OtP Music

09/06/2023

Some shots from my submission victory at the last JJWL. 🤙🏽

📸 - .baby

07/25/2020

Yooo my man's got mad talent. Share this til The Weeknd signs him !! 💯🔥🔥

The official music video for LU - The Storm, available now: https://linktr.ee/luofficialmusic Subscribe to LU on YouTube: https://www.youtube.com/channel/UC1...

11/05/2019

Real stuff

09/15/2019

👀

Hate to break it to you, but the music industry has changed.

The sheer output of songs is scary.

Over 40,000 songs are being released daily. That's over 300,000 songs a week.

Years ago, I predicted that streaming would save the music business and save us from the Napster era.

I was right...thankfully.

Today, everything is all you can eat for a monthly price, and people are willing to pay for music because the streaming experience is just that great.

Back in the day, when Spotify launched, I was user #11.

I saw it coming. I felt it coming. I knew it would work.

So many people in my circle didn't believe it could happen.

It was becoming normal for people to get music for free through Torrents, Napster, etc.

It seemed not even iTunes could save us.

But, sure enough, Spotify figured it out.

Now we're riding a major wave of profitability. Music companies are making an excessive $20 to $25 million a day from streaming alone.

Before streaming took off, everyone had to compete with “free.”

A whole generation of kids grew up with the idea that music had no value.

Today, music not only has value. It is once again one of the most profitable entertainment industries in the world.

Despite music being more profitable than ever...
..why are so many artists struggling?

They’re struggling because with 40,000 new songs being released per day, it's hard to cut through the noise and truly make it.

Hard, but not impossible.

Hi...I'm Charlie Walk, and insiders refer to me as “The Artist Behind the Artist." Throughout my career, I've driven the promotion and marketing campaigns of over 300 number one songs on the Billboard Top 40 Charts.

More importantly, I've seen exactly what an artist needs to do to not only survive...but thrive in this new streaming era.

I put together a short video where I explain exactly what's going on in the music industry and how I can help.

Click the link below and check it out:

https://go.musicmastery.com/casestudy

There are over 255 million paid subscribers to music streaming services right now, and the future of music is bright.

The music industry is going through a period of massive disruption.

What does that mean?

It means…if you know how to navigate this period of change…this is your time!

08/30/2019

New Yeezy Type Beat. (prod. Justicio) ✊🏽🎤

For more beats visit: https://www.illuminouscloud.com This beat is free for non-profit use only. All we ask is you credit our producer in the title of your t...

06/16/2019

Happy birthday to a Legend. Rest easy always big brother!

06/10/2019

06/06/2019

A true conductor of positive energy✌🏼❤️🌎✊🏼
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06/04/2019

P . E . A . C . E ✌🏽 ☮️