11/29/2025
Although this page is typically dedicated to Premier Sires content, I hope you’ll allow me a brief exception to share a new project I’ve been working on—one that I believe many of you will still find relevant and interesting.
In the United States, women own more than 14 million businesses—representing nearly 40% of all businesses nationwide. Collectively, they contribute an estimated $3 trillion to the national economy each year. Yet despite their significant impact, only 12% of women-owned business generate more than $100,000 in annual revenue, just 6.2% exceed $250,000, and only 1.9% reach $1 million or more.
The truth is that while entrepreneurship can be immensely rewarding, it’s also exceptionally challenging. No business school can fully prepare you for the realities of building and running a business. The pressures entrepreneurs carry are often difficult for others to truly understand, and on top of that, there is the unspoken expectation to always appear strong and in control. Admitting struggles or showing vulnerability can feel nearly impossible, even when support is needed most.
That’s why relationships that offer perspective, encouragement, and shared expertise are invaluable. They make the demands of running a business feel less isolating and far more manageable. It’s not just about exchanging contacts—it’s about connecting with peers who understand your values, your lifestyle, and the realities of running a business. When those peers share a similar mindset and way of life, the conversations, insights, and collaborations that emerge are even more relevant and meaningful.
That’s why on this Small Businesses Saturday, I’m thrilled to introduce WEST Collective. WEST Collective—Women Entrepreneurs Standing Together (WEST)—is a community for women entrepreneurs and business owners rooted in the western, equine and agriculture industries. Founded on collaboration, shared knowledge, and authentic support, WEST Collective will empower women to grow, thrive and succeed—together.
WEST Collective will officially be launching soon. If you’ve already shared your contact information with me, you will receive an email in the coming weeks with additional details. If you would like to be among the first to receive updates—along with an exclusive pre-launch offer—please visit www.westcollective.com and join our email list.
WEST Collective is something that I have envisioned for years and exactly what I wished existed while I was in the thick of building my own business. I’m excited to see it come to life and connect with the incredible women entrepreneurs and business owners who will be part of it!