Keystone Click

Keystone Click Strategic Digital Marketing Services
Digital Solutions + Marketing Strategy + Custom Websites That’s where we come in.

Your Partner in Digital Marketing Success

Our journey began with a simple yet powerful vision: to help businesses make better marketing decisions in the ever-evolving digital landscape. We founded our agency with a clear purpose in mind—to help clients navigate the complexities of digital marketing and be a trusted advocate for them. We understand that the world of digital marketing can be overwh

elming. The rapid advancements in technology, the abundance of platforms and tools, and the constant shifts in consumer behavior can leave even the savviest business owners feeling lost. We’re here to be your partner, your guide, and your advocate. We believe that every business, regardless of size or industry, deserves access to effective and efficient marketing strategies. Our goal is to demystify digital marketing, simplify the process, and empower you to make informed decisions that drive your business forward. Supercharge Your Online Presence With Our Integrated Digital Marketing Solutions
-Digital Marketing
-Research & Strategy
-Marketing Automation
-Website Design & Development
-Media Production
-Strategic Partnerships

About Keystone Click
-Founded in 2008
-AMI Accredited Agency
-BBB Accredited Business with an A+ rating

To learn more about Keystone Click, visit www.keystoneclick.com.

How successful do you think you would be building a house without a blueprint? If you just tossed bricks in the air, wou...
07/11/2025

How successful do you think you would be building a house without a blueprint? If you just tossed bricks in the air, would you be able to build a solid foundation? That's what marketing without a mapped customer journey looks like.

At Keystone Click, we believe your customer journey is the blueprint. And just like any good construction or manufacturing project, it starts with research.

Here’s the truth: Your prospects don’t wake up one day and say, “Let’s buy from insert brand here.” They search. They ask questions. They compare. They ghost you. Then, if you’re lucky (and strategic), they choose you.

What makes the difference? 🔍
- Knowing where they look (hint: it’s not just Google anymore—AI platforms are in the mix)
- Understanding why they buy (price? trust? a pain point you uniquely solve?)
- Removing friction across the journey—from first click to final handshake

Our process starts with:
✅ Customer interviews (yes, we actually talk to your customers!)
✅ Competitor analysis (who’s stealing your thunder?)
✅ Website and tech audit (conversion, UX, search, AI visibility—you name it)
✅ Messaging and brand perception review

The result? A mapped, measurable, and high-ROI customer journey that moves leads from “Who are they?” to “Where do I sign?”

If you’re tired of throwing spaghetti at the marketing wall and hoping something sticks, let’s talk. Your customers deserve a journey that’s as seamless as your product or service.

👉 Want to see how we map the journey for companies like yours? Click here: https://bit.ly/3RX8xFK
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Recession indicators? Tight budgets? Let’s talk about the first thing you shouldn’t cut: your marketing.Yeah, we said it...
07/02/2025

Recession indicators? Tight budgets? Let’s talk about the first thing you shouldn’t cut: your marketing.

Yeah, we said it. In tough times, marketing is often the first to go. But here’s what actually happens when you cut it:
❌ Your competitors get louder
❌ Your customers forget you exist
❌ Your pipeline dries up just when you need it most

Smart marketing during a downturn isn’t fluff, it’s survival.

It’s about getting laser-focused on what matters:
✅ Talking to the right people
✅ Solving real problems
✅ Proving your value, consistently

And the brands that double down on visibility? They come out of the recession stronger and way ahead of the pack.

So no, don’t slash your marketing budget. Instead, reallocate it, focus it and use it smarter.

Find out how: https://bit.ly/4dV2ACc.
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Want more visibility online? Start with smarter keyword research. In industries like manufacturing and construction, sho...
06/27/2025

Want more visibility online? Start with smarter keyword research.

In industries like manufacturing and construction, showing up just on Google is tough. But now, your buyers are also searching with AI tools like ChatGPT, Perplexity and Gemini, not just traditional browsers.

If your site isn’t structured with 𝗰𝗹𝗮𝗿𝗶𝘁𝘆 𝗮𝗻𝗱 𝗶𝗻𝘁𝗲𝗻𝘁, you’re invisible to both search engines and AI tools.

Swipe through to learn:
✅ How to choose the right keywords
✅ Why AI cares about your content structure
✅ How to make sure your ideal customers (and AI) can find you online

Ready to future-proof your marketing?

Check out the full guide here: https://bit.ly/3Ghf5Lh.
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What happens when you stop relying on referrals and start owning your online visibility?JB Custom Drywall found out…and ...
06/18/2025

What happens when you stop relying on referrals and start owning your online visibility?

JB Custom Drywall found out…and the results were game-changing.

📍 Local leads. 95% organic traffic growth. A drywall contractor who said goodbye to slow word-of-mouth and hello to scalable growth.

