Lacey Social

Lacey Social Your guide to sustainable, organic growth on social media. ๐Ÿ’ซ
๐Ÿ“ATX | HTX

Oops! ๐Ÿซฃ Didn't mean to ghost you! โ €โ €โ €โ €โ €โ €โ €โ €โ €The past two weeks have been BUSY, and I'm only getting busier! Between taxes...
04/01/2025

Oops! ๐Ÿซฃ Didn't mean to ghost you!
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The past two weeks have been BUSY, and I'm only getting busier! Between taxes, personal (exciting!) life events, and onboarding a new branding client โ€“ creating content for this account has been at the bottom of my to-do list.
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My clients, and making sure work doesn't consume every second of my life, will always come first! โค๏ธ I've had so much fun making content on this account in Q1, but I'll need to hit pause for a moment until my personal life slows down and I take care of all my CEO tasks.
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Stick with me, y'all โ€“ I'm not going anywhere!
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See y'all on Monday! ๐Ÿฅ‚โ €โ €โ €โ €โ €โ €โ €โ €โ €But before I sign off, let's chat really quick about scheduling your content to auto-post...
03/14/2025

See y'all on Monday! ๐Ÿฅ‚
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But before I sign off, let's chat really quick about scheduling your content to auto-post. ๐ˆ ๐ƒ๐Ž ๐๐Ž๐“ ๐‘๐„๐‚๐Ž๐Œ๐Œ๐„๐๐ƒ ๐ˆ๐“.
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If you're setting your content to auto-post, you're most likely not planning to spend 15-30 min engaging with your audience before/after your post goes live. That's a big no-no!
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While I don't recommend posting on the weekends, sometimes it's unavoidable. ๐Ÿคท๐Ÿปโ€โ™€๏ธ So if you do have something to share with your audience this weekend, set a reminder on your phone to manually post and engage with your audience for best results. It's just 30 min out of your day!
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Are you an auto-post supporter or hater? Let's have an open discussion in the comments โฌ‡๏ธ
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Two words: Audience Behavior ๐Ÿ“ฒโ €โ €โ €โ €โ €โ €โ €โ €โ €your audienceโ€™s scrolling habits + Instagram insights = your posting sweet spot. ...
03/05/2025

Two words: Audience Behavior ๐Ÿ“ฒ
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your audienceโ€™s scrolling habits + Instagram insights = your posting sweet spot.
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Consistency and quality will always matter more than timing โ€” but finding the right time to post can definitely help get more eyes on your content! ๐Ÿ‘€
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When do you usually scroll?
Morning? Late at night?
Drop a comment and let me know!
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March is right around the corner โ€” which means itโ€™s time to start planning fresh, creative content! ๐ŸŒฑโ €โ €โ €โ €โ €โ €โ €โ €โ €Here are t...
02/28/2025

March is right around the corner โ€” which means itโ€™s time to start planning fresh, creative content! ๐ŸŒฑ
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Here are the key points โ€“
๐ŸŒท March Madness
๐ŸŒท Women's History Month
๐ŸŒท Daylight Savings (3/9)
๐ŸŒท St. Patrick's Day (3/17)
๐ŸŒท First Day of Spring (3/20)
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What are you looking forward to most? If you have any other content ideas, share them in the comments! โฌ‡๏ธ
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Let's talk about the customer journey on social media ๐Ÿ‘‡๐Ÿผโ €โ €โ €โ €โ €โ €โ €โ €โ €This is the path your followers take from seeing your c...
02/24/2025

