Full Court Social

11/10/2025

3 Common Mistakes We See Creators & Brands Make on Social Media 👇

1️⃣ Inconsistent Posting
When you post irregularly, the algorithm and your audience forget you exist. Consistency builds trust and signals to the platform that you’re active, which helps boost reach and engagement over time.

2️⃣ No Value for the Viewer
If every post is about you, your product, your team, your wins...you’re missing the point. Social media is built on connection. Try sharing tips, insights, or content that helps your audience in some way. This way, you build loyalty and turn followers into fans.

3️⃣ Bad Creative
Low-quality visuals or off-brand graphics instantly make people scroll past. Clean, cohesive creative tells a story about your brand’s professionalism and makes your content instantly recognizable.

If you’re not sure where to start, we can help.
DM us for a free social media audit, and we’ll walk you through what’s working, what’s not, and how to fix it.

11/03/2025

Join us in welcoming Skyelar Johnson to the Full Court team!

Skyelar is our newest social programmer, running brands that have a focus on athletes and sports.
Skyelar played football in college and loves all things sports...especially basketball, baseball, and football.
In his free time, Skyelar enjoys cooking, taking care of his many plants, and running. He is currently training for a marathon .
He also loves fashion & cars.

Skyelar’s favorite part of his job is helping clients bring their visions to life on social media, and his coworkers who have made him feel welcomed from day 1!

We are so happy to have you on our team, Skyelar!

10/20/2025

Fall content doesn’t have to mean pumpkin spice everything. For creators and brands, the goal is to capture the feeling of the season, not just the visuals. If you want your fall content ideas to create connection, here’s how to do it strategically 👇

1️⃣ Make it relevant to your target audience
Anyone can post a Halloween meme, but only smart brands make it on-brand. Align your seasonal content with what your audience already cares about. If you’re a social media agency or creator, think about what your followers want to laugh at, learn from, or share. Relevance is what turns a seasonal post into a scroll-stopper; it’s the foundation of a strong social media strategy.

2️⃣ Focus on seasonal feelings, not just holidays
The best seasonal branding leans into emotion. People associate fall with nostalgia, coziness, comfort, and a little bit of spooky mystery. When your content captures those moods, whether through tone, storytelling, or visuals, it builds a stronger emotional connection.

3️⃣ Match the fall aesthetic visually
Your visuals set the tone. Think warm neutrals, golden light, cozy textures, and storytelling that feels organic and human. Whether you’re designing graphics or editing reels, subtle color and lighting choices can make your content feel intentional, not forced.

Why this works:
The most effective content creation tips don’t just follow trends; they adapt them. When your fall marketing ideas are grounded in audience insight, emotional storytelling, and strong design, you create posts that perform and feel authentic.

If you’re a content creator, brand strategist, or social media agency, use this as a reminder that seasonal content doesn’t have to be cliché. It just has to be strategic.

🍁 Save this for your next content brainstorm and tag a creator who needs some fall inspiration!

10/15/2025

One of the best parts of our job is getting to work with so many amazing clients. Getting the opportunity to work with so many different types of clients keeps every day of our job fun and exciting. We are blessed to get to do this!
Shout out to our awesome clients💜

10/15/2025

09/29/2025

Starting off the week with our current favorite trends!