In the Wee hours

In the Wee hours An award-winning creative production company specializing in high-end branded content for film, tele Let our brand help build yours.
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Why Us

We originally founded In the Wee hours back in 1997, mostly to promote our incredibly popular, rapid-fire word game Thinking is Drinking®. In fact, our first home served as a place to turn to, late at night, or early in the morning, just to hang out, to explore, and discover. Our very first commercial campaign in 2001 featured kids attempting to apply some rather puzzling facts to their ev

eryday lives, often to humorous effect, for the New Jersey State Aquarium. That television campaign landed us three ADDY’s, including Best of Video for “Breathe”, and we’ve been winning awards for our work ever since. Centered on high creative standards, low overhead, and multifaceted talent, the next iteration of our company went on to produce first-rate narrative projects, collaborating with fresh, up-and-coming talent, as well as compelling ad campaigns for various creative shops across the country, often serving as the entire in-house production department at smaller ad agencies. Projects ranged from a single-day shoot with Ryan Seacrest for Coca-Cola and a trip to Germany to shoot Roger Federer for Wilson to an extraordinary nine-day shoot with a cast of hundreds for Transamerica and a week-long trip from New York to New Bedford, Massachusetts, to launch Joseph Abboud for Men’s Wearhouse. Over the years, we’ve parlayed our individual expertise and collective experience into a reputation for crafting outstanding work in film, television, and digital media, with the inherent story always the primary driving force. Maintaining the same core values and guiding principles, we’ve since grown into a full-service creative production company able to handle everything from analytics, strategy, and creative development through production, translations, and final delivery. While the competition in this industry is downright fierce, In the Wee hours distinguishes itself from the myriad of other companies with its deep-rooted and overarching focus on quality visual storytelling. As both seasoned advertising professionals and passionate indie filmmakers, what we bring to the table are the industry connections and global resources to fashion high-end, award-winning content across any and all media platforms. Essentially, a one-stop shop scalable to your precise needs. Having been in business for 25 years and counting, we have steadily become a trusted, cinematic, boutique brand recognized for our attention to detail, high production values, and unique craftsmanship.

We’re super pleased Ros Gentle will play MARIE CASPER — strong-willed, persuasive, and loyal — in our upcoming dramatic ...
09/21/2023

We’re super pleased Ros Gentle will play MARIE CASPER — strong-willed, persuasive, and loyal — in our upcoming dramatic short DOMINO SPRINGS. Like and follow us behind the scenes at Domino Springs!

We’re pleased to announce Robert Sisko will play BEN CASPER — unassuming, cheerful, and direct — in our upcoming dramati...
09/20/2023

We’re pleased to announce Robert Sisko will play BEN CASPER — unassuming, cheerful, and direct — in our upcoming dramatic short DOMINO SPRINGS. Like and follow us behind the scenes at Domino Springs!

We’re equally thrilled Scott Allen Kennedy will play BRYAN SPENCER — independent, thoughtful, and chivalrous — in our up...
09/19/2023

We’re equally thrilled Scott Allen Kennedy will play BRYAN SPENCER — independent, thoughtful, and chivalrous — in our upcoming dramatic short DOMINO SPRINGS. Like and follow us behind the scenes at Domino Springs!

We’re thrilled to announce Coby Larinde will play ERICH MURPHY — uninhibited, straightforward, and daring — in our upcom...
09/18/2023

We’re thrilled to announce Coby Larinde will play ERICH MURPHY — uninhibited, straightforward, and daring — in our upcoming dramatic short DOMINO SPRINGS. Like and follow us behind the scenes at Domino Springs!

Location scouting with director/dp Dan Hertzog today for THE FRIES REBELLION. Learn more at friesmovie.com.             ...
09/17/2023

Location scouting with director/dp Dan Hertzog today for THE FRIES REBELLION. Learn more at friesmovie.com.

More love from Hong Kong for The Snow is Always Whiter. Everyone deserves relationships free from domestic violence.    ...
09/15/2023

More love from Hong Kong for The Snow is Always Whiter. Everyone deserves relationships free from domestic violence.

08/31/2023

It’s Trivia Night at Two Rivers Brewing Company! Question 5. Who drives the JG Wentworth racecar?

As it begins its worldwide film festival run, here is a sneak peek at our dramatic short The Snow is Always Whiter.     ...
08/26/2023

As it begins its worldwide film festival run, here is a sneak peek at our dramatic short The Snow is Always Whiter.

When her relationship turns unbearable, a rising New York fashionista plots a daring escape from her abusive fiancé to start anew in Mongolia.

08/23/2023

It’s Trivia Night again at Two Rivers Brewing Company! Question 4. What does JG Wentworth do?

Everyone deserves relationships free from domestic violence. Congratulations to the entire cast & crew of The Snow is Al...
08/18/2023

Everyone deserves relationships free from domestic violence. Congratulations to the entire cast & crew of The Snow is Always Whiter, nominated for Best Women Film at Indie Short Fest.

08/16/2023

It’s Trivia Night once again at Two Rivers Brewing Company! Question 3. What is the JG Wentworth toll-free number?

