Shannon Claire

Modern Day Marketing, Personal Branding Photography and Coaching for Entrepreneurs. I help my clients create a branding and marketing strategy that makes sense!

Together we create a step-by-step plan of action to build and market your business to your dream clients through gorgeous imagery and online/offline strategies.

12/01/2025

Life is full.
God is good.
Through the ups and downs of it all, I’m so very grateful and blessed ❤️

11/25/2025

Just wrapped my LAST brand shoot of 2025!

Had the dream team together again- and for !

If feeling like Beyoncé for a day is on your 2026 wish list… reach out!

11/24/2025

To say I am proud of this group is an understatement!

The members of The Link generously gave to support a family with a dad battling cancer through so they could have a beautiful Christmas despite the wretched disease they are battling.
This is only the beginning- I want us to be known as the most generous networking group in all of Central PA!
I believe collectively we truly can make an impact to make the world a better place, starting right here in our own backyard.

Next up, our day of giving in the spring where we will serve various non-profits throughout Central PA!

(Note- not all members could be present for the photo op!)

11/21/2025

People ask why my shoots cost what they do… and honestly? They should cost twice as much.
You’re not just paying for photos. You’re paying for strategy, storytelling, positioning, and the kind of brand clarity that most business owners never take the time to build.

When you work with me, you don’t just show up and smile at a camera. I walk you through your brand voice, your client psychology, your content needs, and how you want to be remembered. I bring marketing expertise, coaching, trend awareness, and a decade of experience understanding what actually converts.

Most photographers give you pretty pictures. I give you magnetic brand assets that elevate your presence, build trust, and help you sell without trying so hard.

My clients don’t just look good; they become unforgettable. And that level of intentionality? That’s worth more than every dollar you invest.

11/20/2025

Had so much fun in the studio with today!

11/19/2025

I’m upleveling in every area, starting with my personal style.
So of course I had to call in the best-of-the-best; !
We started with a closet audit, then spent the day in KoP.

I walked away with so many amazing looks that I can’t wait to wear!

Before this, I was starting to feel a little “blah” everyday when I tried to get dressed. I liked very few things that I was pulling out of my closet, and it was demotivating to say the least.

I can’t wait to see how the fresh energy and confidence I’m feeling impacts my business and life!

(ps… NOT a paid endorsement. I love Threads because they are amazing at what they do and I think everyone with a brand needs to experience this!)

11/14/2025

Behind the scenes from .dels brand shoot!
Working with other industry professionals used to make me super nervous. But now, I love it!!
Janelle’s is the brilliant mind behind and I am so proud to partner with them for their clients brand shoots 📸

Janelle is a passionate, caring woman who lights up every room she walks into. Give her a follow and watch for more behind the scenes and sneak peaks!

11/07/2025

Want to know a pet peeve of mine?

When businesses only have promos for new clients, and look right past their loyal clients who helped get them to where they are today.

This is why I always reward my past clients with the best promos. I truly appreciate you, and love continuing our work together!

My once-a-year big promo is happening this month, and I’ll be reaching out to you next week to share how you can get in on this incredible deal!

It is the ONLY time I discount full brand shoots (with the exception of the limited mini promo I just ran for my scholarship fund)

So don’t miss out!

10/31/2025

Trick or treat! 🎃

10/13/2025

One week ago I accomplished a vision board dream: purchased a commercial building.

It still feels surreal; this thing I was working so long and hard for has finally happened!

It’s easy to just look at my accomplishment and say congratulations, but I want you to also know the back story.

Back in 2021 I was in a high level mastermind with . Honestly, I didn’t even feel like I belonged. Don’t get me wrong, the women were AMAZING, but I was the least financially successful woman in that space and the investment was a huuuuge stretch for me. Like, super uncomfortable am I-crazy-for-doing-this level of investment. Especially because my business still hadn’t recovered from Covid.

I remember a conversation I had in that group where I was feeling so behind in life. I had literally zero retirement at the time, because when I left my ex husband, I left with nothing to my name just a few years prior to this.

The future looked bleak, and I was afraid. How on earth would I ever retire comfortably and accomplish all of the things I wanted to accomplish when I perpetually felt like I was climbing one uphill battle after another.

One of my dreams had always been to invest in real estate as a stream of revenue and retirement.
And I remember talking about this in the group, but I had no idea how I could ever make that happen.

Little ol’ me, who had no savings due to children’s health crisis.
Little ol’ me who had no retirement.
Little ol’ me in Central PA who could no longer travel for clients due to the pandemic and a new baby and had to lower her prices to support the local market.

I could list a hundred reasons I didn’t think I could make it happen.

Cont. in comments…

09/08/2025

When things don’t work out…
You win some, you lose some.
And I just lost.
But I’m ok with that.
You see, if I never lost, it would mean I never took risks.
The Barbie Bash throwback is being cancelled, or perhaps postponed until the spring.
What happened?
Enough tickets didn’t sell in the amount of time I needed them to in order to continue moving forward with this event.
I think it was a multitude of factors, but at the end of the day I did not have the capacity to pull off an event of this size in such a short amount of time.
I am still deep in grief over losing my Nan. Finding it difficult to function if I don’t keep myself very busy.
The pain is unbearable anytime my mind is quiet enough to remember. And so, I push forward and keep myself busy so my mind doesn’t have the chance to be quiet.
Until bedtime. Then I’m riddled with anxiety and struggle to sleep.
It’s not a healthy pattern, and I am addressing it.
But for now, all of this means I just can’t pull off this event.
And the people helping me are going through their own stuff (aren’t we all?!). So it is not fair for me to put the success of this event entirely on their shoulders.
Events take a special kind of energy that my other work does not require. And I simply don’t have it to give right now.
Sometimes, as a leader, (often, actually) we have to make tough decisions.
This was one of those decisions I had to make.
For a fleeting moment I thought “What will people think? Will they think I’m a flake?”
Thankfully my immediate next thought is, it doesn’t matter.
If you think I’m a flake, that’s ok with me.
Really, I’m just a human who wanted to create an Unforgettable experience, supporting a cause I care deeply about, but just did not have the capacity to pull it off at this time.
What I’ve learned through this is…
LISTEN TO MY GUT.
Every time. No matter what.
Deep down I knew this wasn’t going to work. But I decided to try.

If you took the time to read this, I hope it encourages you to realize it’s ok to fail. It’s ok to fail publicly. Failure makes you stronger. Failure teaches you lessons you won’t get otherwise.

Failure means you’re trying. And that’s what counts.

cont. in comments…

08/01/2025

Get The Shannon Claire Promo at !
Book one of their incredible face peels for $150, take $150 off your headshot session!

Step One: Book your peel
Step Two: Reach out to me ()to book your headshots for half price!

The girl math is mathin’ 😜

Address

Mechanicsburg, PA

Telephone

(570) 419-8636

Website

http://www.theshannonclaire.com/

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I help my clients create a branding and marketing strategy that makes sense! Together we create a step-by-step plan of action to build and market your business to your dream clients through gorgeous imagery and online/offline strategies.