Socials By Jess HTX

Socials By Jess HTX Your social media bestie 🧡
Hot take: your socials should be iconic ✨
Content that feels like YOU
Houston creatives & small biz 🤘🏼
↓ Tell me about you

09/18/2026

I said I wasn’t intentionally manifesting a med spa, a florist, and a realtor, buuuuuut kinda! 🤪
Joking aside, this is what happens when you stay consistent about your goals. No ads, no gimmicks, just doing the work that I love so much over and over. 🧡

Waitlist’s open if you want in on whatever I manifest next. 😌

09/02/2026
08/14/2026

I actually kinda think about this a lot… most business owners think their social media problem is a posting problem. It’s usually not. 😅
It’s a thinking problem, nobody’s actually sitting down and deciding what the account is trying to do before hitting post. That’s the difference between an account that grows and one that just stays busy. As a Houston social media manager, that’s the part of the job that maybe I should take my own advice and speak about more often!🤪🫣

Wedding and Events Venue Houston Heights
Nastassia | Bridal Hair & Makeup Artist Houston, Texas
HOUSTON WEDDING PLANNER + DESIGNER



Houston social media manager, social media strategy Houston, content strategy small business, social media management Houston TX, small business marketing Houston

08/12/2026

People ask me all the time why I don’t just take on more clients. To me, the answer is easy, the more clients in the same industry means my best ideas start getting split between them, and that’s not fair to anyone. So I simply don’t do it. One client per niche, always 💁🏼‍♀️, which means whoever I say yes to gets a SMM who isn’t secretly saving their favorite ideas for someone else down the road or using your page to test things out with someone else’s. 🫣
If that’s the kinda attention you’ve been looking for, my inbox is open! 😇



Houston social media manager, niche exclusivity social media, one client per niche, social media management Houston TX, small business marketing Houston

Hopping on this trend because it's just too fun not to. Also low-key one of my favorite parts of the job, figuring out w...
08/08/2026

Hopping on this trend because it's just too fun not to. Also low-key one of my favorite parts of the job, figuring out which trends actually fit a brand and which ones don't. This one works for almost anyone honestly, it's got that flexible, girly-pop energy that translates across niches way easier than people think. And also, kind of glad I only take one client per niche right now, because if I had five florists I'd be doing this same trend five different times trying to make it not look identical. Anyway. Kinda chic to have a job I actually enjoy.



Houston social media manager, trending reel ideas, social media management Houston, content trends 2026, social media manager Houston TX

08/07/2026

Here’s the real reason I only take one client per niche as a Houston social media manager. My brain doesn’t work well when I have two clients in the same industry, I want every single idea to be as creative as possible for that one person, not split between two wedding planners trying not to look like copies of each other. Your personality is what makes your business stand out, and I want your page to match that completely, not compete with someone else’s for my best ideas. This is also just how I end up loving my clients like actual besties, because I’m not juggling, I’m fully in it with you.

Not every post on my page has huge numbers, and I keep them up anyway. 💅🏼Some of my most useful content for someone deci...
07/24/2026

Not every post on my page has huge numbers, and I keep them up anyway. 💅🏼

Some of my most useful content for someone deciding whether to hire me only got a few hundred views, but the information in it still matters. It shows you who I am, how I think, what I actually do for clients. Numbers tell part of the story, but they’re not the whole story. 🤷🏼‍♀️

Catch ya at the next Houston Astros game 😉



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07/17/2026

Every job has its perks and mine happens to be the best hair in Houston. Genuinely so thankful Rhawnie is my client, she takes care of me in every sense of the word and I love getting to do the same for her business. What’s the best perk of your job?
Shear Blends By Rhawnie Rae • HTX Blonding Specialist



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07/16/2026

Completely ate it on these stairs. Laptop bag everywhere. But did your content go out? Yes. Yes it did. 😉🤪
The dedication is unmatched honestly.



houston social media manager, social media management houston, houston small business, smm life, content creator houston

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