09/01/2025
Breaking new artists in 2025? TikTok and Instagram aren't just helpful - they're ESSENTIAL.
Here's the reality: 84% of tracks that made the Billboard Global 200 Chart in 2024 went viral on TikTok FIRST. That's not a coincidence - that's the new music industry blueprint.
These platforms have completely changed how music gets discovered. Instead of waiting for radio play or playlist placement, artists can now reach millions instantly through viral trends and shareable content.
TikTok just launched their "TikTok for Artists" platform with analytics and promotional tools specifically designed to help emerging artists maximize their reach. Meanwhile, Instagram continues to be the visual storytelling powerhouse that builds deeper fan connections.
Record labels know this - they're prioritizing TikTok and Instagram strategies for every new artist signing because viral success on these platforms translates directly into streams, sales, and real career momentum.
The artists breaking through today aren't just talented - they understand how to leverage these platforms to turn their music into a movement.
Drop some 🔥🔥🔥 in the comments if you're using TikTok and Instagram to push your music! What's been working for you?
