge: video verification. Film the wrong thing and your LSA ads can pause for a week while you resubmit. We break down exactly what Google wants on camera and the mistakes that get contractors rejected. Read it here: https://unitedfoundry.com/post/lsa-video-verification-requirement 🎥📋 Need a hand with your LSA account? Book a free discovery call: https://unitedfoundry.com/discovery

09/29/2026

Ever lose track of a lead because it just... sat there? Same. That's why we're big on the 5-stage pipeline: New Lead, Contacted, Estimate Scheduled, Estimate Sent, Won/Lost. One screen, one weekly 15-minute check, and you know exactly what's stuck and what's closing. No more "I meant to follow up." New post: https://unitedfoundry.com/post/the-5-stage-contractor-pipeline-one-weekly-screen-that-shows-what-s-stuck-and-what-s-closing

09/27/2026

Your Google Business Profile has a Q&A tab. Is it empty? That's a missed booking, not a neutral blank page — homeowners read it the same way they read reviews. New post: the 8 questions to seed yourself before a stranger answers them wrong. https://unitedfoundry.com/post/seed-your-own-gbp-q-a-the-8-questions-homeowners-ask-before-they-call-answered-on-your-listing

09/25/2026

Go fill out your own website's contact form right now. Time yourself.

If it takes more than 30 seconds, or asks you to guess a budget before you've even talked to anyone, a homeowner comparing three contractors at once already closed the tab.

A booking form skips the essay and gets straight to a confirmed time. "You're booked" feels finished. "Someone will contact you" feels like the start of another wait.

We broke down the exact fields quietly costing contractors jobs — and the one field worth adding back: https://unitedfoundry.com/post/contact-form-vs-booking-form-the-fields-that-quietly-kill-conversion-on-a-trades-website

09/25/2026

Ever notice the "usually responds in a few minutes" badge on a business's Google profile? Homeowners notice it too, and it can decide who gets the job before anyone even talks. New post: how to set up GBP Messaging auto-replies in about 10 minutes so you never leave a homeowner on read again. https://unitedfoundry.com/post/gbp-messaging-auto-replies-the-instant-response-homeowners-expect-from-your-google-profile

09/24/2026

"Word of mouth" is not a growth plan. It's a coincidence you're hoping repeats itself.

The two things quietly capping your lead flow: relying only on referrals, and a website that can't turn a visitor into a booked estimate.

We broke down what to fix first: https://unitedfoundry.com/post/two-reasons-builders-and-remodelers-keep-running-out-of-leads

Address

3120 Winkler Avenue, Unit 22
Fort Myers, FL
33916

Opening Hours

Monday	8am - 4pm
Tuesday	8am - 4pm
Wednesday	8am - 4pm
Thursday	8am - 4pm
Friday	8am - 4pm

Telephone

+12397882234

Website

https://unitedfoundry.com/

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