South Bay Digs

09/22/2025

It’s wild to me that Permission Marketing by Seth Godin came out 26 years ago… and yet most of today’s “experts” are still spamming, scamming, and shredding trust instead of earning it.

Bottom line: smart marketing is simple, stupid marketing is complicated.

If you’re tired of charlatans, buzzards, and “gurus” who don’t practice the Golden Rule, give this one a read. 👇
https://warrendow.com/stupid-is-as-stupid-does-the-steady-decline-of-western-intelligence/

Tired of lazy marketers spamming your phone? 📲

Here’s the truth: stupid marketing is complicated, smart marketing is simple.

Seth Godin called it decades ago—earn attention, don’t steal it. Yet 99% still ignore this.

👉 Read my latest rant (with a lesson):
https://warrendow.com/stupid-is-as-stupid-does-the-steady-decline-of-western-intelligence/

Stop being a “marketing buzzard” and start building trust.

09/19/2025

C O V E R H O M E

Award-winning architecture meets unparalleled privacy in Manhattan Beach’s most prestigious address.

1001 1st Street represents a rare achievement in The Hill Section—a contemporary masterpiece that transforms ocean views into immersive living experiences. Designed by and completed in 2021, this 9,479 square foot residence has earned AIA-LA Residential Architecture Honor Award recognition.

The home’s defining strength lies in its “usable views”—panoramic ocean vistas that function as living elements rather than ornamental backdrops. Floor-to-ceiling windows reaching 10.5 feet create unprecedented indoor-outdoor flow, while strategic southern and western orientation captures optimal light and unobstructed sightlines.

Built with concrete and glass, then clad in cedar planks, the six-bedroom residence offers family comfort and sophisticated entertaining spaces. Features include a wellness suite, wine cellar, flexible media room, and resort-style outdoor areas.

Set on a generous 90 x 140 foot lot with mature landscaping, the property delivers exceptional privacy in Manhattan Beach’s most coveted neighborhood.

$25,000,000 | Manhattan Beach Hill Section

Listed by and |

Find more at digs.net

09/11/2025

JUST SOLD: $3,089,665

This fully reimagined 4bd/3ba showplace proved that ocean views, resort-style living, and walking distance to Riviera Village is still the ultimate combo. Taken down to the studs and rebuilt with premium everything - from Bosch appliances to that sparkling pool with its own bathroom.

The buyers got 2,550 sq ft of seamless indoor-outdoor living, soaring ceilings, and ADU potential on a huge lot. Sometimes the best properties don’t stay on the market long.

Congratulations to our buyers and sellers on this incredible Hollywood Riviera gem!

Sold by


Another successful close in the South Bay’s most coveted neighborhood.

09/10/2025

Living in 2025 like it’s 2050. Ground Floor Condo with Delightfully Unnecessary Tech

$795,600 | 2bd/2ba | 1,209 sq ft
📍 6526 Ocean Crest Dr, Rancho Palos Verdes

This end unit comes with two large patio balconies overlooking the pool, ocean peek views, and remote control blinds that will make you feel like you’re operating a spaceship from your couch. The 1973 bones got a sleek modern makeover that actually works.

Move-in ready condition, two tandem parking spots (perfect for playing car Tetris), and HOA amenities including 2 pools, whirlpool bath, BBQ area, and clubhouse.

Great Palos Verdes schools nearby, plus you’re walking distance to Ralphs for those essential midnight snack missions.

The remote control blinds might be overkill, but honestly, once you’ve experienced the joy of adjusting natural light without leaving your Netflix position, there’s no going back.

Some call it lazy, we call it evolved.

Listed by |

09/06/2025

So much truth here—growth isn’t always progress. Sometimes the smartest move is to simplify, cut back, and focus on what really matters. Apple, Costco, In-N-Out… all proof that less really can be more.

If you’re leading a business (or thinking about scaling one), this is a must-read. 👇
https://warrendow.com/the-anti-growth-playbook-how-to-grow-your-business-through-subtraction/

🚀 Business leaders, here’s a hard truth: unchecked growth can kill your company faster than no growth at all.

