OpSec Security

03/30/2023

We are delighted to partner with SCOPSIS to support the launch of Lebanon’s digital authentication label program. The OpSec Insight platform for secure product marking and traceability was chosen by Régie Libanaise des Tabacs et Tombacs to protect its revenues and fight the illicit trade in to***co.

We are proud that this proven solution was demonstrated during this prestigious launch event, highlighting the central role that OpSec can play in helping governments secure and enhance their tax revenues.

Read more: https://bit.ly/3KhO4qP

11/25/2022

Catching a purse thief is hard enough. Catching counterfeiters of an entire international fashion house is nearly impossible. This case study reveals how OpSec protected Italian luxury brand Furla by foiling the fraudulent imposters selling online fakes.

Find out more here: https://bit.ly/3ddRv3W

11/14/2022

Upgrade your anti-piracy program with CleanSearch. This advanced piracy search delisting solution reduces accessibility to illegitimate content by disrupting search traffic to pirate sites.

With global coverage in 60+ countries and strategic relationships with major search platforms, OpSec delivers a market-leading 98% compliance rate for delisting on top search engines.

Discover the CleanSearch difference: https://bit.ly/3MpgXRe

11/08/2022

With a McKinsey report suggesting the metaverse will be worth $5 Trillion by 2030 and J.P Morgan reporting a current market cap of $41 Billion for NFTs, these markets offer an enticing prospect.

There’s a whole metaverse of opportunities – and threats to keep in mind. During our recent webinar, leading industry and legal voices explored the perils and opportunities presented by the metaverse and Web3.

Missed the webinar? You can revisit the discussion to hear from brands who have entered the metaverse discuss the impact it has had on their brand. https://bit.ly/3DsuFi4

10/31/2022

Join our partner, Be Safe Buy Real, on Wednesday, November 2 for a Facebook Live event, “Smart Holiday Shopping: How to Avoid Counterfeits This Season.” Hear from industry experts as they discuss counterfeiting trends and provide listeners with information and advice on how to avoid counterfeit products ahead of the holiday season. Click https://www.facebook.com/events/480624173956538 to join the conversation.

10/27/2022

OpSec is a proud partner of the IP Law & Management Institute on November 6-8.

Hosted in Lake Tahoe, California this event brings together IP executives to uncover the best path to adapting and evolving IP to meet the needs of the moment. Following this theme, OpSec’s Sr. Director of Investigative Services will speak on how to Power Offline Enforcement with Artificial Intelligence.

Find out more about this event here: https://bit.ly/3EOz6WX

10/25/2022

Don’t forget to join us for our webinar tomorrow. For Web3, Metaverse, and NFTs: Key considerations for brands, OpSec experts will be joined by leading industry and legal voices to explore the perils and opportunities presented by the metaverse and Web3.

Tomorrow at 10:00 am (ET), join Lisa Arrowsmith, Chief Product Officer, OpSec Security, Stefanie Wood, Product Director, OpSec Security, Matthew Winterroth, Vice President and Intellectual Property Counsel, WWE, and Holly Pranger, Managing Partner, Pranger Law PC for the webinar.

Sign up here: https://bit.ly/3LGV13O

10/19/2022

Web3 might be the cutting edge of the internet, but for our new webinar; Web3, Metaverse, and NFTs: Key considerations for brands, OpSec is presenting our security expertise alongside experienced industry voices. On October 26 at 10am (EST), OpSec’s online brand protection experts will be joined by Matthew Winterroth, Vice President and Intellectual Property Counsel, WWE, and Holly Pranger, Managing Partner, Pranger Law PC.

They’ll be discussing the challenges and opportunities that Web3 and the metaverse present, along with exploring how to stay safe while exploring these new online frontiers. For more information, and to register your interest, visit https://bit.ly/3LGV13O

10/14/2022

OpSec is pleased to announce the launch of CleanSearch, an advanced piracy search delisting service that mimics local consumer search behavior.

CleanSearch uses proprietary localization technology to replicate regional search behavior in multiple languages. In addition to identifying and delisting pirated links, CleanSearch also calculates exposure to pirated content, providing insights to help inform SEO and PPC campaigns.

During a recent test, consumers were 50% less likely to find pirated versions of film and television titles on Google within 4 weeks of CleanSearch deployment.

