The Bigger Picture

12/10/2021

@caswellcoggins It's snowing balls out there. Happy Holidaze.

@caswellcoggins It's snowing balls out there. Happy Holidaze.

12/18/2019

360 Karma

#LiveLoveThrive’s guest this week is Producer Tracy Mays, Founder of The Bigger Picture. Join Catherine and Tracy as they discuss the rise of female producers in Hollywood!

Join us LIVE on WED at NOON PST on Facebook @SheAngels.Series.

Support women’s empowerment! Subscribe to Live Love Thrive today on iTunes http://ow.ly/LvMG30mW8Ut and YouTube www.youtube.com/c/LiveLoveThrivePodcast

#SheAngels #CatherineGray #WomenLeaders #AuthenticSelf #Producers #WomeninHollywood

04/10/2019

Rep Report for April 5, 2019

The Bigger Picture has expanded its sales team with the addition of Nathan Skillicorn's Heart, Brains & Nerve for exclusive Midwest representation. The Bigger Picture collaborates with agencies and brands to produce content that makes consumers react. They are thinkers, strategists, and makers whose end goal is to help clients who are driven to stand out and stay relevant. Heart, Brains & Nerve represents unique and innovative global talent for the commercial advertising and entertainment industries. Call it a perfect match. SHOOTonline
https://www.shootonline.com/node/80104

Production company and creative consultancy The Bigger Picture has expanded its sales team, connecting with Nathan Skillicorn’s indie firm Heart, Bra

03/27/2019

Work | The Bigger Picture | Productions for Commercials, Branded Content, Film & TV | Los Angeles

Get to know The Bigger Picture’s directors - a visionary group that inspires us every day:
http://biggerpicturela.com/work/

View AllCommercialsFilm/TVBranded Content Films in Development Coming Soon NFL - Journeys: Marcell Dareus Ryan Travis NFL - Journeys: Patrick Peterson Ryan Travis Nike - The Chance Oden Few Roberts Short - Porcelain Unicorn Keegan Wilcox Mavis - Anthem Laura Goncalves Mitsubishi - Lancer TV Spot A...

03/22/2019

Pepsi Commercial - 1995 - WILLLLLSSSOOONNNNN!

#OnceUponAnAd This comical, vintage commercial highlights the moment when Pepsi first started putting freshness stamps on the bottom of the cans, with a pre-’Cast Away’ ode to Wilsssoonnnn - in this context, a butler.
https://www.youtube.com/watch?time_continue=29&v=7TfSqVWyC-w

This is an old Pepsi commercial from 1995 when they first started stamping the 'freshness date' on the bottom of the can. Watch this commercial and more fun ...

03/20/2019

“The Reel Life” from the Land Rover Well Storied series; Juan Grobler - an ex-international rugby player and fly fisherman on a mission to pass down his family and cultural traditions to future generations. Print / brochures by The Bigger Picture Director Michael Bernard.

03/15/2019

Women Who Changed Science: A New Lens On Inspiring Female Nobel Prize Winners

As part of Forbes’ series “Women Who Are Changing Our World For the Better,” the publication highlights the achievements of female Nobel Prize winners who broke new ground in physics, chemistry and medicine.
https://www.forbes.com/sites/kathycaprino/2019/03/08/women-who-changed-science-a-new-lens-on-inspiring-female-nobel-prize-winners/#dd8906f54ee7

Women Who Changed Science trains a lens on the inspiring journeys and contributions of female Nobel Prize winners who’ve significantly impacted our world.

03/14/2019

The Bigger Picture adds Writer/Director Oden Few Roberts | shots

We are excited to announce our continued expansion of talent offerings with the addition of Writer/Director Oden Few Roberts, a multitalented filmmaker whose body of work includes commercials, shorts, features, documentaries, and music videos. shots.net
https://shots.net/news/view/the-bigger-picture-adds-writerdirector-oden-few-roberts

Oden Few Roberts, a multitalented filmmaker whose body of work includes commercials, shorts features, documentaries, and music videos. 

03/06/2019

Los Angeles 2019 | Source Presents

Fun times were had at the shots.net Presents LA showcase, with a collection of brilliant films and music videos that will surely make their mark. View them here:
http://presents.slateapp.com/showreel/view/5c7571f5dce34

All of the films screened at our Los Angeles Presents screening, curated from Source's Scout archive.

03/04/2019

A dose of #MondayMotivation from our team to yours.

