08/04/2014
Sometimes I think storytellers of every stripe are pushed so hard by the economic realities of life that they tend to think there must be a magic incantation that one can simply whisper over their laptop one dark and foreboding night, blow a few ashes onto the screen from the ceremonial burning of one of their book covers, and The Muse of Popularity will suddenly show herself and grant us our wishes of stardom.
It don't work like that.
If you don't have money to "create" an audience through massive amounts of interruption marketing, you are forced to take the slower, more organic route. And, that route doesn't care what platform you use. You simply need to start talking to your audience.
We've got more in this week's blog post. What types of conversations have you found to be most useful for you?
Get off your damn platform, whatever that is, walk right out into your audience, and say something to somebody.
