
07/31/2025
Influencer marketing isn’t guesswork anymore, it’s data.
We at (amp) just dropped a down-to-earth crash course on measuring influencer ROI in 2025. From unique links to predictive multi-touch attribution, we show exactly how to prove that every creator partnership earns its keep.
Inside the post you’ll find
• Why micro influencers often outperform celebrity feeds when it comes to sales
• Five metrics that reveal real brand lift, not vanity likes
• Two quick tools: unique links and promo codes, tying revenue straight to each post
• A Total Media Value worksheet you can steal for smarter budgeting
Read the blog now, then tell us which metric you’ll track first.
https://bit.ly/4m3Ph5t