The Agency secures representation mandates from talent in entertainment categories including television, film, music, sports, literature and spoken-word both on the African continent, Europe and in the United States. ACA secures and develops employment and/or monetization opportunities for its talent and client roster, maintains a data driven digital media exchange platform for African brands; mat
ches its talent with specific market segments and the brands targeting them; develops and packages brand-talent collaborations that can drive specific strategic objectives in the relevant markets; maintains strategic partnerships with distribution-channel owners and providers working closely with them to identify and leverage optimal value from placing the products of the brand-talent collaborations on their distribution platforms. ACA’s geographies of focus are East (Kenya), Southern (South Africa) and West (Nigeria) Africa, North America and Europe.
