12/04/2025
Running a business over 40 hits different… and nobody is talking about it! We are really out here not posting our content, sitting on drafts on drafts on drafts and still trying to figure how or when to show up and post… so here I am wanting to share some things ☺️🧏🏽♀️
Instagram is still the most trusted platform for brands — and here’s the real tea for everyone that didn’t ask for it but I felt like serving it 🫖..
Most business owners aren’t struggling with reach… they’re struggling with overthinking.
You’ve got the photos.
You’ve got the captions.
You’ve got the offers/products your audience actually wants.
…But you’re still sitting there asking yourself:
“Is this good enough?”
“Will it go viral?”
“What if no one likes it?”
“Will the algorithm be nice to me today?”
Let me tell youuu… viral does NOT mean success.
And reach? It’s not as relevant as you think especially when you have an audience that already know, like and trust you.
A little food for thought… 💭
🙋🏽♀️ No one can buy from you if you don’t post.
💁🏽♀️ No one can find you if you stay quiet.
🤦🏽♀️ No one can feel connected to your brand if all your content lives in your drafts.
Post the content.
Make sure you like it.
Make sure it speaks to the people who already support you, love you, buy from you, and are waiting for what you’re building and doing next.
And… hit post.
And if you’re wanting a place to learn how to do this with more clarity, ease, templates, and digital support…
✨ something new is coming.
✨ something made for Hawaiʻi business owners + creatives who could use a digital geek and digital team in their corner! 😎🤓🙋🏽♀️
Stay tuned — we’re building an online community + space for your to tap into when you need that digital support. 🫶🏽
