Dott Media Group

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Dott Media Group specializes in managing social media channels for business owners and small businesses who don’t have the time to upkeep the day to day postings and responsibilities of promoting themselves and their services on social media.

Try these tips to boost your engagement 📈💡Make interactive content that’s entertaining to your target audience 💡Deliver ...
08/03/2022

Try these tips to boost your engagement 📈

💡Make interactive content that’s entertaining to your target audience

💡Deliver valuable content related to your industry

💡Answer questions that your followers are asking

💡Prioritize creativity

💡Be authentically yourself

SAVE THIS POST FOR LATER ‼️

Want to learn more? Join our mailing list by visiting www.dottmediagroup.com 💻

You’re crazy, crazy girl!As a creator the pressure of competing with your peers can be offsetting 😵‍💫If you find yoursel...
08/01/2022

You’re crazy, crazy girl!

As a creator the pressure of competing with your peers can be offsetting 😵‍💫

If you find yourself spinning without any “fresh” ideas try this👇🏽

💡check your comments! What kind of content is your audience asking you for?

💡reflect on your niche! What would you want to learn or see more about it

💡put yourself in your audiences perspective! If you were an outsider looking in, what kind of content would you like to see more of

💡review your most successful posts! Breakdown why they were successful and try to create more content within that spectrum

For more tips & advice, join our email list by visiting www.dottmediagroup.com

What's the key to success on Social Media?🤔​​​​​​​​​​​​​​​​🗝️Consistency in content & posts​​​​​​​​🗝️Humanizing your bra...
07/29/2022

What's the key to success on Social Media?🤔​​​​​​​​
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🗝️Consistency in content & posts​​​​​​​​
🗝️Humanizing your brand​​​​​​​​
🗝️Creating content that will ultimately generate leads​​​​​​​​
🗝️Posting UGC & Influencer Marketing​​​​​​​​
🗝️Building relationships with your followers & community​​​​​​​​
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How many of these keys have you used so far?​​​​​​​​
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for more information & marketing tips, visit www.dottmediagroup.com

Hmmm funny🤔- but not funny haha…funny weird..You’ve probably heard this a few times now, but purchasing your followers d...
07/27/2022

Hmmm funny🤔- but not funny haha…funny weird..

You’ve probably heard this a few times now, but purchasing your followers does NOT help you build your account🙅🏻‍♀️

While it does visibly look good when you receive a high follower count, it also does real harm to how your account is deemed in the algorithm & can even prevent you from receiving a blue tick mark when your account reaches the level for verification.

But that’s not all buying your followers also looks suspicious to potential your brand’s potential customers when your engagement rate doesn’t match up to your likes!

Save yourself some coin 💰and DO NOT purchase followers!!

Instead, try this 👇🏽

Try the 5by5 rule :
Engage with your online community five minutes before posting & five minutes after you’ve posted & see the results come through📈

Join our email list for more tips on Digital Marketing & visit www.dottmediagroup.com for more information

Try this Marketing Strategy!💡 Create Interactive posts💡 Establish Measurable Goals💡 Pick a Niche💡 Monitor your Success💡 ...
07/14/2022

Try this Marketing Strategy!

💡 Create Interactive posts
💡 Establish Measurable Goals
💡 Pick a Niche
💡 Monitor your Success
💡 Select a Target Audience
💡 Implement Strategy

❗️Need Help implementing this strategy? Contact us so we can help❗️

Digital marketing is K I N G 🤴🏻 in today's internet age.When you hear "digital marketing," what comes to mind?Digital ma...
07/12/2022

Digital marketing is K I N G 🤴🏻 in today's internet age.

When you hear "digital marketing," what comes to mind?

Digital marketing is the promotion of brands through the internet and other types of digital communication in order to engage with potential customers.

Today, digital marketing is essential for any brand or organization because many individuals use the internet to gather information or make purchases.

However, there are various types of digital marketing.

Here are the essential elements of digital marketing in today's internet-savvy markets.