We live in a world obsessed with “more”—more sales, more leads, more products, more everything. But history shows us the strongest companies win not by adding complexity, but by subtracting it.

From Apple’s product reset under Steve Jobs, to Costco’s limited SKU strategy, to In-N-Out’s simple four-item menu—simplicity scales, complexity kills.

In this new piece, Warren Dow shares his 5-step framework for “subtractive growth”—a practical playbook to cut through the noise, eliminate waste, and build a stronger, more profitable business.

👉 Read the full article and discover why less really is more:
https://warrendow.com/the-anti-growth-playbook-how-to-grow-your-business-through-subtraction/

09/05/2025

Did this house just break the internet again?

1757 8th Street isn’t just another Manhattan Beach masterpiece—Built in 2021 on a coveted corner lot, this 6-bedroom, 6.5-bath beauty spans nearly 5,800 square feet and somehow manages to feel both grand and cozy. The white picket fence whispers “charming farmhouse” while the accordion glass doors shout “California luxury resort.”

Here’s where it gets interesting: The fully finished basement. In Manhattan Beach. With a full bar, media room, and enough space to hide from your family when they’re being… family.

But the real star? That backyard. Korean BBQ setup, waterfall pool features, and lounge areas that make your current patio furniture weep with inadequacy. It’s like someone took a boutique resort and dropped it behind a house that actually understands how people live.

Standing in that chef’s kitchen with its walk-in pantry (because where else would you store your emotional support snacks?), watching the kids play on that emerald lawn while the adults pretend the basement bar was always part of the parenting plan.

$6,299,000 | 📍East Manhattan Beach

Sometimes perfection isn’t intimidating—it’s just really, really tempting.

Listed by |

📸:

08/29/2025

Finally, a new construction home that doesn’t look like it was designed by robots.

New Construction Done Right (With a Tree Friend!)

This front-unit townhouse comes with all the bells and whistles you’d expect—Thermador appliances, white oak floors, smart home everything—PLUS a beautiful tree that basically serves as your natural privacy screen and Instagram backdrop.

The mezzanine deck situation is next level: It’s like having a secret hideout that could be your media room, office, or “don’t bother me, I’m working” space. Kids call it a playroom. Adults call it sanity.

Tech specs for the nerds: Full fire sprinkler system, tankless water heater, solar panels, CAT 6 wiring, and a security system that probably knows more about your neighborhood than you do.

The garage can actually fit 2 cars (revolutionary concept!) plus guest parking.
For the design lovers: Solid core doors, 4-inch LED recessed lights, Hansgrohe faucets, and quartz everything. It’s like someone actually thought about how humans live.

North Redondo location means you’re close to everything but far enough from the chaos. Sometimes new construction gets it exactly right.

$1,999,000 | 4bd/5ba | 2,357 sq ft
📍 2005 Mathews Ave Unit A, North Redondo Beach

Offered by

08/28/2025

When your garage has commitment issues but your views don’t.

Mid-Century Modern with a Plot Twist!
This 1956 beauty comes with everything you’d expect from Lunada Bay living: gleaming wood floors, floor-to-ceiling fireplace, sparkling pool, and those dramatic sunset bluffs just a stroll away.

What you might NOT expect: The garage got tired of storing cars and decided to become a 450 sq ft rec room instead. New carpeting, fresh paint, and a serious identity crisis—but hey, who needs car storage when you’ve got style?

The good news: 12,297 sq ft lot, seamless indoor-outdoor flow, top-rated schools within walking distance, and granite countertops that have seen some culinary creativity (probably involving takeout from Lunada Bay Plaza).

The even better news: You can watch surfers and sailboats from Paseo Del Mar while pretending your converted garage was always meant to be your zen den/home gym/whatever-you-need-it-to-be space.

