Eddy Miranda

Eddy Miranda I help coaches & consultants install a client acquisition system
that scales to $50K–$100K/mo
Trusted by 7 & 8-figure coaches worldwide

05/05/2026

When I first heard about self-liquidating offers... I thought I was about to be rich.

This was during COVID. I had no backend. I didn't really know what I was doing. But I kept hearing people talk about SLOs and I was like... "I'm gonna launch this thing and make so much money."

Then I started listening to Steven Larsen.

$1 in. $1 out.

And even THEN... I still thought I was gonna be different. I was still thinking "nah bro, I'm getting a 4x ROAS on this thing and I'm gonna scale it to the moon."

Here's what actually happens.

You launch it. Maybe you get a good ROAS at first. You start spending more. And the ROAS drops. You start breaking even. And then you're sitting there going... "why am I not making money?"

Because you're not supposed to.

That's literally the point.

A self-liquidating offer is designed to cover your ad costs so you can build a buyer list for free. The money comes from the backend... the high ticket offer, the upsell, the coaching program.

I talk to people in my community all the time who are frustrated because their SLO isn't making them money.

And I tell them the same thing every time:

"You're not supposed to make money on it. That's the whole design."

Once you understand that... everything changes. You stop chasing front-end profit and start building a machine that prints high-ticket clients.

If this is you right now... comment "SCALE" and I'll point you in the right direction.

05/04/2026

168 booked calls.
147 showed up.
88% show rate.
37% close rate.

All from one step I added to my funnel.

A $197 audit.

Here's why it works...

💰 When someone pays $197 before the call... they're serious.
🎯 They show up prepared.
🔥 They already said YES with their wallet.

That one filter turned my calendar from a mess of no-shows... into a pipeline of buyers ready to go.

125 people got offered my high ticket.
85% offer rate.
37% closed.

You don't need more leads.
You need a better filter before the call.

The $197 audit was mine.

What's yours?

05/04/2026

I ran two low ticket offers side by side.

Same funnel. Same price point. Same traffic.

One converted at 4%. The other at 1.8%.

Everyone would pick the 4% one, right?

Here's what happened.

The 4% offer was creative-based. "Here's how to make the ads and copy that got me to X revenue."

People loved it. They bought. They consumed it. And then they disappeared.

Zero booked calls. Not one.

Because the person who buys a creative offer is a DIYer. They think... "He gave me the template. I got what I needed. I'm good."

They don't want help. They want the shortcut.

The 1.8% offer was strategy-based. "Here's the system... the structure... the strategy behind how I scale."

Less people bought. But the ones who did?

12 booked calls.
30% ascended into my high ticket coaching program.

Because the person who buys a strategy offer has a different mindset. They're thinking... "I need the systems. I need the structure. And honestly... I probably need someone to help me do this."

That's the whole game.

Your low ticket isn't about front-end revenue.

It's a filter.

The offer you put in front determines who walks through the door. And who walks through the door determines whether anyone ever buys your high ticket.

If your low ticket converts great but nobody books a call... you don't have a traffic problem.

You have an offer problem.

The fix isn't more leads. It's a better offer that attracts the right buyer.

Comment SCALE below and I'll share what kind of low ticket actually builds a real backend.

05/02/2026

Every business owner who comes to me says the same thing.

"I want more leads."

More leads. More leads. More leads.

I get it. I really do. But let me tell you what I see on the other side.

I have a client out of Israel right now. Same story. "I want more leads." And I'm like... dude. You're getting a hundred leads a day. A hundred.

So the question isn't how do we get more leads.

The question is... what are we doing with what you already have?

What's happening in the middle? What are we doing to nurture those people? How are we ascending them from a lead into a buyer?

Because right now there's a bucket full of leads... and nothing is happening with them.

And this is the pattern I see over and over again.

People only focus on the front end. I need to build a webinar. I need to build a low ticket. I need to get a VSL. I need more creatives. I need more ads.

