Auspicious Lotus Digital Marketing Agency

08/15/2022

08/15/2022

Some morning motivation
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08/15/2022

08/04/2022

Social media marketing is a great way to promote your business, build relationships and spread the word about your business. It's not just about posting pictures on Instagram or Facebook. It's about using that platform to engage with your customers and followers, building relationships, and helping them spread the word about your brand.

07/30/2022

SMM Builds Stronger Relationships With Customers. If you think social media marketing is all about selling and promoting, rethink.

Successful brands connect and engage with their social media audiences to build lasting relationships.

For instance, when they share something on a platform, they respond to whoever leaves a comment or question to provide them any assistance they may need.

Rather than selling your products or services, you can simply ask your social media followers questions about your products or share something that could make life easier for your audience.

This way, you build trust and show them how much you care about their needs and opinions.

It's always a must to serve people first before asking them to invest with you.

07/29/2022

Why Is Social Media Marketing Important Today?
Today's consumers rush to browse social media when they want to know more about an organization or product because that’s where they’ll find others talking about that business.

What if you don’t have a social media presence? You’ll miss a great opportunity to make an impression.

Take a look at these stats from Oberlo to have a feel of why having a sound social media marketing strategy is imperative to business success in 2020 and beyond:

71% of consumers who have had a positive experience with a brand on social media are likely to recommend the brand to their friends and family.

90.4% of Millennials, 77.5% of Generation X, and 48.2% of Baby Boomers are active social media users.

Facebook alone has over 2.7 billion monthly active users.
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07/28/2022

What ls Social Media Marketing?
Here is how Investopedia defines the term:

“Social media marketing (SMM) is the use of social media websites and social networks to market a company’s products and services.”

But this definition is missing something really important. Let’s make it more simple and clear:

“Social media marketing is the process of creating tailored content for each social media platform to drive engagement and promote your business.”

Social media marketing is all about connecting with your audience or customers and helping them understand your brand better. It is incredibly beneficial to your business growth.

Imagine you’re going to meet someone for the first time with an intention to build a good relationship.

What should you do to make that person like you instantly because you’re not going to get a second chance? Will you succeed if you meet that person and say things that are boring or meaningless?

People tend to like you more when you make them happy, no matter how you do that.

Just like the offline world, your social media marketing success largely depends on your ability to find and make your target audience happy so that they like your brand and share your stories with others.

Your social media marketing efforts will produce no results if your story isn’t worth sharing.

07/09/2022

What is your Favorite Kind of Chocolate?

06/15/2022

06/15/2022