Here’s what we did (no smoke, just strategy):
✔️ Built a solid foundation with keyword research
✔️ Reworked their website structure to speak human (not to mention Google)
✔️ Created targeted, helpful service page content
✔️ Optimized their local SEO to show up where it matters most

Pro Tip: Your next best customer is already searching. If you’re not showing up, your competition is.

JB Custom didn’t just grow traffic. They started getting leads from the right customers.

Want results like this? Check out the full case study: https://keystoneclick.com/our-work/case-studies/how-keystone-click-increased-local-visibility-and-95-organic-growth-for-jb-custom-drywall/.
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Get real: Are you 𝒓𝒆𝒂𝒍𝒍𝒚 clear on who your best customers are?If you are, have you ever documented that valuable informa...
06/13/2025

Get real: Are you 𝒓𝒆𝒂𝒍𝒍𝒚 clear on who your best customers are?

If you are, have you ever documented that valuable information?

We’re not just talking about insights like “we sell to manufacturers” or “we help construction companies.” We’re talking about knowing which manufacturers, which contractors – the ones who truly need what you offer, value your expertise and are ready to buy.

We see way too many businesses trying to market to everyone. But here’s the thing: when you market to everyone, you end up connecting with no one.

So, how do you find your true target market?
🎯 Dig into your existing customer data to determine who’s bringing you the most value.
🎯 Define the demographics and psychographics, including behaviors, challenges and goals.
🎯 Pay attention to your competitors: Where are they thriving, and where are the gaps?
🎯 Build your customer personas: real, research-backed profiles of the people you actually want to reach.

When you’re laser-focused on your audience, your marketing is sharper, your budget stretches further and your results skyrocket. Start with expert audience research: https://bit.ly/4k94VLw.
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AI can’t read your website, and that’s a HUGE problem.More and more people are skipping Google and going straight to AI ...
06/06/2025

AI can’t read your website, and that’s a HUGE problem.

More and more people are skipping Google and going straight to AI tools for their searches, like:
•“Who’s the best metal fabricator near Milwaukee?”
•“Where can I find a reputable remodeling company in Wisconsin?”

But here’s the kicker…

If your website isn’t optimized for AI, you’re not even part of the conversation. That means you literally don’t exist in AI search results. Let’s fix that. 👇

𝐀𝐈 𝐨𝐩𝐭𝐢𝐦𝐢𝐳𝐚𝐭𝐢𝐨𝐧 𝐢𝐬 𝐍𝐎𝐓 𝐭𝐡𝐞 𝐬𝐚𝐦𝐞 𝐚𝐬 𝐨𝐥𝐝-𝐬𝐜𝐡𝐨𝐨𝐥 𝐒𝐄𝐎.
It’s not just about keywords anymore. AI tools pull from content that’s helpful, human and easy to understand.

Here’s your punch list:
👊 Structure like a human, not a robot. That means headings, bullets, FAQs and simple language.
👊 Answer the questions your buyers actually ask.
👊 Stop hiding your authority. Use case studies, testimonials and certifications to show your work.
👊 Keep it clear, not clever. Clarity always wins. If your website confuses AI, it confuses your customer too. Say what you do, who you help and why it matters.

Want to know if your site is AI-ready? Click here: http://www.aioptimizationaudit.com.
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05/30/2025

Still not showing up on Google? We can fix that.

We know how frustrating it is when your website just doesn’t rank. You know you’ve got great products, services or solutions, but if you’re buried on page five of search results, your ideal customers probably won’t find you.

That’s why we’re offering our trusted SEO Audit at a discounted price for a limited time: so we can help you figure out what exactly is holding your website back.

✅ We’ll analyze your website’s SEO health
✅ Identify quick wins and long-term fixes
✅ Give you actionable recommendations – not fluff, not a sales pitch, but real insights backed by data

Snag your audit: https://bit.ly/3Zb28JF.
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When you’re thinking about creating social content for your business, it’s easy to start spiraling over the wild hunger ...
05/28/2025

When you’re thinking about creating social content for your business, it’s easy to start spiraling over the wild hunger of the content creation beast.

We get it, sometimes we feel the same way! But over the years, we’ve developed a proven process for social success.

Here are the highlights:
1️⃣ We start every piece of content by looking at what has performed well in the past and what may have flopped.
2️⃣ Next, we take a look at what competitors are doing and what’s trending in the industry.
3️⃣ Now we zoom out: what’s happening in the world that could be affecting our clients’ customers? What pains are the public feeling that our clients can alleviate? Think of things like tariffs, seasons or reshoring initiatives.
4️⃣ Then, you’re ready to plan your next month of content. Aim for 80% educational or entertaining content and 20% sales-related content.

