Grey Matter Direct

11/10/2025

At Grey Matter Direct, we are proud of the men and women who dedicate themeselves to the safety of our country. Thank you!

11/08/2025

Brian Skirka: The Innovator Behind The New Era At Monmouth Park Race Track

When Brian Skirka first walked through the gates of Monmouth Park Race Track as a marketing intern during the track’s 2007Grey Matter Direct client Brian Skirka of Monmouth Park Race Track Breeders’ Cup season, he had no idea he was beginning what would become a two-decade journey shaping one of America’s most storied racetracks.

Today, as Marketing Director and Handicapping Contest Director, Brian is not only responsible for Monmouth’s promotions, advertising, and live events—he’s the creative force behind some of the sport’s most original ideas, including the now-famous Pick Your Prize Handicapping Challenge.
https://greymatterdirect.com/brian-skirka-the-innovator-at-monmouth-park-race-track/

Grey Matter Direct client Brian Skirka of Monmouth Park Race Track is bringing change to the thoroughbred racing industry. Learn more.

09/30/2025

https://greymatterdirect.com/reputation-as-a-data-set-how-ai-interprets-what-others-say-about-you/

occasional public review. But in the emerging era of AI-powered search, reputation has become quantifiable, trackable, and deeply influential. And it’s no longer just people watching—it’s the algorithms.

09/16/2025

https://greymatterdirect.com/authority-everywhere-why-your-brand-needs-a-media-mindset-in-the-age-of-ai/

In the age of AI, the team at Grey Matter Direct provides clients in South Jersey and Philadelphia with AI marketing.

09/12/2025

09/09/2025

08/29/2025

Happy Labor Day!!

08/25/2025

We recently did a drone shot of the Wiley Mission campus in Marlton. Wiley's COO, Chris Cinardo, commissioned the shot and Alyssa Kaufman of Alyssa Kaufman films was our drone pilot and creative force.

08/25/2025

https://wileymission.org/
We are excited to have launched Wiley Mission's new website. Located in Marlton, New Jersey, Wiley Mission is an independent living community that is centered around the faith community of Wiley Church. Along with the church and the beautiful independent living community, Wiley Mission also offers residential healthcare, long-term care, subacute rehab and behavioral health services.

At Grey Matter Direct, we are very proud to be helping Wiley Mission grow and serve the people of South Jersey and the greater Philadelphia area!