But they never stop and think about what's behind all of that. The backend. The nurture. The ascension. The part that actually generates the real revenue.

The front end is only a fraction of where the money comes from.

I spent an entire month not worrying about my own top of funnel. I wasn't running new ads. I wasn't trying to get new leads. I was focused on working with the people I already had and getting that system dialed in.

Because here's the truth... more leads into a broken backend is just more waste. More people falling through the cracks. More money left on the table.

Fix what's behind the front end first. Then go get more leads.

That's the order. And that's what changes everything.

04/29/2026

top running ads to a webinar you've never tested.

Here's exactly what we did with a client that turned into a $1.5M webinar...

He already had an organic presence. Instagram. TikTok. He was showing up every single day.

And every month... he would run a live webinar to his organic audience.

Not paid. Not automated. Live.

That gave us something most people skip... real feedback from a real audience.

We got to see what worked. What didn't. What made people lean in. What made people leave.

Month after month he tested his offer. His slides. His presentation. His close.

And once we found the one that hit the hardest... we turned it into an automated evergreen webinar and started running paid ads to it every single day.

We already KNEW it was going to convert. Because it was proven with a live audience first.

That's the difference between guessing and knowing.

Most people skip the testing. They build a webinar, throw ads at it, and hope it works.

We tested it for free. Found the winner. Then scaled it.

That's how you build a webinar that actually prints. 🔥

04/29/2026

Before we ever spent a dollar on ads for this webinar... we tested it for free.

Here's what I mean.

The client already had a solid organic presence. He was posting on Instagram and TikTok consistently. And every single month, he would promote and run a brand new live webinar to his organic audience.

So he wasn't just building a following... he was building a system. A repeatable way to get in front of people, deliver value, and test his offer in real time.

And that's what gave us the edge.

Because without a live audience... without that live feedback... you have no idea how well something is actually going to perform.

But because he was doing this every month, we got to see exactly which webinar hit the hardest. Which one had the best engagement. Which one converted the best.

So we took that winner... set it up as an automated evergreen webinar... and started running paid ads to it every single day.

And we knew it was going to convert. Because it was already battle tested with real people.

He had already refined his offer. His slides. His presentation. His close. All through months of live reps.

That's how you build a webinar funnel that actually works. You don't guess. You prove it first with organic. Then you pour fuel on the fire with paid.

This is exactly the kind of strategy we help coaches, consultants, and course creators implement. 🔥

Drop a 🔥 if this makes sense.

04/29/2026

The hardest part about running a Skool community?

Getting people to the next step.

Here's what I did to fix that...

→ Automated my entire DM sequence inside Skool
→ Flooded the community with content
→ Hyped up the next program nonstop

But what's REALLY been working?

Weekly webinars.

Get people into a live webinar every week. Deliver massive value. Then ascend them.

I ran a warm webinar recently...

🔥 180 people registered
🔥 All from my email list
🔥 70 showed up... that's almost 50% show rate
🔥 Pitched everyone on the next step
🔥 They loved it
🔥 Longest webinar I've ever done

Skool is an acquisition channel. What you do AFTER people join is what makes the money.

Automate the DMs. Stack the content. Run webinars. Ascend.

That's it.

04/29/2026

Here's the thing about a Skool community that nobody talks about...

Getting people IN is the easy part. The hard part is... how do you actually move them into your next program?

Because if you just let people sit in a free community and consume content forever... they never buy. They just hang out.

So here's what I've done to fix that.

First... I automated my entire DM sequence on Skool. Every new member gets a message. It's systematic. It's not me sitting there typing one by one. It's automated and it works.

Second... I throw as much content on there as possible. The more value they get, the more they trust me. And then I hype up the next step constantly.

But the thing that's REALLY been working?

Weekly webinars.

People in your Skool community are warm. They already know you. They already like your content. So when you invite them to a live webinar... they actually show up.

I ran one recently. 180 people registered. Every single one came from my email list. 70 showed up live. That's almost a 50% show up rate.

