10/22/2025
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High-quality content attracts and engages a more relevant audience, leading to better results like higher engagement and conversions, while a focus on quantity can lead to lower engagement, higher costs, and a less valuable following.
For a small business, especially if you have under 10,000 followers, posting 1-2 times per day is a good (sweet spot), but the key is consistency, focusing on quality over quantity, and tailoring the frequency to your audience. Aiming for around 3-7 posts per week is a good general guideline to avoid oversaturation while staying visible.
Much more info to come!
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