Let's talk about the customer journey on social media ๐Ÿ‘‡๐Ÿผ
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This is the path your followers take from seeing your content to becoming a customer or client:
โœจ ๐“๐ก๐ž ๐‡๐จ๐จ๐ค
It starts with attention. A scroll-stopping post, a relatable Reel, or a value-packed Story grabs their interest.
โœจ ๐“๐ก๐ž ๐‚๐ฎ๐ซ๐ข๐จ๐ฌ๐ข๐ญ๐ฒ
Now theyโ€™re intrigued โ€” so they check your profile. Is your bio clear? Do your highlights tell your story? Are your posts consistent and valuable?
โœจ ๐“๐ก๐ž ๐‚๐ฅ๐ข๐œ๐ค
They tap the link in your bio. (Is your link easy to navigate? Do you guide them where you want them to go?)
โœจ ๐“๐ก๐ž ๐„๐ฑ๐ฉ๐ž๐ซ๐ข๐ž๐ง๐œ๐ž
Your website needs to deliver. Is it simple, fast, and mobile-friendly? Does it answer their questions and offer solutions?
โœจ ๐“๐ก๐ž ๐€๐œ๐ญ๐ข๐จ๐ง
When trust meets convenience, theyโ€™re ready to book, buy, or inquire.
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If people arenโ€™t converting, audit each step of this journey. Sometimes a small tweak makes a huge difference! ๐Ÿš€
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Feel like your content is getting lost in the void? ๐ŸŒ€ The secret to breaking through the algorithm isnโ€™t luck โ€” itโ€™s eng...
02/12/2025

Feel like your content is getting lost in the void? ๐ŸŒ€ The secret to breaking through the algorithm isnโ€™t luck โ€” itโ€™s engagement!
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The more people interact with your posts, the more Instagram boosts your content to new eyes. ๐Ÿ‘€ That means better visibility, stronger relationships, and more business growth!
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If youโ€™ve been feeling stuck, donโ€™t worry โ€” it only takes a few small changes to see ๐๐ˆ๐† results. โšก๏ธ
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๐†๐ซ๐จ๐ฐ๐ญ๐ก ๐“๐š๐ค๐ž๐ฌ ๐“๐ข๐ฆ๐ž โ€” ๐˜›๐˜ณ๐˜ถ๐˜ด๐˜ต ๐˜ต๐˜ฉ๐˜ฆ ๐˜—๐˜ณ๐˜ฐ๐˜ค๐˜ฆ๐˜ด๐˜ดIn the age of instant gratification, itโ€™s easy to expect quick results. โšก๏ธ But when...
02/10/2025

๐†๐ซ๐จ๐ฐ๐ญ๐ก ๐“๐š๐ค๐ž๐ฌ ๐“๐ข๐ฆ๐ž โ€” ๐˜›๐˜ณ๐˜ถ๐˜ด๐˜ต ๐˜ต๐˜ฉ๐˜ฆ ๐˜—๐˜ณ๐˜ฐ๐˜ค๐˜ฆ๐˜ด๐˜ด

In the age of instant gratification, itโ€™s easy to expect quick results. โšก๏ธ But when it comes to building a strong social media presence, slow and steady wins the race.
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โฃ๏ธ ๐‚๐จ๐ง๐ฌ๐ข๐ฌ๐ญ๐ž๐ง๐œ๐ฒ ๐Ž๐ฏ๐ž๐ซ ๐๐ž๐ซ๐Ÿ๐ž๐œ๐ญ๐ข๐จ๐ง
Focus on showing up and providing value consistently.
โฃ๏ธ ๐„๐ง๐ ๐š๐ ๐ž๐ฆ๐ž๐ง๐ญ ๐Œ๐š๐ญ๐ญ๐ž๐ซ๐ฌ ๐Œ๐จ๐ซ๐ž ๐“๐ก๐š๐ง ๐๐ฎ๐ฆ๐›๐ž๐ซ๐ฌ
Real connections beat vanity metrics every time.
โฃ๏ธ ๐๐ฎ๐š๐ฅ๐ข๐ญ๐ฒ > ๐๐ฎ๐š๐ง๐ญ๐ข๐ญ๐ฒ
Itโ€™s not about how many posts you make; itโ€™s about how impactful they are.
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Remember: Growth is a marathon, not a sprint.
Keep going, and the results will come!
Xx
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Trial Reels... what's the big deal? ๐Ÿค”โ €โ €โ €โ €โ €โ €โ €โ €โ €TLDR; After sharing a Trial Reel and being unsatisfied with the post perfo...
02/05/2025

