02/27/2026
Most construction and professional service companies do not have a marketing problem.
They have a consistency problem.
They shoot one video.
Post it.
Disappear for 4 months.
Then they say video does not work.
Video only works when it compounds.
If you are not building a content engine, you are just producing noise.
If you are a $10M plus company still posting randomly, that is the real issue.
Comment below if you agree.