Sometimes the best homes are the ones that dare to be different. 🏄‍♂️

$2,100,000 | 3bd/2ba | 2,220 sq ft
📍 2552 Palos Verdes Dr W, Lunada Bay

Listed by

08/27/2025

I’ve walked through thousands of properties, but 2718 Via Victoria stopped me in my tracks—not just because of the ocean views or the chef’s kitchen, but because of how thoughtfully it embraces the beautiful chaos of real life.

Seven bedrooms. Five bathrooms. 5,434 square feet on a quiet cul-de-sac in Upper Lunada Bay.

But here’s what the numbers don’t tell you: this modern Spanish home understands that families need space to spread out AND come together.

The kitchen flows into the family room—because that’s where life actually happens. Nearly every room opens to that lush backyard or captures canyon and ocean views—because California living should feel effortless.

Standing on that front porch as the coastal sunset painted the sky, I thought about how rare it is to find a home that’s both a showstopper and a sanctuary.

A place impressive enough for your dreams, practical enough for your reality.

$5,595,000 | Palos Verdes Estates

Sometimes the perfect home isn’t just about the house—it’s about the life it makes possible.

Listed by and

08/22/2025

Marketing has a problem: the harder brands try to manufacture empathy, the less human they become.

We’ve entered an Empathy Deficit Disorder—and consumers can smell the fake connection from a mile away.

👉 A must-read on why the future of marketing isn’t in AI or neuroscience... it’s in being real.

https://warrendow.com/the-next-devolution-artificial-empathy-how-marketing-lost-its-soul/

🤯 Are we living in the age of Artificial Empathy?

Marketers today throw around buzzwords like emotional AI, neuromarketing, and empathy mapping—but here’s the paradox: the more we try to engineer empathy, the less authentic it becomes.

From mirror neuron research to data-driven campaigns, brands are chasing emotional connection in all the wrong ways—and consumers can feel it. Trust is plummeting, satisfaction is sliding, and we’ve entered what I call the Empathy Deficit Disorder.

It’s time to stop manufacturing “connection” and start being real humans again.

👉 Read the full article to see why authentic empathy is the ultimate contrarian marketing strategy today:
https://warrendow.com/the-next-devolution-artificial-empathy-how-marketing-lost-its-soul/

08/22/2025

🌳 This home has stories to tell 🧱

3208 Agnes Road in Manhattan Beach’s Tree Section isn’t just another new build—it’s a love letter to authenticity in a world of cookie-cutter dreams.

Tom and Linda Elle Warren didn’t just design a home. They rescued 14,000 individual bricks from LA’s Union Rescue Mission, salvaged wood from dismantled downtown warehouses, and wove them into something that feels both brand new and timelessly familiar.

The result? Six bedrooms, seven baths, and 3,505 square feet that blur the line between indoor and outdoor living. Glass walls disappear with California breezes. Structural beams tell their own story. A custom steel staircase rises like sculpture.

“It’s not old, not new, but timeless,” the owners say. And standing in that light-filled dining room where garage doors open to eucalyptus trees and evening wine moments, you understand exactly what they mean.

In a neighborhood of beautiful homes, this one chose to be different. It chose soul over style, story over status.

Sometimes the most modern thing you can do is honor the past.

$5,895,000 | Tree Section | Manhattan Beach

Listed by of

📸:

more at digs.net

08/21/2025

MALIBU DREAMS ON LEVEL GROUND🏔️

$1,925,000 | 0.26 acres (11,000+ sq ft lot)

Rare Find: Flat Malibu Lot with Ocean + Mountain Views!

• Level cul-de-sac location - no cliff construction challenges
• Ocean view protections written into CC&Rs forever
• Above iconic Getty Villa in exclusive enclave
• Phase 1 & 2 EPA clearance COMPLETE
• Underground utilities already in place
• Previous 2,286 sq ft home site ready to rebuild

Perfect for walking, biking & easy construction access Minutes from Malibu, Pacific Palisades & Santa Monica | Coveted Malibu/Santa Monica school district | Best of coastal living + city convenience.

This is your chance to build in Malibu without the usual engineering nightmares. Level lot, protected views, prime location - everything just makes sense here.

Listed by .team and |