Holloway Media Services

Holloway Media Services We help female & LGBTQ CEOs leverage their personal brands on social media to grow their businesses.

We offer flexible social media marketing packages designed to fit your budget and goals. From organic posts to paid advertising to a strategic mix of both – we’ve got the perfect match for your needs! If you're an entrepreneur who wants to grow your credibility and presence online but doesn't have the time or team - we are your people! We are for those rebels and rockstars who have wanted to step into their spotlight but need a supportive and encouraging team of digital marketing professionals.

We all remember where we were.Heather had just graduated from college and moved home. She heard the first reports on the...
09/11/2026

We all remember where we were.

Heather had just graduated from college and moved home. She heard the first reports on the radio while running errands, hurried home and told her mom, “Turn on the TV.”

Amy was a journalism student in New York, watching the news before class. What she witnessed that morning would shape the conversations in her journalism courses for the rest of the semester.

Joe was barely out of college and home from work that day. At first, he thought he was hearing about a terrible accident. Then he turned on the television.

Jacque had just finished breakfast. Her family didn’t have a television at home, so she and her siblings went to their uncle’s house, where they spent the day pretending to focus on schoolwork while watching and waiting to see what would happen next.

Four young adults. Four different places. The same disbelief as we watched an unimaginable day unfold.

Twenty-five years later, we also remember what came afterward: the bravery, the compassion, people gathering together, and a sense of unity that crossed communities and borders.

We wish we could find more of that unity today.

Remembering those whose lives were lost, those who stepped forward to help, and all those whose lives were forever changed.

May we keep choosing our shared humanity.

Some of our favorite content ideas don’t arrive fully baked.They sound more like:“Okay, hear me out…”“This might be weir...
09/09/2026

Some of our favorite content ideas don’t arrive fully baked.

They sound more like:

“Okay, hear me out…”

“This might be weird…”

“I don’t know if there’s anything here, but…”

We LOOOVE those sentences. 😂

A good content partner doesn’t need you to show up with the finished idea. We’re listening for the half-formed thought you almost dismissed. The story you mentioned in passing. The client question you’ve answered 100 times. The opinion you assumed everybody already knew. The funny moment that happened in a meeting. The thing that made your team say, “Wait. We should do something with that.”

Noticing is our #1 job at HMS.

Then we help you figure out what the idea could become.

A video? A post? A skit? A story? A whole content franchise?

Give the idea a spin and let’s see where it goes.

That’s a whole lot more fun than staring at a blank content calendar! 😉

If you’re a CEO with plenty to say but no desire to turn yourself or your VA into a marketing department, let’s talk.

Book a call with Heather to see what having HMS as your content partner could look like here: https://zurl.co/0tZCO 🤳

ONE. BILLION. DOLLARS. 🤯That’s how much profit Shaneh Woods says the businesses and books she’s helped manage have colle...
09/07/2026

ONE. BILLION. DOLLARS. 🤯

That’s how much profit Shaneh Woods says the businesses and books she’s helped manage have collectively generated over the last 30 years.

Record scratch. 🎶

Yep. We needed to talk.

In this episode of Women Who Rock, Shaneh and I get into the soul AND the science of money.

We talk Profit First, money mindset, worthiness, hot-potatoing your money, building a business that actually serves YOU, and her new book, Profit Is Protest.

Trust us, this isn’t your traditional accounting conversation. 😂

If you’re building a business, making money, spending money, or wondering how the heck to feel better about money, come hang with us.

🎬 Watch the full Women Who Rock episode with Shaneh Woods now. https://zurl.co/USj76

There’s a moment before every new idea when you can still back out.This was mine. 😂The stencil was on. The smiley face m...
09/04/2026

There’s a moment before every new idea when you can still back out.

This was mine. 😂

The stencil was on. The smiley face my mom drew was stenciled to my arm. Rule #6 was ready to become a permanent reminder:

Don’t take yourself so seriously.

I talk a lot about saying yes to the idea, but here’s the part we don’t say enough:

You don’t have to know exactly how something is going to turn out before you try it.

That applies to tattoos.
It applies to business.
And it DEFINITELY applies to social media.

That video idea you keep talking yourself out of?

Try it.

The story that feels a little different from what you normally post?

Tell it.

The goofy concept that made your VA laugh but then you decided it “wasn’t professional enough”?

Oh, I’d revisit that one. 👀

Every piece of content doesn’t have to become your greatest hit.

You try, learn, adjust and keep moving.

That’s how you figure out what feels like you. That’s how your audience gets to know you. And that’s how your content gets a whole lot more interesting. 🎯

💬 Tell me in the comments: What’s one idea you’d try if you stopped worrying about getting it exactly right?

There’s a smiley face tattooed on my arm.My mom drew it. Underneath it, in her handwriting, are two words and a number:R...
09/02/2026

There’s a smiley face tattooed on my arm.

My mom drew it. Underneath it, in her handwriting, are two words and a number:

Rule #6

AKA–Don’t take yourself so seriously.

Turns out, that’s pretty solid social media advice too. 😂

If every post has to be perfectly polished, perfectly professional and perfectly safe, you’re probably leaving the most interesting parts of your brand on the cutting-room floor.

