Digital Elite

17/08/2026

FROM SKETCH TO BRAND IDENTITY | SELAH COFFEE HOUSE

A logo is more than a finished graphic — it starts with an idea, a feeling, and a purpose.

For this concept project, Selah Coffee House, I wanted to create a brand identity that felt warm, peaceful, earthy and inviting.

The process began with a pencil sketch and developed into a complete visual direction:

✏️ Concept & hand sketch
💻 Vector logo development in Adobe Illustrator
🎨 Color palette development
🔤 Typography selection
☕ Final logo identity
🌿 Brand mood board & visual direction

The concept behind Selah is centered around taking a moment to pause — represented through the coffee cup, rising steam, olive branch and the tagline:

Pause. Sip. Reflect.

One of the things I enjoy most about design is taking an idea that exists only in someone's imagination and developing it into something others can see, recognize and feel.

Concept, logo & brand identity created by Digital Elite Photography & Design.

If you're building a new business, developing a brand, or have an idea you don't quite know how to bring to life visually, I'd love to connect.

11/08/2026

Design has always been more than just something I do. It is something I truly love. I have always had a passion for creativity, for taking an idea and turning it into something visual, meaningful, beautiful, and easy to understand.

05/08/2026

Wow, Lexington, what a wonderful surprise!

Are you as excited as we are? We are definitely counting down the days and cannot wait to see you all there.

Thank you, Mark Bailey, for being part of the magic!

05/08/2026

What could it be?
Santa has a special message coming your way! Be sure to tune in tomorrow on our Magic on Church Street Facebook and Instagram pages to see Santa in action.
See you tomorrow at 10 AM!

What could it be?

Santa has a special message coming your way! Be sure to tune in tomorrow on our Magic on Church Street Facebook and Instagram pages to see Santa in action.

See you tomorrow at 10 AM!

31/07/2026

At Magic on Church Street, we never sleep!
Our team is always putting our heads together, planning, dreaming, and checking off that big festival list. So what’s next? We’re going to keep you a little curious, because every vendor, sponsor, and performer deserves their own spotlight.
We’re also joining the TikTok trend and having some fun:
Preparing for my Netflix documentary about being the digital creator behind the magic of Magic on Church Street.
Vendors are coming. Sponsors are joining. The best of the best performers are getting ready. The list is growing, the team is doing the homework, and the magic is coming together one detail at a time.
And of course, how could I not wear one of the best fashion trends of the season? A Magic on Church Street Christmas T-shirt!
Every purchase helps support Magic on Church Street, Lexington United Methodist Church’s Christmas Festival, and outreach throughout the year.
Order your Christmas T-shirt and holiday keepsakes here:
https://bit.ly/4xkPsiG
Stay tuned, follow along, and get ready for more magic!
Festival Dates: November 21–22, 2026

29/07/2026

Hey, Lexington — let's make Magic on Church Street a community event to remember! 🎄✨

👍 LIKE this page
🔄 SHARE our posts
❤️ INVITE your family and friends
🎅 JOIN us as we count down to an unforgettable Christmas celebration!

Send a message to learn more

29/07/2026

With Tacos Oink Oink – I just got recognized as one of their top fans! 🎉

21/07/2026

A look inside my portfolio: Mart-Mari Aucamp.

Design has always been more than just something I do. It is something I truly love. I have always had a passion for creativity, for taking an idea and turning it into something visual, meaningful, beautiful, and easy to understand.

This slideshow shares some of my creative digital work, including graphics, layouts, branding materials, social media designs, and visual content created to tell a story and communicate a message with purpose.

One of the things I love most about design is the process: brainstorming ideas, choosing the right colors, images, and layouts, and then seeing everything come to life. For me, design is not only about making something look good. It is about helping people connect with a message, feel something, and understand the heart behind it.

My favorite projects are always the ones where creativity serves a bigger purpose and makes an impact.

Take a look through my portfolio video and let me know what you think.

16/07/2026

🎉 I earned the emerging talent badge this week, recognizing me for creating engaging content that sparks an interest among my fans!

11/07/2026

🎄 Wrap Your Hands Around a Little Christmas Magic! 🎄

There’s something extra special about enjoying your favorite coffee, tea, or a rich cup of hot chocolate in a beautiful Michael Story Holiday Mug. Every sip becomes part of the Christmas magic. ❤️

Imagine a cozy evening by the tree, your favorite Christmas movie playing, a holiday book in hand, and a warm mug filled with creamy hot chocolate topped with whipped cream, chocolate shavings, crushed peppermint, and mini marshmallows. ✨

These beautifully designed mugs make every holiday moment feel a little more special and make thoughtful gifts for:

❤️ Teachers
❤️ Friends
❤️ Neighbors
❤️ Coworkers
❤️ Family Members
❤️ Or as a special treat just for yourself!

🎁 Order your Michael Story Holiday Mug today and enjoy Christmas all season long!

Every purchase helps support the ministries and outreach of Lexington United Methodist Church, making your gift even more meaningful. ❤️

🎄 Two Easy Ways to Order:
💻 Order Online – Quick, easy, and just a click away!
📲 https://bit.ly/4xkPsiG

📄 Prefer a paper order form? No problem! We’ve attached a printable order form that you can print, complete, and mail to the church.

🎅 Order early! Quantities are limited, and every purchase helps make Magic on Church Street a magical experience for our community while supporting outreach throughout the year.

📅 Festival Dates: November 21–22, 2026

❤️ Thank you for supporting local, celebrating Christmas traditions, and helping make this year’s festival truly magical!

☕❤️ Christmas Question:
Are you a hot chocolate person or a coffee person during the Christmas season? Tell us in the comments! 🍫☕

✨ Follow Magic on Church Street for more Christmas inspiration, festive ideas, recipes, and exciting updates as we count down to November 21–22. 🎄