Tall Tale

We are a group of award-winning storytellers proudly based in Milwaukee. Movies, TV series, & shorts.

07/09/2025

Big news around the studio this past week, as Apple TV picked up our team's last feature documentary film.

It goes deep & asks the hard questions. The answers from university leaders & academics were not what we expected.

11/18/2024

Half of us will develop a mental health disorder in our lifetime....it's time to act.

Inspired by the Stoflet family, the Tall Tale & Third Line Films team is beginning a new journey joining experts in the field & families living with a mental illness for a deep dive into what's going on with the rise of mental health disorders, what's broken, & how we can move forward in a big way.

You're invited to join us.

10/22/2024

War. Grace. Love. This is a really amazing story, not only of strong leadership, but also love & the power of new beginnings. There's a big twist!

We produced Refugees Welcome for Very Local & Hearst. It was recently nominated for a regional Emmy in the Historical Documentary category.

Stream for free now on the Very Local app (same as Show Me Milwaukee). No account needed.

10/20/2024

night tonight! Our team is nominated for one of our docs we did with Very Local.

Wish us luck!

09/29/2024

This weekend 500+ people visited our production hub (The Light Mill) in ’s Historic Third Ward.

What a great time showing people the city’s first coffee mill & home to our award-winning films & shows! Many great convos about what’s next. 😉

Big thanks to for putting together a tremendous weekend.

08/21/2024

What a wild episode!

The episode with legendary Violent Femmes drummer John Sparrow is out now.

Hang out with John, series host Greg Adams, the surprisingly fun group at Forest Home Cemetery, Milwaukee music icon Ray Nitti, Parker at Social Cig, & Chef Adam Pawlak in person at the Show Me Milwaukee - John Sparrow Episode Premiere Watch Party or for free on your TV or mobile via the Very Local app. No account needed.

08/13/2024

Big episode this week! 💪

Anthony "Showtime" Pettis met up with Greg Adams for an epic day before the big APFC event. They also meet up with Coach Duke Roufus & Sergio Pettis.

📺Watch on the free Very Local app on your TV or mobile. No account needed.

Anthony is at the APFC RMBL event in Waukesha this weekend! Watch the episode & go experience it for yourself.

08/06/2024

Our production hub "The Light Mill" is all dolled up & ready for the Season 3 Premiere Watch Party tomorrow evening.

We still have a few free tickets available. Register for tickets here:
https://www.facebook.com/events/895020909120313/

08/04/2024

After a regional Emmy nomination, this season of "Show Me Milwaukee" packs a whole new set of adventures with your host Greg Adams meeting up with Anthony Pettis, Judge Katie Kegel, Corey Pieper, Maryam Durani, John Sparrow, Chris Gilbert, & others. It's time for them to show you new angles of our amazing city.

is now streaming for free on your TV or mobile device via the Very Local app. No account needed.

Season 3 premieres on Aug 7. See the comments below for info.

Address

217 N Broadway
Milwaukee, WI
53202

Website

http://TallTale.agency/

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Our Story

Attention Era is a commercial production company.

We make branded, storytelling content that not only wins awards but also attention. We’re a small, nimble team of directors, producers, cinematographers, and DP’s that have the experience, equipment, and connections necessary to tell stories in any place and at any scale. We believe there’s never an excuse to compromise on quality.

We partner with agencies to provide production and post-production services. And though we’re not an ad agency, our team has the ability to partner directly with clients to aid with brand strategies and creative development if needed.