04/23/2020
WE’RE AT THE BIRTH OF A NEW DISRUPTIVE ENTERTAINMENT GENRE.⠀
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- Jimmy Iovine⠀
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Esports is to culture what Hip Hop once was, only growing and winning MUCH FASTER. ⠀
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Hip Hop was a new form of music that was disregarded and frowned upon. People didn’t understand it because it was new, young and different from what they were use to or were willing to accept. ⠀
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The same is happening with esports and gaming. And, even though it’s a multi billion dollar industry that generates more revenue than the movie and music industries combined, those that have been around for awhile can not seem to wrap their heads around it. ⠀
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One thing is for sure. Those that don’t hurry up and GET FAMILIAR with the most fascinating industry that has an insane growth trajectory will be left behind and when they wake up, it will be....⠀
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1. Too expensive to get involved⠀
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And ⠀
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2. You will be playing A LOT of catch up. ⠀
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So, ⠀
PARENTS, stop acting like your kid is wasting time on video games. ⠀
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BRANDS, stop waiting to see if it makes sense for you to allocate budgets to marketing spends in esports and gaming. Build relationships and associations NOW.⠀
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INVESTORS, do more research and get your money in this industry that isn’t reliant on the market because everyone is online and looking to be entertained, informed or apart of something. ⠀
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Stop ignoring what’s under your nose and do what Jimmy Iovine did and GET FAMILIAR.
ANOTHER GET FAMILIAR INC. CLIENT.
WE BUILD BETTER. @ Los Angeles, California