03/01/2019

Bringing 100 Percent to 3% | The Bigger Picture | Productions for Commercials, Branded Content, Film & TV | Los Angeles

Reflections from the 3 Percent Conference, where TBP’s Tracy Mays and Daryl Devlin felt the spark of curiosity and creativity that this movement is igniting within the advertising community. Learn more:
http://biggerpicturela.com/bringing-100-percent-to-3-percent/

Bringing 100 Percent to 3% Nov 9, 2018 | Company News Answering to the mantra of the 3% Conference – “Bring It” – TBP’s Tracy Mays and Daryl Devlin were filled with the spark of curiosity and creativity that this movement is igniting within the advertising community. Surrounding themselves...

02/27/2019

Inspiring Women Entrepreneurs Share Their Secrets to Success

Celebrating Women Entrepreneurs | Entrepreneur Magazine’s Carlos Gil interviews the inspiring Rebecca Minkoff and Rosie Mercado, who share how they succeed through adversity and inspire other women entrepreneurs:
https://www.entrepreneur.com/video/327931

Rebecca Minkoff and Rosie Mercado share how they succeed through adversity and inspire women entrepreneurs.

02/26/2019

Nike - Dream Crazier

#OnceUponAnAd Though just released, we know this ad will stand the test of time, in its ability to inspire a recalibration of society’s approach to women in sports. Serena Williams // Nike
https://www.youtube.com/watch?v=whpJ19RJ4JY

Show them what crazy dreams can do. #justdoit

02/22/2019

Seeing the bigger picture often means observing the world through a different ‘frame,’ with the hopes of discovering newfound perspectives.

02/22/2019

Fempire: The Yale Conference on Women, Technology, and Power | Fempire: The Yale Conference on Women, Technology, and Power

Thrilled to see more of these industry experiences come to life! Fempire: The Yale University Conference on Women, Technology, and Power explores the role business can - and should - play in advocating for women’s equality and health. It brings together industry leaders, activists, policymakers, and scholars to discuss the successes, challenges, and mixed incentives that arise when business is called upon to advocate for gender equity and women’s rights. https://fempireconference.yale.edu/

Get your Fempire ticket here. Fempire: The Yale Conference on Women, Technology, and Power explores the role business can - and should - play in advocating for women’s equality and health. Hosted by the Yale School of Management’s Women in Management Club, the conference brings together industry...

02/20/2019

Director Gary Shore Now Part Of The Bigger Picture

We are excited to announce that The Bigger Picture has added director/writer Gary Shore to its roster. Shore’s body of work spans short-form branded content and feature films, including projects for adidas, Guinness, Jaguar, Gatorade, Samsung and Nissan, and his box-office-topping first feature, Dracula Untold (Universal Pictures).
https://www.shootonline.com/news/director-gary-shore-now-part-bigger-picture

The Bigger Picture has added director/writer Gary Shore to its roster. Shore’s body of work spans short-form branded content and feature films.

02/19/2019

Vintage 1980's Volkswagen Passat Car Commercial

#OnceUponAnAd A cheeky exchange while planning a blind date, courtesy of a vintage 1980's Volkswagen Motorsport Passat commercial:
https://www.youtube.com/watch?v=sHR4JrWuQBc

Be sure to help us keep these old ads coming, like, share and subscribe to our videos. We have hundreds of vintage tv commercials from the 1940's 1950's 1960...

02/15/2019

A sweet #flashback to a collaboration between The Bigger Picture’s Tracy Mays and Director/DP Laura Goncalves on a CopperPoint Insurance Companies commercial.

02/13/2019

A beautiful, introspective shot of Dr. Joel Moskowitz in “The Night Club” from the Land Rover Well Storied series; print / brochures by The Bigger Picture Director Michael Bernard.

02/12/2019

Thank you SHOOTonline for highlighting The Bigger Picture Founder/EP Tracy Mays in your Outlook Survey 2019! “Entrepreneurship is about planning, sure, but it is also about the big idea - your mission statement, innovation, model - and the knowledge that outside forces will offer new ways of getting where you need to be.”:
https://www.shootonline.com/survey-responses/2019-production-outlook-survey-tracy-mays

02/08/2019

Vintage Kool-Aid Commercial

#OnceUponAnAd An homage to the musical era of the 1950’s, this brand made its mark with a simple jingle that resonated with audiences of all ages:
https://www.youtube.com/watch?v=Mmu9sUANOjY
Koolaid

Vintage commercial for Kool-Aid mix

02/06/2019

Advertising Power for Good | The Bigger Picture | Productions for Commercials, Branded Content, Film & TV | Los Angeles

Have you checked out our The Bigger Picture Blog? We share the many experiences, lessons and happenings as we navigate the advertising industry. Our thoughts on the “Advertising Power For Good” below:
http://biggerpicturela.com/advertising-power-for-good/

Advertising Power for Good Dec 7, 2018 | Company News An engaging topic being discussed aplenty is the the balance between advertising and social good, and the dangers of tripping into exploitation. Gen Z — good at smelling BS — they like to participate and have an impact but it needs to be auth...

