Point Across Media

Point Across Media We create great video for healthcare marketers. Our videos strengthen the connection between patien

We offer more than just profile videos! Today, we're shooting some tasty items at a hospital cafeteria. Video helps brin...
12/16/2024

We offer more than just profile videos! Today, we're shooting some tasty items at a hospital cafeteria. Video helps bring their menu to life!

Patients are online searching for a doctor. Video profiles create a connection you just don't get through text content, ...
01/29/2024

Patients are online searching for a doctor. Video profiles create a connection you just don't get through text content, building trust and loyalty even before the first appointment.

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How will you make a difference in your marketing in 2024?Video is a proven and effective strategy to increase patient en...
12/06/2023

How will you make a difference in your marketing in 2024?

Video is a proven and effective strategy to increase patient engagement, as we all know. But many health systems still haven't added provider bios or patient testimonials to their websites.

Maybe the process feels overwhelming, and you just don't know where to start. That's where partnering with an expert can help.

Point Across Media takes the heavy lifting out of large-scale video projects. Our efficient process ensures you get the content you need while freeing up your time to manage other priorities. Learn more at the link in bio.

A first visit with a doctor can make children uneasy. Physician profile videos help put the patient and parents at ease ...
11/09/2023

A first visit with a doctor can make children uneasy. Physician profile videos help put the patient and parents at ease before meeting in that first appointment. Research shows that profile videos lead not only to a more relaxed and successful visit but also to more appointments being booked..

Video shots don't have to take over your hospital or clinic. We capture the success stories of your organization without...
10/06/2023

Video shots don't have to take over your hospital or clinic. We capture the success stories of your organization without disrupting the daily work of your providers or interring with your patient's experience.

Creating impactful video content doesn't have to be a circus. We focus on streamlined, efficient shoots that get the job...
09/21/2023

Creating impactful video content doesn't have to be a circus. We focus on streamlined, efficient shoots that get the job done without interrupting the work of your health care providers. Whether filming in an exam room or operating room, our team is adept at capturing non-disruptive video that highlights the successes of your health system.

A first visit with a new doctor can be stressful.  Provider profile videos posted to your website help put patients and ...
09/05/2023

A first visit with a new doctor can be stressful. Provider profile videos posted to your website help put patients and their parents at ease even before meeting in person. Profile videos showcase the philosophy of care and personality of the provider which helps everyone feel more comfortable and connected at the first appointment.


Understaning complex medical procedures can be a challenge. Short, concise videos that include 3D medical animation expl...
08/24/2023

Understaning complex medical procedures can be a challenge. Short, concise videos that include 3D medical animation explain the procedure; helping patients and their families feel more at ease.

How do you make sure your patient testimonial videos hit the mark? Over the years, we've developed 3 keys for producing ...
06/30/2023

How do you make sure your patient testimonial videos hit the mark? Over the years, we've developed 3 keys for producing effective and engaging testimonials:

1. Pre-interview--make sure your patient is relaxed so they appear comfortable on camera.

2. B-roll--background footage of the patient and physician helps support the story.

3. Think short--keeping the attention of your audience can be a challenge. Concise video storytelling is more likely to engage your viewer.

The most effective virtual tours don't just show interior rooms but give you a sense of being part of the community. Cap...
05/25/2023

The most effective virtual tours don't just show interior rooms but give you a sense of being part of the community. Capturing this garden at an assisted and independent living community in Pine River, Minnesota, helps potential residents experience the various hobbies and activities available.

Do you have white coat syndrome? It's estimated that 1 in 5 people experience higher than typical blood pressure during ...
05/05/2023

Do you have white coat syndrome? It's estimated that 1 in 5 people experience higher than typical blood pressure during a doctor's appointment. It's thought that the stress of a medical visit triggers this rise.

What if you could help patients feel more at ease during their appointment? Provider profile videos help patients get to know their provider before that first appointment. This often leads to the patient feeling more comfortable and relaxed during the visit.

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Mill Creek, WA

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Our Story.

Point Across Media was founded on the belief that healthcare systems would benefit from a more personal connection between the physicians and their patients. Through our background in television news, we are adept at discovering and telling the stories that inform and comfort patients. Now in our 10th year in business, Point Across Media is proud to work with top healthcare brands across the nation as we continue to deliver quality video solutions.

TESTIMONIAL

“Point Across Media is a key partner for us. The content rich physician, procedure and patient testimonial videos they create consistently bolster our digital marketing program. Working with them, I always trust the process, the approach and the end results.”

Kelley Gregory, Marketing Manager, CHI Franciscan Health