09/10/2026
Y'all real estate is wild.
I just cold-called a Realtor with a listing that's been sitting for over 30 days.
He asked, “Why are you calling me?”
Fair question.
I told him:
“We have some pretty awesome lender-paid incentives right now that might help buyers who are sitting on the fence.”
He hung up on me. 😂
Listen, I get it. Nobody wakes up hoping a mortgage lender cold calls them.
But if I had a listing that's been sitting for a minute and somebody called with a strategy that could potentially make the payment more attractive to buyers AND doesn't cost my sellers anything (especially after a $15K price drop)
I'd want to at least hear the pitch.
So, for the rest of you:
If you've got a listing that's been sitting and you're running out of ideas besides another price reduction, give me a shout!
We have lenders offering everything from lender paid buydowns, appraisal credits to a special that is 90bps off.*
*on a $400K loan that is $3600 in credit
Send a message to learn more