Learn more about how CleanSearch can enhance your anti-piracy program: https://bit.ly/3MpgXRe

10/12/2022

We’re just two weeks away from our webinar; Web3, Metaverse, and NFTs: Key considerations for brands. We can’t wait to hear what our industry experts have to say about Web3 and the metaverse.

OpSec are delighted that we’re going to be joined by Holly Pranger, Managing Partner, Pranger Law PC for the event.

As Managing Partner, Holly handles global IP portfolios and manages all aspects from search and clearance, to registration, to the investigations, policing and enforcement of rights, as well as responding to claims. Holly has negotiated numerous complex settlement agreements resolving intellectual property disputes. She has litigated multiple intellectual property lawsuits and executed thousands of successful cease and desist and other demand based enforcement actions.

Excited to hear from Holly? Register here: https://bit.ly/3LGV13O

10/05/2022

Are you excited about our upcoming webinar; Web3, Metaverse, and NFTs: Key considerations for brands? We are. OpSec’s experts will be joined by experienced industry voices, who will be discussing the issues and opportunities that stem from the metaverse and Web3.

One of the speakers for the webinar is Matthew Winterroth, Vice President and Intellectual Property Counsel, WWE.

As in-house intellectual property counsel, Matthew leads enforcement of WWE’s intellectual property portfolio by implementing and administering an anti-counterfeiting program and online anti-piracy program, including online and offline marketplace audits, UGC and P2P content removal, DMCA takedown notifications, domain name recovery procedures, and social media, search engine, mobile app, NFT, set-top box and live stream monitoring.

For insights from Matthew and OpSec’s other speakers, register for the webinar: https://bit.ly/3LGV13O

09/26/2022

How do you protect your brand in the metaverse? How do you protect your IP in a flooded marketplace before launching your own NFTs? What does Web3 mean for your brand?

These are key considerations for brands as they explore opportunities in a shifting online landscape – and the questions OpSec will address in our new webinar:

Web3, Metaverse, and NFTs: Key considerations for brands.

On October 26 at 10am (EST), OpSec’s online brand protection experts will be joined by pioneering brands and expert legal counsel to explore and discuss what steps brands can take to ensure that they are safely on the leading edge of Web3 and metaverse developments.

Want to register? Sign up at https://bit.ly/3LGV13O

09/20/2022

Brand Licensing Europe has finally arrived!

Our team are excited to meet with you at stand B240. Stop by to find out about our licensing management platform and view our smart labels, badges, and trims.

Hope to see you soon.

09/19/2022

The statistics on live sports piracy are staggering; one marquee American sports event discovered over 1,300 illegal streams while the event was live – with further video on demand (VOD) and highlight infringements found after the event concluded.

Getting on top of sports piracy and taking control of content can be tricky, especially as pirates become both more prolific and proficient.

Learn how right holders are taking control of their live sports events by working with OpSec to fight piracy.

https://bit.ly/3qQQemA

On August 18, 2022, Albert Pujols hit a grand slam against Austin Gomber for his 690th career home run. A clip of that home run was posted on Reddit before the official MLB app was updated. Three years ago, the post would have been taken down quickly. Today, it has thousands of fans commenting on it...

09/15/2022

How do you build a case against a complex counterfeiting network?

OpSec worked with luxury Italian fashion house Furla to eliminate a persistent infringer network. The bad actor in question, FurlaBee, had registered a fraudulent trademark in China and France.

Using their Online Brand Protection technology, OpSec quickly detected instances of brand impersonation. This data supported the legal action to take down FurlaBee for good.

Lisa Crociani, Legal Counsel at Furla said:

“OpSec has helped Furla take down online infringements, which allows our commercial team to maintain excellent customer relations all over the world.”

Discover how OpSec built a case to protect Furla’s brand integrity here: https://bit.ly/3ddRv3W

07/28/2022

When you think of NFTs, you might imagine a digital asset.

But NFT trends are changing.

Brands are starting to explore whether a new kind of NFT is possible. One that connects digital and physical elements, like a mixed-media artwork.

With the right technology, an NFT can unlock a physical product to amplify sales and create exclusive fan experiences.

Find out how here: https://bit.ly/3PX3pgh

Ready for the new era of NFTs? Learn how brands are connecting digital and product elements to engage with their fans in new ways.