From executive producer Andrew Martin, producer Ganna Sanjperenlei, and director/dp Dan Hertzog, the first official stil...
08/11/2023

From executive producer Andrew Martin, producer Ganna Sanjperenlei, and director/dp Dan Hertzog, the first official stills from the dramatic short The Snow is Always Whiter. < Click here for even more.

08/09/2023

It’s Trivia Night again at Two Rivers Brewing Company! Question 2. What is the most obnoxious commercial airing right now?

Thanks to all those who turned out last night at McCoole's at the Historic Red Lion Inn for the teaser premiere and fund...
08/08/2023

Thanks to all those who turned out last night at McCoole's at the Historic Red Lion Inn for the teaser premiere and fundraising kickoff for THE FRIES REBELLION. With your contributions, we’ll make history!

08/02/2023

It’s Trivia Night at Two Rivers Brewing Company! Question 1. What year did JG Wentworth first air the Viking Opera commercial?

We're delighted to premiere the official teaser for our historical drama THE FRIES REBELLION next week with ubiFire and ...
08/01/2023

We're delighted to premiere the official teaser for our historical drama THE FRIES REBELLION next week with ubiFire and the Lower Macungie Township Historical Society! Please join us at one or more of these events...

Teaser Premiere & Meet and Greet
6p-9p, Monday, August 7th
McCoole's at the Historic Red Lion Inn, Quakertown, PA

Teaser Happy Hours
6p-9p, Tuesday, August 8th
Rising River Brewing,Macungie, PA

Teaser Campaign Rally
6p-9p, Wednesday, August 9th
Two Rivers Brewing Company, Easton, PA

07/26/2023

That time our Two Rivers Brewing Company happy hour was taken over by a JG Wentworth singalong. Good times!

We're thrilled to finally share the release poster for The Snow is Always Whiter, starring Bayarmaa Huselbaatar and Ben ...
07/25/2023

We're thrilled to finally share the release poster for The Snow is Always Whiter, starring Bayarmaa Huselbaatar and Ben Hargrave. Stay tuned for my updates coming soon!

A huge thank you to our three amazing actors — Edmund C. Short, Kendal Brenneman, and Géraldine Lavie — for all their ha...
07/24/2023

A huge thank you to our three amazing actors — Edmund C. Short, Kendal Brenneman, and Géraldine Lavie — for all their hard work and dedication on Dating Audrey this past year. We’re nearing the finish line!






07/13/2023

Our Pennsylvania community theatre’s “Opera Redux” was a smash hit, and while the cast all take the production and its tour very seriously, it doesn’t necessarily pay their bills.

It’s hard to believe, but we just left our final location, le Château de la Reine Blanche, and have now wrapped our come...
06/30/2023

It’s hard to believe, but we just left our final location, le Château de la Reine Blanche, and have now wrapped our comedic short Dating Audrey. In the Wee hours is so grateful to all the fans around the globe who came together to help us shoot this story in and around Paris. Please keep an eye on datingaudrey.com for updates throughout post production!






Any fans of TWIN PEAKS, LOST, or DEADWOOD out there? We're kicking off pre-production on our award-winning suspense dram...
06/11/2023

Any fans of TWIN PEAKS, LOST, or DEADWOOD out there? We're kicking off pre-production on our award-winning suspense drama Domino Springs, and early investors receive 5-10% of the IP holding company to boot. Click below for details…

Yay! Location scouting for our coming-of-age thriller AU PAIR GIRL.
06/05/2023

Yay! Location scouting for our coming-of-age thriller AU PAIR GIRL.

In anticipation of America250 celebrations to be held nationwide in 2026, we've partnered with the Lower Macungie Townsh...
06/01/2023

In anticipation of America250 celebrations to be held nationwide in 2026, we've partnered with the Lower Macungie Township Historical Society to produce the short film THE FRIES REBELLION, telling the story of the insurrection that occured in the Lehigh Valley between 1798-99. If you're interested in participating or contributing to the short film, please reach out to [email protected].

After pushing our project back to have summertime weather, we’re all set to shoot DATING AUDREY in Paris at the end of J...
05/25/2023

After pushing our project back to have summertime weather, we’re all set to shoot DATING AUDREY in Paris at the end of June. To learn more about our next short film, please visit datingaudrey.com.






Huge shout out to Greater Philadelphia Film Office for throwing a fantastic party! It was so great to get out and see ev...
05/09/2023

Huge shout out to Greater Philadelphia Film Office for throwing a fantastic party! It was so great to get out and see everyone in person again. Cheers!

So thrilled to have this one visiting our East Coast office today!
04/27/2023

So thrilled to have this one visiting our East Coast office today!

For National Hairstylist Appreciation Day, we'd like to thank our incredible hairstylists who put so much time and effor...
04/25/2023

For National Hairstylist Appreciation Day, we'd like to thank our incredible hairstylists who put so much time and effort into making our talent look amazing!

From New York City to Mongolia, that’s an official wrap on our dramatic short The Snow is Always Whiter. Congrats to dir...
04/21/2023

From New York City to Mongolia, that’s an official wrap on our dramatic short The Snow is Always Whiter. Congrats to director/dp Dan Hertzog & producer Ganna Sanjperenlei thus far. We can’t wait to see it all come together!