✨ SEO
✨ Email Marketing
✨ Pay-per-Click
✨ Mobile Marketing
✨ Social Media Marketing
✨ Marketing Analytics
✨ Content Marketing
✨ Affiliate Marketing

❗️Interested in any of these DM us for more information on how we can help❗️

🧐 When choosing the right influencer make sure to consider the following! ✅ Audience Quality: Check to see if their foll...
07/08/2022

🧐 When choosing the right influencer make sure to consider the following!

✅ Audience Quality: Check to see if their followers are aligned with your target market. Influencers who have ⬇️ low follower count and 👎🏼 poor quality content might be signs of fake followers.

✅ Engagement Rates: Divide ➗ the number of comments and likes ❤️ on a post by the number of followers. Next, multiply✖️ the results by 100. This calculation will give you the engagement rate you need to determine if they would be a good 👍🏼 partner.

✅ Authenticity: And last but certainly not least! Authenticity, finding an influencer who shares relatable content or is already using your products, will more likely give you a genuine testimony.

✨DM us if you want to learn more about how we can help you with your business! ✨

Who can relate to this one?!Drop a 🙋🏽‍♀️ or 🙋🏽‍♂️
07/06/2022

Who can relate to this one?!

Drop a 🙋🏽‍♀️ or 🙋🏽‍♂️

🚩Red Flags!! 🚩Clients have them too. Establishing boundaries with your clients is essential to building a healthy relati...
06/29/2022

🚩Red Flags!! 🚩

Clients have them too. Establishing boundaries with your clients is essential to building a healthy relationship. Here are some red flags to look out for👇🏽

Bargaining with you or talking down your rates: You work so hard to bring forth the best service or product within your niche & it’s disheartening when people decide that your prices are not a great reflection of the work your produce. You know the value of your work.

Refusal to sign a contract: Clients who don’t sign a contract are always a liability to the business. Your contract was drafted and prepared to protect both you & your client.

Availability: They believe that you will always be available. This one’s an easy fix, just politely explain that you can only take appointments as you want to be fair to your other clients in presenting meeting opportunities.

Now that you know to look out for these red flags, it’s easy to help redirect your client from these to a more understanding boundary!

❗️Posting with Strategy is SO important❗️Social Media algorithms & new features are always changing and what is USED to ...
06/24/2022

❗️Posting with Strategy is SO important❗️

Social Media algorithms & new features are always changing and what is USED to work might not anymore.

Here are some tips on how to post successful content👇🏽

Set Goal 🏆 & Objectives: Who is the target audience for this post? What are you trying to communicate?

Determine a Budget 💰: Do you need props, equipment, or access to a special venue to complete your envision content?

Create Content: Once you have the first two elements figured out, point your camera 📷 and film 🎞!

❗Our Ideal Client❗Does this sound like you?⬇️🤍 Small Business owners who do it all! 🤍 Interested in using social media t...
06/22/2022

❗Our Ideal Client❗

Does this sound like you?⬇️

🤍 Small Business owners who do it all!

🤍 Interested in using social media to their advantage

🤍 Motivated to grow their business

🤍 Passionate about setting goals & achieving them

Send us a message for more info if this sounds like you! 🥰

We love helping small businesses thrive online 🤩

There are 𝑺𝑶 many opportunities that come with having successful business social platforms such as:✨Increased brand awar...
06/16/2022

There are 𝑺𝑶 many opportunities that come with having successful business social platforms such as:

✨Increased brand awareness

⁠✨Humanize your brand

⁠✨You can generate leads- you no longer have to wait for your clients to find you

✨You can make use of influencer marketing and user-generated content

✨You have the ability to build relationships with your clients

The key is your social platforms need to be successful, you won't reap the benefits of social media if you simply create a profile and add a pic. A lot of time and effort goes into successful social platforms, but the benefits couldn't be more worth it! ⁠

⁠

Which social media platform has helped your business the most? 🙌🏻⁠

Any one else needed this today... 🙋🏻‍♀️⁠When you compare yourself to others, it's easy to feel overwhelmed. So, whether ...
06/14/2022

Any one else needed this today... 🙋🏻‍♀️⁠

When you compare yourself to others, it's easy to feel overwhelmed. So, whether you had a highly productive week or just laid in bed all day, remember to take things at your own pace!

