06/14/2025
Whether you’re on Facebook, Instagram, Twitter, TikTok, or none, it’s important to know that social media can and will play a role in the success of your book. For example, think of what happens when famous authors with strong followings like Brene Brown or Beth Moore post about an upcoming book release. People will flock to the web to pre-order. Why? Because they have been established as authors. Their readers know who they are, and already know the gist of what they’re going to get in a Brown or Moore book.
Most authors who are not already active on social media feel overwhelmed and have no idea where to start. Instagram has a billion users, and Facebook has almost 3 billion! It’s hard not to feel like a very small fish in a very, very large pond. However, as an independent author, these outlets are ...