Guerrero Wilson Group - GWG

12/18/2025

Agents, does your clients know this?

As the holidays approach, fewer homeowners list or shop, cooling the market and easing competition. With higher overall inventory and many homes lingering, buyers gain meaningful leverage.

For those ready to act, December can deliver real advantages: stronger negotiating power, motivated sellers, and potential savings you won’t see once the new-year demand picks back up.

How to prepare: https://www.realtor.com/advice/buy/buying-a-house-before-end-of-year/

12/17/2025

Happy Birthday to this guy!! Nik Golub 🎊🎈🎂🥳🫶🏽
Nik Golub Realty ONE Group

12/13/2025

Las Vegas lines protected

12/12/2025

The holidays can be beautiful, but they can also be heavy for some. If this season feels overwhelming, please know your mental health matters and you are not alone. ✨

Check in with yourself. Check in on your loved ones. A small moment of kindness can make all the difference. ♥️

If you or someone you know needs support, the HelpLine is here for you.
It’s a free, nationwide, peer-support service offering information, resources, and a compassionate ear for anyone navigating mental health challenges — including families, caregivers, providers, or anyone who just needs someone to talk to.

📞 1-800-950-NAMI (6264)
📱 Text: “HelpLine” to 62640
💬 Chat: nami.org/help

Available Monday–Friday, 10 A.M.–10 P.M. ET.

You deserve support, peace, and care — this season and always.

Love, Misses Kisses Fam

12/12/2025

12/11/2025

12/11/2025

What you see: "This kitchen just needs cosmetic updates!"

"Someone with vision will love this!"

What buyers see: "$40k kitchen reno before I can use it."

"I have to live in a construction zone for 6 months."

The potential gap:

You: Worth $500k with some minor work!

Buyers: Needs $80k in renovations. I'll pay $420k.

The buyer who "sees potential" wants an $80k discount to deal with it.

Why "potential" doesn't sell:

1. Buyers don't want projects
They want move-in ready, not move-in-and-renovate.

2. Buyers can't visualize

You lived there 10 years. You know what it COULD be.

They see what it IS.

3. Buyers do the math

Outdated kitchen = $40k
Ugly carpet = $8k
Overgrown yard = $5k

They're subtracting $53k from your price.

The brutal truth:

Option 1: Fix it yourself

Spend $30k
Sell for $70k more
Net $40k profit

Option 2: Sell "as-is with potential"

Spend $0
Buyer demands $70k discount
Net -$40k loss

What buyers actually think:

You say: "Hardwood under the carpet!"

They think: "Why didn't YOU remove it?"

You say: "Easy cosmetic fixes!"

They think: "Then why didn't you do them?"

You say: "Priced for potential!"

They think: "Priced like you're lazy."

You don't need to renovate everything.
But you DO need to:

Deep clean
Remove clutter
Fix obvious issues
Paint neutrals
Mow the lawn

Cost: $2k-$5k
Return: $20k-$40k

The truth:

Buyers don't buy houses for what they COULD be.

They buy for what they ARE.

Or they discount heavily for the work.

Your choice:

Fix it and get top dollar
Price it like the fixer it is
Watch it sit wondering why "buyers don't see potential"

They see it. They just don't want to pay full price for your to-do list.

12/11/2025

Useful Tips to Increase Your Credit Scores ⏫

These tiny steps can raise your score faster than you think!

12/11/2025

12/11/2025

12/11/2025