🤍 We believe in you since you are your own person with your own strengths. 🤍

❣️How to convert followers into customers❣️Sell the problem it will solve 💰Rather than pushing the product, push the rea...
06/10/2022

❣️How to convert followers into customers❣️

Sell the problem it will solve 💰

Rather than pushing the product, push the reason why they need this product! Focus on what makes it desirable and suited for its target audience

Connect with & strengthen your community 👯‍♀️

Often customers don’t just buy straight away when they see a brand for the first time! Work on creating a community with your followers/potential customers. Create a relationship where they respond well to news, posts, offers, emails, etc. They will be more likely to buy in the future!

Provide reviews and encourage user-generated content (UGC) 📸

Content like this really helps to build trust and encourage others to buy! If you’re struggling with reviews and UGC, you could try…

- Hosting a giveaway where entries consist of providing reviews or UGC
- Provide a discount code in exchange for reviews or UGC
- Look into gifted/paid influencers/bloggers depending on your product or service

Follow for more tips!! 🥰

✨ Search Engine Optimisation ✨⠀⠀⠀⠀⠀⠀⠀⠀⠀SEO can seem complex to understand at first, but it is a great way to easily incr...
06/08/2022

✨ Search Engine Optimisation ✨
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SEO can seem complex to understand at first, but it is a great way to easily increase click-through rates!
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1. Keywords are terms that people are searching for in search engines. It is essential to begin by researching keywords to ensure that you are using optimum keywords when optimizing your site. Google keyword planner is a great tool for this! 🖊
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2. After you have researched your keywords you need to integrate them into your website content, titles, and meta descriptions (meta descriptions are a brief summary of a webpage that appears in search results). This will help your site to achieve a higher rank in SERPs (Search Engine Results Pages).
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3. It is important to ensure that your website loading speed is fast. You can check the speed of your web pages at ‘Google PageSpeed Insights'! ⏳
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4. Finally, it is essential that your site is mobile-friendly. Google uses a range of factors when ranking your website on search engines, and increasing the loading speed and mobile-friendliness of your site is likely to improve your rank. 📱
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Let your hair do the talking! 🗣⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀
06/06/2022

Let your hair do the talking! 🗣
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A content strategy involves the planning, development, creation and management of content. It is an essential element of...
06/06/2022

A content strategy involves the planning, development, creation and management of content. It is an essential element of your plan 💻
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A content strategy can help you to manage your content, set and meet goals identify new opportunities and produce efficient content that converts to sales 📈
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👇🏼Developing your content strategy:
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✨Define your SMART goals (goals that are specific, measurable, attainable, relevant and time-bound)
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✨Establish your KPIs (Key Performance Indicators)
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✨Define your target audience and create a customer persona
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✨Conduct a content audit (log content, assess results and identify gaps/improvements)
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✨Decide on content type and channels
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✨Choose a content management software (e.g. Hootsuite, HubSpot etc...)
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✨Identify a workflow (how the content will be created)
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✨Create a content calendar
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✨Create content (research and identify how your content can add value)
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✨Distribute your content
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✨Measure results
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❤️ Let's speak about KPIs for social media! ❤️Key performance indicators (KPIs) for social media are quantitative stati...
06/02/2022

❤️ Let's speak about KPIs for social media! ❤️
Key performance indicators (KPIs) for social media are quantitative statistics that are used to measure the success of anything.
✨ They're vital when it comes to setting and achieving corporate objectives.
✨ It’s essential to track the performance of your social media so you understand what’s engaging and what isn’t.
✨ To attain those goals, you may need to modify your campaign or make adjustments to your plan
✨ You can assess what is most important and beneficial to your company, swipe for some ideas!
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SAVE THIS FOR MORE TIPS LIKE THIS!
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Address

Los Angeles, CA

Opening Hours

Monday 8am - 5pm
Tuesday 8am - 5pm
Wednesday 8am - 5pm
Thursday 8am - 5pm
Friday 8am - 5pm

Telephone

+18184013484

Website

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