04/14/2026
Rod and Reel Entertainment Appoints Monica Pratt to Lead Philanthropic Arm, Rod and Reel Impact Foundation
Rod and Reel Entertainment is proud to announce the appointment of Monica Pratt as advisor of Rod and Reel Impact, the company’s 501(c)(3) charitable foundation established in 2024. Pratt joins the organization to oversee the strategic build-out and operational structure of the foundation, ensuring that the company’s success translates into meaningful global and local change.
With a distinguished career spanning several years in the non-profit and corporate social responsibility sectors, Pratt brings a wealth of experience in organizational development and community engagement. Her primary mission will be to establish a robust framework for Rod and Reel Impact, with a focus on sustainable, mission-driven initiatives that address pressing societal needs.
“Monica is the best person at the best time for this role,” said the CEO of Rod and Reel Entertainment Rod Roberts. “We needed someone who understands the importance of what our long-term goals are and how they connect to the community and world we live in. Her vision aligns perfectly with our commitment to being more than just an entertainment entity; we want to be a catalyst for positive change.”
Under Pratt’s leadership, Rod and Reel Impact immediate focus will include streamlining the foundation’s governance, identifying key partnership opportunities, and launching the foundation’s inaugural outreach programs and “Casting Light” (TM) film festival.
“I am honored to join Rod and Reel at such a pivotal moment in their journey,” said Monica Pratt. “The opportunity to build a foundation from the ground up—one that prioritizes genuine human impact and structural integrity—is a rare and exciting challenge. Our goal is to create a legacy of service that resonates far beyond the entertainment industry.”
The establishment of Rod and Reel Impact marks a significant milestone for Rod and Reel Entertainment, signaling a long-term commitment to corporate citizenship and humanitarian efforts.
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