12/04/2025
“Pepperdean.”
That was the name East Coasters would sometimes use to misidentify the small Bible college in South Central Los Angeles known as George Pepperdine College, said John Watson, founder of the Sport Administration Program and a 1972 alumnus.
Before the move to Malibu, George Pepperdine College was a Church of Christ affiliate far from its Southern-based denomination. The college was facing financial shortfalls and was strapped for space. Additionally, the college was struggling for survival as growing racial tensions during the turbulent 1960s made it hard to recruit students to the campus. After surviving the 1965 Watts Riots, a campus security guard killed a young Black man, Larry Donnell Kimmons, in 1969.
Administrators praised the move to Malibu in Fall 1972 as a miracle that paved the path to today’s Pepperdine University — an R2 university with five professional schools and 26 national athletic championships.
George Pepperdine opened George Pepperdine College in South Central Los Angeles 88 years ago. Now, Pepperdine University sits on top of a hill in one of Southern California's richest cities. The journey from South Central Los Angeles to Malibu involved several complex layers, but what emerged was wh...