02/04/2019

“Through the Overview Effect.. You develop an instant global consciousness, a people orientation, an intense dissatisfaction with the state of the world, and a compulsion to do something about it.” Astronaut Edgar Mitchell

“Through the Overview Effect.. You develop an instant global consciousness, a people orientation, an intense dissatisfaction with the state of the world, and a compulsion to do something about it.” Astronaut Edgar Mitchell
#MondayMotivation

02/01/2019

I Wanna Shasta 1983 Vintage Commercial

#OnceUponAnAd A sassy tune to accompany a cola of the times, this fun 80’s commercial may or may not make you “Wanna Shasta”:
https://www.youtube.com/watch?v=dtGdeKL_Zdc
Shasta Soda

01/31/2019

AICP SW Dallas

Throwback to disco hands and industry events at the AICP AICP Southwest Dallas photo booth starring The Bigger Picture’s Tracy Mays and Daryl Devlin, Hype’s Jessie Nagel, and TEMPT’s Vanessa Trice Peter.

01/30/2019

From polo to dressage, RANGE ROVER and Ranch Owner Alice Womble are driven to find a champion. Print / brochure brought to life by The Bigger Picture Director Michael Bernard.

01/29/2019

TBWA\WorldHealth CEO Sharon Callahan Named Woman of the Year By Healthcare Businesswomen’s Association

Celebrating Women Entrepreneurs | Sharon Callahan is named “Woman Of The Year” by the HBA - Healthcare Businesswomen's Association. Callahan is a founding board member of Omniwomen, the holding company’s effort to increase the number of women in leadership positions, as well as Open Pride, a community for Omnicom’s LGBTQ employees and allies.
https://www.adweek.com/agencyspy/tbwaworldhealth-ceo-sharon-callahan-named-woman-of-the-year-by-healthcare-businesswomens-association/152357

She also is the chief client officer of Omnicom Health Group.

01/25/2019

A dose of weekend motivation on this beautiful Friday, courtesy of our expanding The Bigger Picture team.

01/24/2019

Juan Grobler in “The Reel Life” from the Land Rover Well Storied series; a South African expatriate, ex-international rugby player and avid fly fisherman on a mission to pass down his family and cultural traditions to future generations.
Print / brochures by The Bigger Picture; Directed by The Bigger Picture Director Michael Bernard.

01/23/2019

A journey / Louis Vuitton - Bruno Aveillan - QUAD

#OnceUponAnAd
Seeing the bigger picture is about finding many sources of inspiration, including creativity you admire from afar. This riveting 2008 spot asks viewers to contemplate what makes a journey, and has, with its beauty, inspired ours: https://vimeo.com/40870403
Louis Vuitton Bruno Aveillan

Agency : OGILVY & MATHER Client : Louis Vuitton Director : Bruno Aveillan DOP : Franck Leclerc Production Compagny : QUAD Producer : Martin Coulais

01/21/2019

Words to live by from the legendary Martin Luther King, Jr. #MLKDay

01/18/2019

Dr. Joel Moskowitz in “The Night Club” from the Land Rover Well Storied series; print / brochures by The Bigger Picture; directed by The Bigger Picture Director Michael Bernard.
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#print #campaign #nasa #space #BeDoHave #TheBiggerPicture

01/16/2019

The Bigger Picture Kicks Off 2019 With An Enhanced And Expanded Team - Source Creative

The Bigger Picture is thrilled to share the news of Daryl Devlin’s promotion to Head of Business Development and national representation via DeVine Reps. Led by EP/Founder Tracy Mays, the team will work closely in applying an integrated approach of creative connectivity and business marketing:
https://sourcecreative.extremereach.com/cmspage/2112/article?ArticleId=a3ef25a8-dc8a-4917-b158-533bb1744eb3&searchParamString=
Source Creative

  The Bigger Picture is excited to announce the promotion of Daryl Devlin to Head of Business Development and the addition of national representation via DeVine Reps. The newly expanded team works in close collaboration with EP and company founder Tracy Mays with an integrated approach of creative ...

01/14/2019

A dose of inspiration while looking through a bigger picture lens, courtesy of Max Rive Photography and a New Zealand sunset.

01/11/2019

Airline's first female CEO shows us what leadership skills matter in business - Real Business

As a female-owned business, we celebrate the rise of our comrades across industries. Anne Rigail contributes to the promising expansion of female leadership roles as the first woman to be appointed the CEO of the Air France-KLM Royal Dutch Airlines Group:
https://realbusiness.co.uk/ceo-leadership-lessons-2019/

What does it take to be appointed as a CEO of a company and how do you ensure effective leadership as the years go on? We tell you all.