25 days later, that’s a wrap on TUESDAY’S FLU with DP Dan Hertzog and our complete Sony VENICE camera package!
04/12/2023

25 days later, that’s a wrap on TUESDAY’S FLU with DP Dan Hertzog and our complete Sony VENICE camera package!




We’re thrilled to add another ADDY Award to the wall for our JG Wentworth “Opera Redux” commercial campaign, chronicling...
03/22/2023

We’re thrilled to add another ADDY Award to the wall for our JG Wentworth “Opera Redux” commercial campaign, chronicling the Pennsylvania Regional Theatre and their iconic viking opera performances. On to districts!

Special thanks to the amazing team that came together to make this film happen! Check out some BTS photos of the crew fr...
03/05/2023

Special thanks to the amazing team that came together to make this film happen! Check out some BTS photos of the crew from THE SNOW IS ALWAYS WHITER! And join us on this exciting journey from our page The Snow is Always Whiter.

We really can’t thank these two enough for their hard work and commitment to The Snow is Always Whiter. Hats off to Baya...
03/03/2023

We really can’t thank these two enough for their hard work and commitment to The Snow is Always Whiter. Hats off to Bayarmaa Huselbaatar & Ben Hargrave!

02/28/2023

Sometimes what we aspire to be is not all that far from where we end up; it’s just a different path from the one we hoped to take. Watch Taylor Cross as Carey Carpenter here, and find even more at Life in Kodachrome.








We’re proud to announce American actor Ben Hargrave will play KYLE GLATT in our dramatic short THE SNOW IS ALWAYS WHITER...
02/24/2023

We’re proud to announce American actor Ben Hargrave will play KYLE GLATT in our dramatic short THE SNOW IS ALWAYS WHITER. Like and follow us behind the scenes at The Snow is Always Whiter!

We’re so thrilled to announce Mongolian actress Bayarmaa Huselbaatar will play KHULAN BATBOLD in our dramatic short THE ...
02/24/2023

We’re so thrilled to announce Mongolian actress Bayarmaa Huselbaatar will play KHULAN BATBOLD in our dramatic short THE SNOW IS ALWAYS WHITER. Like and follow us behind the scenes at The Snow is Always Whiter!

02/21/2023

Polio was not only physically debilitating but mentally draining as well. LIFE IN KODACHROME brings issues to the surface so that maybe we can see another's perspective. Watch Joe Lowry as Robert Carpenter here, and find even more at Life in Kodachrome.








THE SNOW IS ALWAYS WHITER shoots later this month with husband and wife team director/dp Dan Hertzog & producer Ganna Sa...
02/17/2023

THE SNOW IS ALWAYS WHITER shoots later this month with husband and wife team director/dp Dan Hertzog & producer Ganna Sanjperenlei.

02/14/2023

Love, or something like it. Shiny happy people on the outside, with dark twisted secrets on the inside. This is clearly not THE WONDER YEARS. Watch Sarah Halstead as Jean Carpenter here, and find even more at Life in Kodachrome.








Pennsylvania continues to wow us with its historic shoot locations. Join us for happy hour later this month!            ...
02/12/2023

Pennsylvania continues to wow us with its historic shoot locations. Join us for happy hour later this month!







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516 N Sepulveda Boulevard
Manhattan Beach, CA
90266

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Comments

That time we flew to Germany with the Harvard Sailing Team to shoot Federer for the launch of the Wilson campaign. What a blast phenomenon !





We're just tickled to spotlight comedy director Scotty Weil today! Renowned VO artist. Photographer. Actor, and all-around funny guy (since about 1982). Please take a moment to learn more about Scotty and view his work at intheweehours.com/team
Hurrah! Brandt & Sherman's new David versus Goliath spot is on air! Big thanks to Brandt & Sherman, LLP and especially Mass Minority for having us on board!




No shoot in the Lehigh Valley would be complete without a trip to . Thank you to our friends at for the amazing opportunity!






Location scouting with director/dp Dan Hertzog for his 80s coming-of-age thriller WEST HANOVER.






Thanks for the invite! We're so thrilled to see the launch of the South Jersey Film Office Cooperative
Wee producers Lilly Matthias and Ganna Sanjperenlei goofing it up outside the Hill Theatre Studio.
This is no joke. Domino Springs was named the best unproduced short script at February's Hong Kong Indie Film Festival.
Learn more about writer/director Dan Hertzog and the inspiration behind Domino Springs in this NYC International Screenplay Awards blog…

Today, we're proud to spotlight award-winning director/editor Sonia Sebastian! Degrees from EICTV and RESAD. Awards juror. Features. And clients like Google, Netflix, Disney, Tinder, PayPal, and more. Please take a moment to read about Sonia at intheweehours.com/team
Grateful to our awesome crew for their hustle on our recent shoot! Especially just before that freak California rain shower.
Sneak peek! We are so thrilled to be shooting in this historic Pennsylvania theatre next month with director/dp Dan Hertzog!







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