Backflip Creative Marketing

01/13/2026

Somewhere along the way, “faith-based” got confused with “thrown together.”
Like intention alone should carry the message across the finish line.

But the Church has never believed that beauty was optional.
Cathedrals weren’t an accident.
Icons weren’t rushed.
Excellence has always been part of how the message was made believable.

If your work is meant to form hearts, not just fill calendars,
then the way it looks, sounds, and feels matters more than you think.

01/08/2026

Most marketing doesn’t fail because of budget.
It fails because of how it was bought.

If you shop by price, you get vendors.
If you choose a partner, you get outcomes.

In our latest podcast, we break down why “pick a partner, not a price” isn’t just a slogan. It’s how real marketing results actually happen.

🎧 Listen to the full episode: https://bit.ly/4jrcwWJ

01/07/2026

Thinking of launching your online store? Awesome. Now let’s make sure it doesn’t fall apart after the first sale while you sit there blasting Livin’ on a Prayer.

From Shopify’s power moves to WooCommerce’s WordPress wizardry, we broke down the best ecommerce website builders: the good, the slick, and the “wow this is free?”

✨ Want scalable features without platform drama?
✨ Prefer drag-and-drop simplicity over developer-induced stress?
✨ Dream of inventory management that doesn’t break your brain?

We’ve got you.

🛠️ Read the full breakdown on platforms that actually get your business, whether you’re selling socks, sculptures, or the next blowup Christmas lawn decor line.

🔗 https://bit.ly/4sILApN

Discover the top 7 e-commerce platforms for 2025, comparing features, pricing, and ease of use. Find the perfect fit for your online store today!

01/05/2026

We’ve all seen campaigns that technically “worked” and emotionally did nothing.
The numbers went up. Nobody felt a thing.

That's why we like to focus on the story. How can we drive emotion from the story that's already there? How can we forge new connections with content?

Start moving the needle. Start seeing real impact.

12/30/2025

Ever wonder why someone’s chilling on the couch before the real interviewee shows up?

That’s the stand-in. ✨ The unsung hero who helps us:

🎥 lock in framing
💡 dial in lighting
🎯 nail focus
👀 preview the final shot

And no, it’s usually not Ryan. He just posed for the picture so the real stand-in could get some BTS content ;)

Interview set-up from our shoot day with Schematical!

12/29/2025

The world is full of filler.
What it’s starving for is depth, honesty, and something real to hold onto.

Give people something worth drinking in.

12/23/2025

Welcome to Backflip’s in-house studio: where antlers meet art direction and every product gets the star treatment (yes, even the elk chews).

This is our creative playground, fully equipped, obsessively organized (thanks Luke!), and constantly buzzing with lights, cameras, and way too many snacks.

When you’ve got the right space, the right tools, and the right people… the magic kinda makes itself.

12/22/2025

Impressions fade, but emotion lingers long after the campaign ends.

Great storytelling isn’t measured in clicks.
It’s measured in goosebumps.

And yes, that's an analytic we measure for our partners ;)

12/19/2025

We were DIGGING the St. Ambrose Academy Athletics girls volleyball team’s energy in the studio for our fall sports media day!

12/18/2025

Anyone can make anyone say anything now. Cool party trick. Terrible brand strategy.

We are sprinting into AI with our ethics tied tight. New tools. Same standards. Because the point is not to fool people. It is to move them.

Need help with your AI marketing strategy? Check out The Backflip Effect!

🎙️https://bit.ly/424mbea

12/16/2025

Front and center: Matt, founder of Schematical, sharing the story behind his company and the incredible people he’s worked with over the years.

From scaling AWS to simulating chaos in the Cloud War Games, Matt’s vision is what brings the competition (and collaboration) to life.

What an honor it is to be a part of telling that story!

12/15/2025

audiences can smell “fake” faster than you can say “boosted post.”
And nothing dates faster than pretending.

Start with real, and you’ll never go out of style.