Cat Doyle Design

04/03/2025

🥉 Here's a sneak peek of our website that won 3rd place in the Women's Build Event last weekend! You'll see our work at the 0:35 mark in the video.

03/11/2025

Strong brands aren’t just seen, they’re recognized.

You might recognize them by a color, a font or a certain style. That's intentional and consistent branding at work!

Consistency = trust = loyalty

When your brand looks and feels the same everywhere, it sticks in people’s minds. And when they need what you offer, they’ll think of you first!

You have to be RECOGNIZED to be REMEMBERED! Can you tell which brand's website I clipped this image from?

03/05/2025

As an introvert, I’ve always been more of a listener than a talker. I’ve realized listening is one of my greatest strengths as a designer.

Good design isn’t just about making things look nice. It’s about understanding the heart of a brand and the emotions the visuals should evoke. That all starts with listening.

When I work with clients, I don’t jump to solutions. I ask questions, process what’s being said and determine what’s needed. Thoughtful design comes from thoughtful listening.

Introverts, your quiet strength might just be a gift!

03/03/2025

I’m excited to be part of the 48in48 Women’s Build event on March 28-30! In just 48 hours, volunteers will use their skills to design and build websites for nonprofits that need them most. It’s a fast-paced, rewarding way to give back.

If you’re in the web design space, consider joining us. It's a great way to use your talents for a meaningful cause!

Learn more or sign up here:

At 48in48’s Women's Build Event, we come together to celebrate and support women in leadership positions, fostering an environment where their skills and expertise acts as a beacon of inspiration.

02/26/2025

Does your branding feel a little all over the place? Here’s how to check:

✏️ Is your logo the same across all platforms?
✏️ Are you using consistent fonts and colors?
✏️ Does your imagery have a similar feel to it?

If you’re seeing holes in your branding, don’t worry! I offer a Visual Brand Audit to help businesses like yours refine their branding and make everything click.

https://champ.ly/tVFvXbWA

02/20/2025

Feeling bored with your brand colors? It happens, but adding new colors will weaken your brand identity.
Consistency builds trust. If you keep switching colors, your audience won’t recognize you as easily.

Stick with those core colors and build that brand identity!

02/18/2025

I strive to make the design process smooth and collaborative. Clear, honest communication is key, and I’m happy to guide my clients every step of the way. No complicated design jargon here!

Thank you for your kind words, Nicole! It was a pleasure working with you.

02/12/2025

Imagine your marketing materials looking slightly different every time—colors, fonts, and logo all out of sync. Over time, this can make your business feel scattered or unprofessional. That’s where a brand book helps!

A brand book is your visual playbook. It defines:

✏️ Logo usage
✏️ Brand colors
✏️ Fonts for headlines and body text
✏️ Imagery style
✏️ Tone of voice

It’s a guide to keep your brand consistent, so anyone creating content for your business stays on the same page. If your visuals feel mismatched, it might be time to create one!

02/11/2025

I just finished an online course in oil painting! It felt so good to stretch my creativity away from the computer. I’m always looking for opportunities to learn and challenges to help me grow.

Trying new things helps me stay inspired and pushes me outside my comfort zone, which carries over to my design work too.

What’s something new you’ve tried recently? I'd love to hear about it!

02/10/2025

You’re not alone. A lot of business owners I work with say they know their visuals aren’t consistent, but they just don’t know where to start.

That’s why I created my Visual Brand Audit. I’ll help pinpoint what’s working, what’s not and give you clear next steps to make sure all your visuals flow together as they should.

If you’re ready to stop spinning your wheels and start feeling proud of your branding, let’s connect!

02/08/2025

What do I look for in a Visual Brand Audit?

Think of it as a full checkup for your company's visuals to make sure everything is working together seamlessly. Here’s what I look for:

✏️ Logo Consistency
Does your logo look the same across all platforms, or has it been resized, stretched, or altered? Consistent logo usage is key to brand recognition.

✏️ Color Palette
Are your brand colors used consistently everywhere—from your website to your marketing materials? A unified color palette creates a cohesive look and feel.

✏️ Typography
Is your font selection consistent across your materials? Mixing too many fonts can make things feel unpolished.

✏️ Imagery Style
Does your photography, illustrations or icons have a similar style and tone? Visual cohesion here strengthens your brand identity.

✏️ Voice and Messaging
Do your written materials sound like they come from the same “person”? Your tone of voice should be as consistent as your visuals.

✏️ Website Design
Is your website on-brand? I check that fonts, colors, layout and imagery align with the rest of your marketing efforts.

✏️ Social Media
Do your social media graphics reflect your brand’s personality and style? Consistency here builds trust with your audience.

By checking all these areas, I’ll pinpoint where things feel off and suggest solutions to bring everything together.

When your brand is cohesive, your business looks more professional, trustworthy and memorable—and that’s the key to growth!

02/07/2025

Do you ever feel like your creativity has gone missing right when you need it most? Anxiety could be the culprit. When you're stressed, your brain shifts into "survival mode" making it hard to tap into that creative spark. ✨

Instead of generating ideas, your mind is busy overthinking and worrying about potential problems.

Creativity thrives on space, calm and curiosity.

Simple strategies like deep breathing, taking a walk or spending time in nature can help quiet the noise and clear a path for your ideas to flow again.

Find some time to reset this weekend, your creativity will thank you!

02/05/2025

Your brand isn’t just your logo or colors—it’s the feeling your business creates with every interaction.

When was the last time you checked if your visuals reflect the business you’ve become?

Let’s work together to create branding that connects, inspires, and grows with you!

12/06/2024

One of the easiest ways to elevate your branding is by sticking with 2-3 fonts and colors across your website, social media, and printed materials.

When your visuals feel connected, it builds trust with your audience—and trust leads to growth.

Consistency doesn’t have to be complicated!

Need help simplifying your branding? That’s what I’m here for. Let’s collaborate to make your visuals work harder for your business.

11/22/2024

Working with Josh and Robin at Pioneer Valley Cleaners was such a rewarding experience!

Since launching their new website and marketing materials, they shared that the fresh, cohesive branding has led to many new leads for their business. 🎉

This is why I love what I do!