Cummings Printing

12/04/2025

Catalogs are Back!!!

Retailers and brands are returning to printed catalogs because they cut through digital noise, showcase the brand, and stick around longer. Here’s what that means for publishers and marketers.

11/27/2025

Happy Thanksgiving to our employees, clients and all of their families and friends

11/26/2025

The Onion is back in print & it’s working

It might sound like a joke in today's digital-first world, but The Onion — the satirical news outlet — made the leap to print a year ago alongside its active website. And surprisingly, it's paying off.

11/24/2025

PRINT STILL WINS 🥇 🥇

In a world saturated by screens and fleeting digital impressions, the recent survey from Title Media — reported by Print Business — makes a compelling case for print’s enduring value. (printbusiness.co.uk) 1. Trust is higher with print The survey found that 59.3 percent of respondents consider...

11/24/2025

Happy birthday to bindery operator, Pablo Rodriquez!! Have a great day, Pablo

11/11/2025

Thank you to all who served

11/10/2025

Why print Ads are quietly becoming a smart strategy again

Digital advertising may dominate marketing conversations, but print is seeing a measured, meaningful resurgence — especially among small and local businesses. As highlighted in SavingAdvice.com’s recent article, “Why Old-School Print Ads Are Quietly Making a Comeback for Small Businesses,” p...

11/07/2025

The increased rise of the ROI for direct mail and its effect on the magazine industry.

Source: Printing Impressions – “Revisiting Response Rates: Why Direct Mail’s ROI Keeps Rising” In an era where marketers are juggling countless channels — email, social media, paid search, video, and more — one traditional format continues to prove its worth: direct mail. According to ne...

11/06/2025

Happy birthday to Customer Service Representative Extraordinaire, Dave Gregoire. have a great day, Dave!!

11/04/2025

Why the Comic Book Industry looks Stronger than ever.

In a landscape often perceived as under pressure—from shifting consumer habits, digital distractions, and distribution upheavals—the recent data and sentiment emerging from New York Comic Con suggests that the comic book industry may be staging a quiet but meaningful comeback. Sales Are Climbing...

11/03/2025

Happy Birthday to our account executive and Irish-American dual citizen extraordinaire, Barry Fitzgerald. Happy Birthday, Fitz!

10/30/2025

Measuring the Real Impact of your Alumni Magazine

Across higher education, budgets are tightening — and few areas have felt the squeeze more than marketing and communications. Alumni magazines, once a proud centerpiece of university storytelling, have increasingly been asked to do more with less. For many institutions, that’s meant reducing pag...