Leap Amp

Full-Service Search Agency | Social Amplification | Campaign Amplification | Media Planning & Buying We are a full-service search and media agency.

Our always-on media planners and community managers amplify and optimize brand messages in real time to develop customer relationships, generate revenue, and boost engagement. Part of Leap Group.

09/16/2025

Bringing home a puppy is pure joy, and a little chaos.

We partnered with the American Kennel Club to create a 30 second spot introducing the AKC Canine College Puppy Training Series, a step by step guide to raising a confident, happy, well behaved dog. Built for life at home, in the park, or on the go, it puts expert guidance right at your fingertips.

Hit play, and then head over to the Leap website to see more of our AKC work: https://bit.ly/4n2DFQy

08/29/2025

Social media isn’t dying, but it is shifting. X, once an essential channel for advertisers, now earns barely half of what it did in 2021, even as EMARKETER projects ad revenue growth of 16.5% this year. The story is less about decline and more about how brands are rethinking value, trust, and brand safety.

Consumers still see social as a trust signal. In 2024, 78% said a brand’s social presence impacts their trust, and for Gen Z that jumps to 88%. The lesson for marketers is not whether to invest in social, but how to use the right platforms at the right time, with brand safety and audience relevance as the compass.

Our latest blog unpacks where social fits in a diversified marketing mix, why some advertisers are reallocating budgets, and how brands can future-proof their relevance in a fragmented digital landscape. Read How Valuable Are Social Platforms to Brands? here:

https://bit.ly/47mnw3K

08/15/2025

Reaching dog lovers where they scroll, watch, and play.

Our (amp) media team partnered with AKC to launch their “Declare Your Love” campaign across Meta, TikTok, and Google/YouTube, running a mix of 30-second, 15-second, and 6-second spots to connect with puppy parents at every stage of their journey.

Here’s one of the 15-second videos we used to inspire owners to make it official with AKC.

07/31/2025

Influencer marketing isn’t guesswork anymore, it’s data.

We at (amp) just dropped a down-to-earth crash course on measuring influencer ROI in 2025. From unique links to predictive multi-touch attribution, we show exactly how to prove that every creator partnership earns its keep.

Inside the post you’ll find
• Why micro influencers often outperform celebrity feeds when it comes to sales
• Five metrics that reveal real brand lift, not vanity likes
• Two quick tools: unique links and promo codes, tying revenue straight to each post
• A Total Media Value worksheet you can steal for smarter budgeting

Read the blog now, then tell us which metric you’ll track first.

https://bit.ly/4m3Ph5t

07/22/2025

🚀 We’re thrilled to announce our new partnership with RedeApp, a company transforming how frontline teams connect and communicate.

Together, we’re launching an integrated marketing program built to drive meaningful growth — spanning SEO, paid media, social, analytics, and content, all supported by strategic oversight to keep every channel aligned and moving forward.

From long-term planning to day-to-day ex*****on, we’re excited to support RedeApp’s mission and help amplify their message to the audiences that matter most.

Big things ahead — and we’re just getting started.

07/15/2025

We teamed up with Koroseal Interior Products to bring their REimagined architectural solutions to life—through a targeted paid campaign built for performance.

🎯 From acoustic baffles to wall systems, our creative strategy helped showcase how Koroseal is pushing boundaries in form, function, and sustainability.

With precision audience targeting and platform-specific assets we helped drive visibility where it matters most: among designers, architects, and decision-makers shaping modern spaces.

Want to see how we help brands like Koroseal turn paid strategy into measurable impact? Explore more at https://bit.ly/464ycmQ

06/30/2025

📲 Your brand’s social strategy might be too… mainstream.

In our latest blog, the team at (amp) explores why brands need to look beyond the usual suspects (👋 Facebook, Instagram, LinkedIn, X) and start experimenting with the “other” social apps—think Discord, Bluesky, WhatsApp, and RedNote.

From creator collabs to VIP group chats, these platforms offer brands a chance to connect more deeply, more authentically, and more strategically—with the audiences who matter most.

📈 Diversify your strategy.
🔍 Discover niche communities.
🚀 Future-proof your brand.

👉 Read the full blog to see how your brand can show up where the next conversation is already happening.

https://bit.ly/3ZTntry

06/16/2025

How do you reintroduce an iconic liqueur to a new generation while reigniting nostalgia among longtime fans? For Hpnotiq, we blended cultural relevance with strategic media placement to do just that.

By aligning with the NBA Playoffs and partnering with ESPN’s top voices, we delivered over 15 million impressions, surpassing campaign goals by 116%. This approach not only boosted brand awareness among Millennials but also rekindled the connection with heritage consumers.

Discover how we brought the blue back: Read the full case study here.

https://bit.ly/3FMQdvh

05/30/2025

Conversions at all costs? Not so fast. ⚖️

In our latest blog, we break down why the strongest media plans don’t pit brand awareness against performance—they balance both. Because reaching the finish line takes more than just bottom-of-funnel tactics. It takes a full-funnel strategy that builds awareness, nurtures interest, and drives action—all measured by the right KPIs at the right time.

Featuring a case study on our work with True Food Kitchen, we show how a balanced media strategy can boost visibility and deliver bottom-line results—even through storms and outages.

💡 Read the full post to learn how impressions and impact work together to power sustainable growth.

https://bit.ly/4mu591I

05/26/2025

From toilets to stovetops, grills to garbage disposals—our Paid Social work for Summit Brands is scrubbing up some serious results. 🧼✨

Across four product lines—Pumie, Iron Out, Glisten, and Earthstone—we developed a suite of short-form videos and stills designed to stop the scroll and drive action. From TikTok-style transformations to before-and-after magic, each piece was tailored to highlight cleaning power and resonate with platform-savvy audiences.

💥 Pumie tackled grime with scouring stick demos in kitchens and bathrooms

🧲 Iron Out showed dramatic rust removal through before/afters and clever messaging spelled out in rust

🌀 Glisten spotlighted clean dishwashers and disposals with quick-hit video and static assets

🌎 Earthstone scrubbed grills while showcasing the product’s eco-friendly story

Check out the creative highlights, then give us a shout if you're ready to turn performance cleaning into high-performing content.

https://bit.ly/3ZrIRDW

04/30/2025

TikTok, Reels, Shorts, Spotlight… wherever your audience scrolls, video rules.
But staying visible in an algorithm-driven feed? That’s the real challenge.

In our latest blog, we break down how short-form video has evolved, why AI now matters more than follower count, and how to create video content that actually beats the algorithm. Because, let’s face it, short-form video is the content format dominating every major platform. Check out the blog for all the tools to help you stop the scroll—and start the conversation.

https://bit.ly/4jO9ZF0

03/28/2025

From podcasts and streaming ads to voice assistants and radio, digital audio offers unparalleled audience engagement. But with listeners able to skip, mute, or tune out, how do brands ensure their message truly resonates?

In the latest (amp) blog, we discuss how to choose the right platform for your audience, the art of blending storytelling with smart targeting, and how to optimize audio ads for engagement and conversion.

With 135M+ Americans listening to digital audio every month, now’s the time to turn up your brand’s voice! Head over to the blog to learn how.

https://bit.ly/3E1rYbH

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(317) 500-4928

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http://www.leapamp.com/

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Our Story

Our approach to media buying is born in social. We take insights from the metrics, behaviors and narratives from your social audience to build highly-targeted media plans. We then attack every channel with a unique communication strategy ensuring that your story reaches the right audience, in the right place, and at the right time.