01/30/2026
At Hane Lake Press, we believe publishing can play a meaningful role in building a sustainable, long-term art practice.
This week, our founder Amanda McCallister is teaching The Artist Brand Blueprint at Notta Gallery, a workshop centered on authorship, clarity, and the professional decisions artists make to support their work over time. The conversation focuses on how artists shape meaning, build trust with their audiences, and create practices that extend beyond individual exhibitions or moments of visibility.
Publishing is one way artists create permanence, narrative context, and a deeper relationship with collectors. It is not separate from building a successful art business. It is one of the ways creative work becomes durable.
We are grateful that Notta Gallery supports artists through education, collaboration, and thoughtful community programming.
