
04/16/2025
Gnarly Creative started with a skateboard, a camera, and a deep love for storytelling. Founder Charles MacMillan has been creating and selling things since the 4th grade — from paper footballs to homemade salsa — but it was behind the lens where everything clicked.
After years of shooting snowboarding, skateparks, social media and commercial content, Charles launched Gnarly Creative to help brands tell better stories online. What began as a solo hustle has evolved into a bold creative studio that merges adventurous visuals with sharp strategy.
We believe in showing up, standing out, and doing what you say you’re gonna do — every single time. That’s what makes a brand trustworthy. That’s what makes it gnarly.