Get research-backed content that drives engagement with your target audience: https://bit.ly/3H7Z5J0.
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Want to know how to go from invisible on Google all the way to page one, even if you’re starting with zero content and z...
05/23/2025

Want to know how to go from invisible on Google all the way to page one, even if you’re starting with zero content and zero analytics?

That’s exactly what we did for one of our homebuilder clients. 🏡

When they came to us, they had:
❌ No blog content
❌ No tracking or analytics
❌ No clear SEO strategy

What they did have was ambition, and that’s something we can work with.

Here’s how we tackled it:
✅ Built a solid SEO foundation (no shortcuts, just smart research)
✅ Created high-quality, targeted content for the right audience
✅ Set up analytics and tracking to monitor progress and adjust as needed

The result? They landed on page one of Google, putting them directly in front of customers actively searching for the homes they offer.

Check out the whole story: https://bit.ly/3GLQONV.
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Let’s talk about the elephant in the room: marketing during an economic downturn.When budgets tighten, the knee-jerk rea...
05/14/2025

Let’s talk about the elephant in the room: marketing during an economic downturn.

When budgets tighten, the knee-jerk reaction is to slash marketing spend. But here’s the truth: pulling back on marketing when times get tough is like trying to save gas by turning your car off while you’re driving.

At Keystone Click, we know that smart marketing, not necessarily more marketing, is what keeps your business visible, relevant and trusted when competitors go dark.

Here’s what works when the economy cools:
✅ Focus on your core audience: speak directly to the people who already value your services
✅ Double down on customer retention: it’s more cost-effective than chasing new leads
✅ Emphasize ROI-driven strategies: every dollar you spend should have a clear, measurable purpose
✅ Stay visible: when others cut back, you have a chance to stand out and gain market share

We’re here to help you make bold, research-backed marketing moves. Our customers don’t just survive, they win when the market rebounds. Get started: https://bit.ly/466hwrp.
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Get real: Are you really clear on who your best customers are?If you are, have you ever documented that valuable informa...
05/09/2025

Get real: Are you really clear on who your best customers are?

If you are, have you ever documented that valuable information?

We’re not just talking about insights like “we sell to manufacturers” or “we help construction companies.” We’re talking about knowing which manufacturers, which contractors – the ones who truly need what you offer, value your expertise and are ready to buy.

We see way too many businesses trying to market to everyone. But here’s the thing: when you market to everyone, you end up connecting with no one.

So, how do you find your true target market?
🎯 Dig into your existing customer data to determine who’s bringing you the most value.
🎯 Define the demographics and psychographics, including behaviors, challenges and goals.
🎯 Pay attention to your competitors: Where are they thriving, and where are the gaps?
🎯 Build your customer personas: real, research-backed profiles of the people you actually want to reach.

When you’re laser-focused on your audience, your marketing is sharper, your budget stretches further and your results skyrocket. We break it all down in our blog: https://bit.ly/4k94VLw.
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Can we all be honest for a second?When’s the last time you really looked at your website? Not just the homepage, but how...
05/08/2025

Can we all be honest for a second?

When’s the last time you really looked at your website? Not just the homepage, but how it actually works for your business?

We get this question all the time: “How do I know if it’s time to redesign my website?”

Here’s the honest answer: your website isn’t a one-and-done project. It’s the face of your business online, or as we like to say, your 24-hour salesperson. And if it’s outdated, slow or just simply not doing its job, you’re probably losing out on leads and sales.

Some telltale signs it’s time for a refresh:
➡️ It’s not mobile-friendly
➡️ Your services or branding has changed, but your site hasn’t kept up
➡️ It takes forever to load (unfortunately, no one is going to wait around)
➡️ Your competitors’ sites make yours look…well, old
➡️ You’re not seeing the results, like leads, calls and sales, you want

Here’s the good news: a redesign isn’t just about making things pretty. It’s about making your site work smarter, perform better and help you hit your business goals.

We break it all down in our blog, set up just for busy business owners like you: https://bit.ly/3YwwztG
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Address

Milwaukee, WI

Opening Hours

Monday 8am - 5pm
Tuesday 8am - 5pm
Wednesday 8am - 5pm
Thursday 8am - 5pm
Friday 8am - 5pm

Telephone

+14148106650

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Our Story

Keystone Click is a digital marketing agency that provides you with the online tools and resources to help your business grow—that means the kind of growth you want most. We are a sales-driven digital marketing agency focused on increasing your bottom line ROI with real results. As a digital marketing agency, our goal is to generate more leads through digital marketing activities - but not just any leads. We are driven to provide you with what you need to bring in targeted leads that convert into actual customers. With all the necessary tools and information at our disposal, we provide you with a marketing funnel that continues to produce.