05/20/2022
📌Creating "shareable" content is a great way to increase your reach. But, the question is, what type of content is worthy of being shared?
📌When creating shareable content, it is best to ensure that at least one of these characteristics can apply:
1️⃣ Valuable
- All content that you produce should provide some type of value. If your audience does not find value in your content, then they will have no reason to share it with others.
2️⃣ Relatable
- This refers to content that can help solve an issue/dilemma in your audience's life. This type of content resonates deeply with them.
3️⃣ Validating
- Content that gives social validation and reinforces the opinions of your audience. If someone sees a post that validates their opinion, they will gladly share it.
4️⃣ Entertaining/Funny
- Who doesn't like to share something that put a smile on their face or made them laugh! The best way to create this type of content is using pop culture references, memes, or trends!
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