Beyond the Transaction

Beyond the Transaction Welcome to Beyond the Transaction with Maria Kauffman! 🎙️ Your go-to podcast for all things real estate, entrepreneurship, and mindset.

Powered by Berkshire Hathaway HomeServices Michigan Real Estate. Let's elevate our game together!

12/30/2024

Season 1 of Beyond The Transaction was full of inspiring stories, expert insights, and practical advice for navigating the real estate world. From market trends to personal growth, each episode brought something valuable. 🏡

Watch the recap reel and catch up on any episodes you missed—Season 2 is coming soon!

🎧 Listen on Spotify, Apple Podcasts, or wherever you get your podcasts. (Link in bio)

Maria Kauffman reflects on what she’s hearing from first-time homebuyers in this week’s episode of Beyond The Transactio...
12/20/2024

Maria Kauffman reflects on what she’s hearing from first-time homebuyers in this week’s episode of Beyond The Transaction. With so many people wanting to live close to the city, limited inventory is driving prices higher—leaving buyers wondering if their dream is possible.

This is a challenge we need to address, and Maria dives into what’s happening behind the scenes.

🎧 Catch the full conversation now on Spotify, Apple Podcasts, or wherever you listen. Link in bio!

Tim Mroz shares a hopeful perspective in this week’s Beyond The Transaction. Townhomes, condos, and duplexes are finally...
12/19/2024

Tim Mroz shares a hopeful perspective in this week’s Beyond The Transaction. Townhomes, condos, and duplexes are finally starting to emerge as options for buyers. But the real challenge? Helping communities see how these developments can create opportunities for everyone.

This is a conversation about growth, change, and making homeownership possible for more people in West Michigan.
Listen now on your favorite podcast platform. Link in bio!

12/18/2024

🎧 New Episode!

In the latest episode of Beyond The Transaction, host Maria Kauffman interviews Tim Mroz, Senior Vice President of The Right Place, to explore the region’s rapid growth.

Discover how major projects—like the new amphitheater and soccer stadium—are driving innovation and creating opportunities. Tim also shares strategies for balancing development with preserving neighborhood character and how collaboration is key to successful community growth.

Listen now and see how West Michigan is becoming a vibrant place to live, work, and thrive. Stream the full episode today on Spotify, Apple Podcasts, or your favorite podcast platform. Link in bio!

"When you're competing with hundreds or thousands of agents, you need to communicate and stand out by telling your story...
12/13/2024

"When you're competing with hundreds or thousands of agents, you need to communicate and stand out by telling your story differently." – Maria Kauffman

In a world full of competition, your story is what makes you unique. Maria shares how telling your story in a way that’s authentic and different is the key to truly standing out in a crowded market.

"The key to good storytelling is knowing what you want the audience to do next. It’s about the call to action—what do yo...
12/11/2024

"The key to good storytelling is knowing what you want the audience to do next. It’s about the call to action—what do you want them to do after they’ve experienced your story?" – Mario Passera

Mario reminds us that the real power of storytelling lies in knowing what action you want your audience to take once they’ve heard your message.

"In marketing, the audience is the central character of the story. When you tell a brand story, it’s important to unders...
12/09/2024

"In marketing, the audience is the central character of the story. When you tell a brand story, it’s important to understand their ultimate needs and what drives them." – Tim Baumgardner

Tim highlights a simple truth: it’s not just about pushing a product, it’s about understanding your audience and what truly matters to them. When you connect with their needs, that’s where the magic happens.

12/06/2024

New Episode Alert! 🎙️

This week on Beyond the Transaction, Maria Kauffman is joined by Tim Baumgardner and Mario Passera to talk all things The Art of Storytelling. They’re sharing insights on how to connect with your audience, communicate authentically, and use stories to grow your brand.

Available now on all podcast platforms! Listen in: https://beyondthetransactionwithmaria.com/e/the-art-of-storytelling/

What’s the secret to thriving in both marriage and business? For the Martincheks, it’s teamwork. In this recent episode ...
11/25/2024

What’s the secret to thriving in both marriage and business? For the Martincheks, it’s teamwork. In this recent episode of Beyond the Transaction, they share how embracing collaboration took their business—and relationship—to the next level.

Available now wherever you listen to podcasts. Don’t forget to like, comment, and share with someone who inspires you!

Building a business with your spouse can be incredibly rewarding, but it also comes with unique challenges. In the recen...
11/21/2024

Building a business with your spouse can be incredibly rewarding, but it also comes with unique challenges. In the recent episode of Beyond the Transaction, we dive into what it really takes to succeed as a married real estate team.

Listen now wherever you get your podcasts! Don’t forget to like, share, and tag someone who needs to hear this.

11/20/2024

🎧 NEW EPISODE ALERT!

What happens when love and business collide? 💍💼 In this week’s Beyond the Transaction podcast, we’re diving into the unique dynamic of married real estate teams! From balancing work and family to hitting massive career milestones, these power couples prove that teamwork truly makes the dream work.

Whether you're in real estate or just curious about the highs and lows of working with your spouse, this episode is packed with relatable moments, practical advice, and plenty of inspiration.

Tune in to the full episode—live now wherever you get your podcasts!

11/15/2024

Yesterday’s Take Action event with the Berkshire Hathaway HomeServices Grand Rapids team was all about empowering real estate agents to take meaningful steps toward their goals—both in business and in life. The day brought together agents from our Grand Rapids locations for authentic conversations, actionable insights, and a strong sense of community. Together, we:

- Explored powerful strategies from Atomic Habits by James Clear, with some lucky agents walking away with free copies for sharing their goals.
- Dug into social media marketing tips that can help agents connect with clients in a more impactful way.
- Shared ideas and experiences during breakout sessions that left everyone feeling motivated and inspired.

It was incredible to see so many agents ready to take action and create real change. Watch the reel to relive some of the highlights—you might just find the spark you’ve been looking for. ✨

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3000 E Beltline Avenue NE
Grand Rapids, MI
49525

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