Optidge

Optidge Boutique Internet Marketing Agency focused on helping start-ups and small and medium sized businesses Internet Marketing Agency

09/10/2026

Your next award-worthy project might be the one nobody notices. 👀 Danny believes the standard for great work has to be set long before anyone starts writing an award entry. Otherwise, there’s nothing to write about.

So here’s the challenge: pick your least glamorous active project and ask, “How could we make this award-worthy?”

Then go do it.

🎙️Listen now: https://optidge.com/podcast/120-proof-over-praise-why-agencies-chase-industry-awards/.

Earlier this year, Optidge took home five wins at the 40th Annual AMA Houston Crystal Awards, breaking our previous reco...
09/09/2026

Earlier this year, Optidge took home five wins at the 40th Annual AMA Houston Crystal Awards, breaking our previous record of three and marking seven consecutive years as a winner.

But this episode isn’t a highlight reel. Danny tackles the harder question: what does an award entry actually prove, and why should agencies bother writing them in the first place?

He breaks down Optidge’s latest wins the same way we approach every client: focusing on the real problems, the strategies behind the work, and what actually solved them.

Tune in to hear the thinking behind the award-winning work at https://optidge.com/podcast/120-proof-over-praise-why-agencies-chase-industry-awards/

09/08/2026

What do awards have to do with better work? 🏆 A lot more than you might think. Danny shares why spending hours writing award entries isn’t just about winning, it’s about creating a mindset where every campaign gets the thought and intention it deserves.

His rule? Treat every project like it could be award-winning.

Tune in Wednesday for the full conversation!

We’ve got a couple of Optidge milestones to cheers this month!👏 Emiliana L., Sr. Account Manager — 2 years👏 Maddie E., M...
09/04/2026

We’ve got a couple of Optidge milestones to cheers this month!

👏 Emiliana L., Sr. Account Manager — 2 years
👏 Maddie E., Marketing Coordinator — 3 years

We’re lucky to have you both on the team. Here’s to everything you’ve accomplished so far, and all the good stuff still ahead!

Google isn’t the only place people are searching anymore. ChatGPT, Gemini, Perplexity, and AI-powered search are changin...
09/03/2026

Google isn’t the only place people are searching anymore. ChatGPT, Gemini, Perplexity, and AI-powered search are changing how people find information, and who they trust along the way.

Our new AI SEO offering helps businesses adapt to that shift and stay visible wherever their customers are looking.

Ready to get your strategy ready for what’s next? Schedule a strategy call with Optidge at https://optidge.com/ai-seo/.

A little peek inside Optidge. 👀 What happens when you give 20 curious people three hours, a little friendly competition,...
09/02/2026

A little peek inside Optidge. 👀 What happens when you give 20 curious people three hours, a little friendly competition, and permission to experiment with AI? At our recent AI Hackathon, our team came together across departments to tackle real workflow challenges, and built six working AI tools in the process.

It was part creativity, part problem-solving, and a whole lot of “wait… can we actually build this?” moments.

We’re always looking for ways to work smarter, and this was a pretty fun way to do it!

We love a good client win. 🖤 And we love it even more when we get to be part of it.Our goal is to make every client feel...
09/01/2026

We love a good client win. 🖤 And we love it even more when we get to be part of it.

Our goal is to make every client feel supported, heard, and confident in the work we’re doing together. We’re grateful for the partnerships that make that possible.

Followers are great. A community? Even better. 💪For this fitness brand, we skipped the trend-chasing and focused on what...
08/31/2026

Followers are great. A community? Even better. 💪

For this fitness brand, we skipped the trend-chasing and focused on what actually gets people talking: relatable content, real conversations, and a little more human in their social strategy.

Results:
📈 250% growth in engagement
📈 83% growth in reach
📈 251% growth in daily engaged users
📈 133 new followers in one month

See the full strategy at https://optidge.com/case-study/organic-social-media-that-drives-real-engagement/

If you’ve ever looked at a campaign report and thought, “Okay, but did any of this actually turn into revenue?” — this o...
08/28/2026

If you’ve ever looked at a campaign report and thought, “Okay, but did any of this actually turn into revenue?” — this one’s for you.

Our latest blog explores a simple framework for connecting the journey from campaign activity to leads, opportunities, and ultimately revenue. It’s a practical look at how better data capture, stronger CRM connections, and shared definitions can help teams move beyond reporting on what happened and start making smarter decisions about what to do next.

Learn more: https://optidge.com/measuring-what-matters-connecting-campaigns-to-revenue/

A little Throwback Thursday to one of those workdays that reminds us why we love what we do! Recently, some of the Optid...
08/27/2026

A little Throwback Thursday to one of those workdays that reminds us why we love what we do! Recently, some of the Optidge team swapped the Zoom rectangles for an actual table at Sesh Collective in Houston. And while we’re big fans of remote work, there’s something special about getting everyone in the same room.

The spontaneous ideas. The whiteboard moments. The side conversations. The laughing that has absolutely nothing to do with work. 😄

Danny, Grace, Alexis, and Mary got to spend some quality time together, and judging by the smiles, we’d say it was time well spent.

Remote is the model. Getting together in person? That’s the good stuff.

Address

7322 Southwest Freeway #1810
Houston, TX
77074

Opening Hours

Monday 9am - 5pm
Tuesday 9am - 5pm
Wednesday 9am - 5pm
Thursday 9am - 5pm
Friday 9am - 5pm

Telephone

(832) 303-2686

Alerts

Be the first to know and let us send you an email when Optidge posts news and promotions. Your email address will not be used for any other purpose, and you can unsubscribe at any time.

Shortcuts

Share