So, class is officially in session. 🎓

This month, I’m talking about skits, Ninja Turtles, Professor Holloway, the advantage of having a small team, and why your next great content idea might start with:

“Wouldn’t it be funny if…”

Your September assignment? Loosen up and give the idea a go.

📚 Read: Rule #6: Your Social Media Could Stand to Loosen Up: https://zurl.co/nbu0w

You guessed it… there will be homework. 🎒

Everybody, stop what you're doing. Over the weekend, we missed celebrating an HMS birthday! 🎉 🎂Happy Birthday to our cop...
09/01/2026

Everybody, stop what you're doing. Over the weekend, we missed celebrating an HMS birthday! 🎉 🎂

Happy Birthday to our copywriter and social media manager, Joe Straub!

Joe is one of those people who can take a jumble of ideas, half-finished thoughts, client expertise, and a whole lot of context and somehow turn it into copy that sounds exactly like the person it belongs to.✨📝

That's a gift.

He's thoughtful, creative, dependable, funny, and an important part of the team behind all the content HMS sends out into the world.

And when Joe isn't finding exactly the right words for our clients, there's a pretty good chance he'd rather be out enjoying the open road on his motorcycle. 🏍️

Joe, we hope your birthday includes good people, great food, plenty of laughs, and maybe a little time on two wheels.

We're incredibly grateful that you're part of Team HMS and for everything you bring to our clients and our crew.

Help us make Joe's day and drop him some birthday love in the comments! 🎉

08/28/2026

What happens after you say yes to something you have never done before? 😅

According to Samantha Drucker, you figure it out, honey. 😉

Her advice is simple:

Put your best self forward.
Say yes to life.
Feel the fear.
Do it anyway.

That doesn’t mean you need to have every answer before you begin. It means trusting that you can learn, ask for help, adjust, and meet the opportunity once you're inside it. 👌

Samantha’s career is proof of that approach. She has continued reinventing herself as an image consultant, author, journalist, host, actress, advocate, comedian, and television creator by remaining open to where life might take her next.

Sometimes confidence arrives before the leap. 🙏
Sometimes the leap is how you build it. 🛠️

Say yes. Invest in yourself. Then go figure it out, honey. 🔥

Watch our full Women Who Rock conversation with Samantha Drucker on the Holloway Media Services YouTube channel here https://zurl.co/C34VZ

Your story isn’t the fluffy part of your marketing. It is the part that gives everything else context.Your story helps p...
08/27/2026

Your story isn’t the fluffy part of your marketing. It is the part that gives everything else context.

Your story helps people understand why you care about the work.

Why you built the business.
Why certain values matter to you.
Why you notice problems other people miss.
Why you make the decisions you make.
Why your approach feels different.

Your expertise may tell people what you know, your lived experience helps them understand how you came to know it.

That matters because people aren’t only choosing a service. They’re choosing a perspective, a process, and the person or team they trust to guide them.

As the saying goes, “People buy from people.”

❌ You don't have to share every private detail of your life to build a personal brand. You’re a business owner, not an influencer.

✅ You do need to understand which experiences shaped your worldview and how those experiences connect to the people you serve.

That’s where the most meaningful content often begins.

A founder story can become the thread connecting your website, social media, emails, videos, presentations, and conversations.

Sharing gives your brand depth.
…your ideas a point of view.
…and the right people a reason to see themselves in your work.

Sure a logo helps people recognize you, but your story helps them remember you.

A content partner doesn’t walk into your business carrying a giant bag of random, outdated post ideas.We pay attention. ...
08/25/2026

A content partner doesn’t walk into your business carrying a giant bag of random, outdated post ideas.

We pay attention. We notice the sentence you say casually during a meeting that deserves to become a post. The client question you have answered so many times that you no longer recognize it as valuable. The story hidden inside a project you almost dismissed as ordinary. The opinion that comes so naturally to you that you forget other people have not spent years learning what you know. The presentation, interview, email, or conversation that could become an entire ecosystem of content.

That is the difference between constantly trying to invent something new and learning how to recognize the stories, ideas, and expertise already moving through your business.

❌ You don’t need to perform online.
❌ You don’t need to post 24/7.
❌ You don’t need to become a trend-chasing content machine.

You need a team that can listen closely, ask the right questions, and help you connect what you have lived with what your audience needs to hear.

Every story you need to grow your business exists inside you.

We help you recognize it, shape it, and share it.

Interested in learning more about our process? Book a call: https://go.hollowaymediaservices.com/

Now playing for the business owner:“Take Me Back” by Foster the People 🎧This track has me thinking about how tightly we ...
08/20/2026

Now playing for the business owner:
“Take Me Back” by Foster the People 🎧

This track has me thinking about how tightly we can hold onto the businesses we’re building.

We hold the standard.
The plan.
The people.
The process.

Every moving piece we are afraid might fall apart if we loosen our grip for even a second. 😅

But sometimes the next chapter does not need more force.

It needs more room…

Room for better support,
for new ideas,
for your team to breathe,
for your business to carry you toward something you could not see while you were busy holding everything together.

So here’s what I’m reflecting on:
Dreams don't need a tight grip. Simply room to carry you somewhere brighter.

Sound off: What’s playing on your business-owner soundtrack right now? 📻

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