And when I pitched the next step at the end... everyone was locked in. It was honestly the longest webinar I've ever done. And they stayed the whole time.

That's what happens when the audience is warm. They WANT to hear the pitch. They're ready for it.

So if you're running a Skool community... automate the DMs. Stack the content. Run weekly webinars. And ascend them.

That's the playbook. And it works.

Drop a 🔥 if you're running a Skool community right now.

04/28/2026

$1.5 million on one Evergreen webinar. 6.51x return on ad spend.

I know... those numbers probably look too good to be true. But let me share what actually happened.

We took a client's business and built out an automated Evergreen webinar. Started running paid ads to it. And from that one webinar alone... $1.5 million generated with a 6.51 ROAS.

But here's the part that really matters.

Before this webinar, the business was doing about $100K. A solid $1-2 million a year business. Nothing wrong with that.

Once we added this automated webinar and started scaling ads to it... the business jumped to $500K a month. That's a $5-6 million business now. Just from adding one funnel.

And I'm not talking about some one-time launch. This is Evergreen. It runs every single day. Bringing in new buyers on autopilot.

That's what the right strategy does. It doesn't just add a little revenue... it completely changes the trajectory of the business.

I'm going to be sharing a few of the ways we actually made this happen. Because the numbers are real... and they're repeatable.

Drop a 🔥 if you want to see the breakdown.

04/28/2026

Your low ticket is an acquisition channel. Not a revenue machine.

Let me explain.

A lot of people build a low ticket offer and expect it to make them millions. That's not how this works.

Your low ticket is the same thing as your lead magnet. Same thing as your VSL funnel. Same thing as your webinar. It's an acquisition channel... it gets buyers in the door so you can ascend them into your high ticket program.

If you're making 80% of your money back on your low ticket... that's a win. It's doing exactly what it's supposed to do.

But here's where most people drop the ball. They stop there. They make the sale and then do nothing with those people.

What you do with your leads AFTER the purchase is what actually makes the money.

So here are 5 things that I personally use... and that my Inner Circle clients use... to ascend low ticket buyers into high ticket:

1. Educational email sequence. You're pushing people back to your content. They keep getting value. They get primed for the next step. By the time they finish the course, they already trust you.

2. Skool community. Instead of sending people to a boring members area, I put them in a Skool community. That gives me direct communication with every buyer. I can provide more value. I can build real relationships. And people consume way more content when they're inside a community.

3. Retargeting ads. Everyone who purchased gets retargeted with the next offer. Same platform they bought from. They're seeing continuous content from you... handling objections, showing results, giving them a reason to take the next step.

4. Warm webinar. A weekly webinar just for people who already bought. They get a little more time with you. You deliver more value. And that's one of the best ways to ascend people into your higher ticket. I've done this and it works. Some of the best webinars I've ever done were warm webinars. Raving fans.

5. Setter or sales team. Reaching out to every single lead. Checking where they're at in the process. Seeing if they need more help. Having real conversations.

These 5 things are what actually move the needle. Not the low ticket itself.

The name of the game is ascension. What you do after someone buys is where the real money is made.

Drop a 🔥 if you're building a low ticket right now.

04/27/2026

Just wanted to share a client result that still blows my mind.

We built an automated webinar for this client and started running paid ads to it. Since we started... $1.5 million generated. With a 6.5 return on ad spend.

But here's the part that really gets me.

Before we added this webinar, the business was doing about $100K. It was a $1-2 million a year business.

Once we turned this webinar on and started driving paid traffic to it... the business jumped to $500K a month. That's a $5-6 million business now.

All from one automated webinar.

Not five funnels. Not a complicated tech stack. Not some crazy new strategy nobody's heard of.

One webinar. Proven. Automated. Scaled with ads.

It's honestly mind boggling what the right strategy can do when everything is dialed in.

This is what I help coaches, consultants, and course creators do every single day. 🔥

Drop a 🔥 if you want to see how we did it.

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