12/04/2025
4 Mistakes That Almost Killed My Marketing Agency ❌
Usually, people think scaling an agency is landing more clients. Well, it’s not.
It has more to do with not burning everything down while you do it.
Here are the 4 mistakes that almost killed mine 👇
1️⃣ Said yes to everyone.
I took any client who could pay. It killed focus and burned the team out.
Once I niched down and only worked with aligned brands, retention doubled.
2️⃣ Delegated too early.
I tried to replace myself too fast. Every time I stepped away, quality and culture dipped.
Now I build the process first, then hand it off, not the other way around.
3️⃣ Chased trends instead of building systems.
Every new tactic looked like the breakthrough. It wasn’t.
Documenting what actually worked wonders and brought compounding results.
4️⃣ Ignored health.
I thought I could outwork burnout. I couldn’t.
Cold plunges, sleep tracking, and consistent training made me sharper than any caffeine fix ever did.
Fix these, and growth stops feeling like survival mode.
