The Social G Co.

The Social G Co. 🀳Social Media strategy, content, and results, all in one place. πŸ† Voted Platinum for Marketing Services by the community

09/10/2026

POV: It's content day at The Social G Co. {and means business πŸ’β€β™€οΈ} Shoutout to for being a good sport. πŸ˜‚

Our content kit, unpacked. Here's what's actually in the bag when we roll up to a content shoot.Sony A6000. Nikon Z50 ii...
09/08/2026

Our content kit, unpacked.

Here's what's actually in the bag when we roll up to a content shoot.

Sony A6000. Nikon Z50 ii. Ready to go.
DJI Mic Mini so your audio never sounds like an afterthought.
iPhone 16 & 17 Pro Max for b-roll that hits.
SmallRig cage. DJI Osmo Mobile SE for the buttery-smooth movement you didn't know you needed.

We show up ready to capture every moment your brand deserves. That's The Social G. Co. πŸ“Έβœ¨

Our Founder read something recently that changed how we think about social metrics.TikTok comments are down 24% year ove...
09/03/2026

Our Founder read something recently that changed how we think about social metrics.

TikTok comments are down 24% year over year. Instagram comments down 16%.

Shares? Up 45% on TikTok. Up 12% on Instagram.

The theory: people aren't done talking about content. They just stopped doing it where the algorithm can see it.

Now it happens in DMs. A group chat. A Slack channel. A meeting where someone says "wait, did you see this."

That's not disengagement. That's engagement most dashboards were never built to track.

Which means the question we've been asking is the wrong one.

Not "did people engage?"

But "did people think this was worth sending to someone else?"

That's a much harder bar to clear. And one our team is always chasing for our clients.

Not vanity metrics. The kind of content people actually pass along.
Ready to work with a results driven team that thinks about your metrics this way? DM's are open.

One of our favorite parts of what we do at The Social G Co. is getting to be a small part of our clients' celebrations, ...
08/27/2026

One of our favorite parts of what we do at The Social G Co. is getting to be a small part of our clients' celebrations, milestones, and success.

Yesterday, we got to celebrate the 75th anniversary of Bell's Home Furnishings a third generation, family owned business in Rockford, Michigan.

If you know the Bell family, you already know what great people they are. Helping established, local brands like Bell's reach new audiences and tell their story on social media is exactly why we love this work.

75 years in West Michigan doesn't happen by accident. It happens because of people like Lindsey, Tom, and the whole Bell family and team, who've shown up for this community generation after generation.

Congratulations to all of you. Here's to reaching the next milestone...100 years! 🀩

Drop the Bell's team a congrats in comments! πŸŽ‰

08/21/2026

You're busy running the business. We're busy running the socials. Sound like a match? πŸ‘‹ DM us "dream client" and let's chat.

First bell is ringing, and RiverTown Crossings is throwing a party for it! πŸ”” Our team is covering First Bell Fest: Back-...
08/13/2026

First bell is ringing, and RiverTown Crossings is throwing a party for it! πŸ””

Our team is covering First Bell Fest: Back-to-School Bash, and it's shaping up to be the sweetest send-off before the school year kicks in.

Visit participating stops around the mall to collect stamps and enter for a chance to win. Complete 4+ stops for a raffle entry (and a shot at an exclusive event bag while supplies last), or go all 8 for a bonus entry!

Plus, slime making, face painting, balloon art, and photo ops you won't want to miss! 🀳

πŸ“… Saturday, August 15 | 1:00–3:30 PM
πŸ“ Center Court, Rivertown Crossings

πŸŽ’ New backpack, new shoes, new memories. See you there! πŸ‘Ÿ

Free admission. All ages welcome.

08/11/2026

We don't guess your brand. We learn it, then we run with it. 😌 Ready for a team that actually knows your voice?

Send us a message.πŸ“₯

Meet Kherington McFarland. πŸ“ΈOur newest team member, and the group chat's official BTS bestie. Attend one event with her ...
08/06/2026

Meet Kherington McFarland. πŸ“Έ

Our newest team member, and the group chat's official BTS bestie. Attend one event with her and you'll have 47 photos airdropped to you before you even leave the parking lot.

The Receipts:
She's been in digital marketing since 2012. Before "content creator" was even a job title. Kherington specializes in storytelling for personal brands and businesses, plus influencer marketing that actually feels human.

She's originally from the 810 (east side represent), calls GR home now,
and no matter what city she ends up in, experiencing it like a local is a top priority. Give her an hour and you'll walk away with the best cocktail spot in town AND the pop culture tea you didn't know you needed.

Oh, and she owns Currently Kherington (CURRENTLY & Always), capturing wedding days exclusively on iPhone.

Talent, we've got it. πŸ’―

Welcome to the team, Kherington. The group chat will never be the same. πŸ₯‚

Client growth, team glow. Swipe through for best of July. β˜€οΈ
07/31/2026

Client growth, team glow. Swipe through for best of July. β˜€οΈ

07/30/2026

You're a Founder or Marketing Leader that is beyond ready to have an expert team behind your socials.

You've tried it all.

πŸ˜‘ Handling it yourself. (that was a nightmare)
πŸ˜‘ Hiring it in-house. (it just never quite worked out)
πŸ˜‘ Hiring outside agencies. (customer care and result were lacking)
πŸ˜‘ Group management. (everyone's job is no one's job)

Meet the Social G's.

πŸ˜€ We hit the ground running from day one.
πŸ˜€ We fit our social media strategy into your larger marketing strategy.
πŸ˜€ We elevate your business brand almost immediately.
πŸ˜€ We get the results you've always wanted.

DM us. We can help!

Address

Fulton Street
Grand Rapids, MI
49504

Opening Hours

Monday 9am - 5pm
Tuesday 9am - 5pm
Wednesday 9am - 5pm
Thursday 9am - 5pm
Friday 9am - 5pm

Telephone

+16166444569

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