Trial Reels... what's the big deal? ๐Ÿค”
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TLDR;
After sharing a Trial Reel and being unsatisfied with the post performance, it inspired me to redesign the video by swapping out the footage and re-aligning the on-screen text!
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๐™„'๐™ข ๐™ฃ๐™ค๐™ฉ ๐™™๐™ค๐™ฃ๐™š, ๐™ฉ๐™๐™ค๐™ช๐™œ๐™. I have an experiment! ๐Ÿ’ก
In the coming days, I'm going to upload two reels that have the same topic with different designs, video, and verbiage. Stay tuned for part 2 of this post where I share the results!
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Saying goodbye to ๐‰๐š๐ง๐ฎ๐š๐ซ๐ฒ ๐Ÿ๐ŸŽ๐Ÿ๐Ÿ“ โค๏ธโ €โ €โ €โ €โ €โ €โ €โ €โ €That seriously felt like the longest month EVER!!! ๐Ÿ˜‚ โ €โ €โ €โ €โ €โ €โ €โ €โ €
02/03/2025

Saying goodbye to ๐‰๐š๐ง๐ฎ๐š๐ซ๐ฒ ๐Ÿ๐ŸŽ๐Ÿ๐Ÿ“ โค๏ธ
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That seriously felt like the longest month EVER!!! ๐Ÿ˜‚
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Thinking of hiring a Social Media Manager? ๐Ÿ“ฒ Here's what you need to have in place first!โ €โ €โ €โ €โ €โ €โ €โ €โ €โ˜‘๏ธ ๐‚๐ฅ๐ž๐š๐ซ ๐๐ซ๐š๐ง๐ ๐ˆ๐๐ž๐ง๐ญ๐ข๐ญ...
01/29/2025

Thinking of hiring a Social Media Manager? ๐Ÿ“ฒ Here's what you need to have in place first!
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โ˜‘๏ธ ๐‚๐ฅ๐ž๐š๐ซ ๐๐ซ๐š๐ง๐ ๐ˆ๐๐ž๐ง๐ญ๐ข๐ญ๐ฒ
Know your brand voice, values, and target audience. This will guide your social media strategy!
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โ˜‘๏ธ ๐๐ซ๐š๐ง๐๐ข๐ง๐  ๐†๐ฎ๐ข๐๐ž๐ฅ๐ข๐ง๐ž๐ฌ
From your logo to your fonts, color palette, and tone of voice, ensure your brand identity is clear and consistent.
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โ˜‘๏ธ ๐ƒ๐ž๐Ÿ๐ข๐ง๐ž๐ ๐†๐จ๐š๐ฅ๐ฌ
Whether it's increasing brand awareness, boosting engagement, or driving sales, having clear objectives is key to success. ("more followers" is not a good goal!)
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โ˜‘๏ธ ๐Š๐ง๐จ๐ฐ ๐˜๐จ๐ฎ๐ซ ๐“๐š๐ซ๐ ๐ž๐ญ ๐€๐ฎ๐๐ข๐ž๐ง๐œ๐ž
Who are you speaking to? Understanding your audience is the first step toward creating content that resonates.
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โ˜‘๏ธ ๐“๐ข๐ฆ๐ž ๐š๐ง๐ ๐„๐ง๐ž๐ซ๐ ๐ฒ
Understand that social media management is a partnership. Be ready to collaborate and provide additional materials such as photos and videos!
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When these pieces are in place, we can craft a custom strategy to elevate your brand's online presence. Ready? Letโ€™s talk! ๐Ÿ’ฌ
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Address

Houston, TX

Opening Hours

Monday 8am - 5pm
Tuesday 8am - 5pm
Wednesday 8am - 5pm
Thursday 8am - 5pm
Friday 8am - 5am
Saturday 10am - 5pm
Sunday 10am - 5pm

Telephone

+12819748879

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