The Shoals Now

The Shoals Now The latest on all things The Shoals, AL🎙️

Comment your favorite Christmas pictures down below!🎄🎅🏻
12/26/2025

Comment your favorite Christmas pictures down below!🎄🎅🏻

Merry Christmas from The Shoals Now!🎄🎅🏻We hope you have a very merry day with friends & family.❤️
12/25/2025

Merry Christmas from The Shoals Now!🎄🎅🏻

We hope you have a very merry day with friends & family.❤️

12/24/2025

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Congrats to our winner, Amanda Jones!

🎄12 DAYS OF CHRISTMAS GIVEAWAYS!🎄

🎅🏻Enter to win a silk pillowcase, a Lotus sweatshirt, and a body scrub!!🎅🏻

Today, we are highlighting Lotus Wax Bar + Esthetics! They offer expert waxing and skin care services in a welcoming studio to help clients look and feel their best!🩷

HOW TO WIN:
-Like this post
-Follow The Shoals Now & Lotus Wax Bar + Esthetics
-Tag a friend in the comments!

The winner will be announced on 12/25!❤️

12/23/2025

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Congrats to our winner, Michelle Kelley!

🎄12 DAYS OF CHRISTMAS GIVEAWAYS!🎄

🎅🏻Enter to win a $150 gift bag!!🎅🏻

Today, we are highlighting The Shoppe at Coldwater! They are a boutique in Tuscumbia that blends unique clothing, accessories, and gifts with a focus on quality and community shopping.

HOW TO WIN:
-Like this post
-Follow The Shoals Now & The Shoppe at Coldwater
-Tag a friend in the comments!

The winner will be announced on 12/24!❤️

12/22/2025

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Congrats to our winner, Laren Lindholm!

🎄12 DAYS OF CHRISTMAS GIVEAWAYS!🎄

🎅🏻Enter to win a gift card & art goodies from Emily Cooper Studio & Art Supply!🎅🏻

Today, we are highlighting Emily Cooper Studio & Art Supply! It is a great art store with paint supplies, such as canvases, paint, brushed, and so much more! They also offer painting classes! Be sure to stop in and check them out!🎨

HOW TO WIN:
-Like this post
-Follow The Shoals Now & Emily Cooper Studio & Art Supply
-Tag a friend in the comments!

The winner will be announced on 12/23!❤️

Live music in The Shoals this week!!🎸🎶Monday, December 22Swampers - Tatum Shappley: 5-7pmSwampers - Trey Nichols: 7:30-1...
12/22/2025

Live music in The Shoals this week!!🎸🎶

Monday, December 22
Swampers - Tatum Shappley: 5-7pm
Swampers - Trey Nichols: 7:30-10:30pm
Lava Room - Karaoke Night: 8pm

Tuesday, December 23
Swampers - Melissa Daniel Bane: 5-7pm
Swampers - Elle Claytor: 7:30-10:30pm
Lava Room - Karaoke Night: 8pm
FloBama - Gary Nichols + The Slaw Dogs: 7pm

Wednesday, December 24
Lava Room - Karaoke Night: 8pm

Friday, December 26
Swampers - Gracie Harris: 5-7pm
Swampers - Microwave Dave: 8-11pm
Champy's - Jimmy Nutt: 7-9pm
Lava Room - Fishman Aquadome: 8pm
FloBama - Derailed: 6:30-9:30pm
FloBama - DJ Z: 10pm-close

Saturday, December 27
Swampers - DJ Mixin' Dixon': 8-11pm
Lava Room - Moon Tree: 8pm
FloBama - Bama Border: 6:30-9:30pm
FloBama - Victoria: 10:30pm-close

Sunday, December 28
Swampers - Tim Cannon: 7:30-10:30pm
The Rising Crust - Trey Nichols: 7-10pm

12/21/2025

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Congratulations to our winner, Megan Roper Steen!

🎄12 DAYS OF CHRISTMAS GIVEAWAYS!🎄

🎅🏻Enter to win a gift bag from Muscle Shoals Florist!🎅🏻

Today, we are highlighting Muscle Shoals Florist! They are a local flower shop known for creating beautiful, custom floral arrangements for any occasion. From everyday bouquets to weddings, events, and sympathy flowers, they focus on quality flowers, thoughtful designs, and friendly hometown service The Shoals area can count on. Check them out!

HOW TO WIN:
-Like this post
-Follow The Shoals Now & Muscle Shoals Florist
-Tag a friend in the comments!

The winner will be announced on 12/22!❤️

12/20/2025

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Congrats to our winner, Betty Pace!

🎄12 DAYS OF CHRISTMAS GIVEAWAYS!🎄

🎅🏻Enter to win a $25 Stella & Goose gift card & a tote bag!🎅🏻

Today, we are highlighting Stella & Goose! They have original artwork by local artists, small gifts & trinkets, and so much more! You can even take art classes at Stella & Goose! Stop by and check them out!

HOW TO WIN:
-Like this post
-Follow The Shoals Now & Stella & Goose
-Tag a friend in the comments!

The winner will be announced on 12/21!❤️

12/19/2025

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Congrats to our winner, Mandi Smith!

🎄12 DAYS OF CHRISTMAS GIVEAWAYS!🎄

🎅🏻Enter to win a beautiful diamond ring worth $1,500! It features 3 lab grown diamonds that equal 1 carat total weight. The setting is 14k white gold.🎅🏻

Today, we are highlighting Stone River Jewelers! They have have beautiful jewelry, custom designs, and jewelry repairs…all in one place! Be sure to check them out!

HOW TO WIN:
-Like this post
-Follow The Shoals Now & Stone River Jewelers
-Tag a friend in the comments!

The winner will be announced on 12/20!❤️

12/18/2025

--CLOSED--
Congrats to our winner, Rachel Griffin!

🎄12 DAYS OF CHRISTMAS GIVEAWAYS!🎄

🎅🏻Enter to win a $15 Gift Card, Skylar’s Skoops t-shirt, and a sticker!🎅🏻

Today, we are highlighting Skylar’s Skoops! They have any ice cream flavor you could think of, hot chocolate, banana splits, and so much more! Go check them out!

HOW TO WIN:
-Like this post
-Follow The Shoals Now & Skylar’s Skoops
-Tag a friend in the comments!

The winner will be announced on 12/19!❤️

Biggest Stuff the Bus EVER!🚌🧸Over the past two weeks, the community came together and donated tons of toys to go to loca...
12/17/2025

Biggest Stuff the Bus EVER!🚌🧸

Over the past two weeks, the community came together and donated tons of toys to go to local students in need of Christmas gifts!

Huge thank you to Florence City Schools, Colbert County Schools, Sheffield City Schools, Muscle Shoals City Schools, and Tuscumbia City Schools ! Merry Christmas!❤️

Local events in The Shoals this week!!🎄🎅🏻Christmas Crawl at 7 Points❄️-Thursday, December 18, 2025-5pm - 7pm-7 Points Fl...
12/17/2025

Local events in The Shoals this week!!🎄🎅🏻

Christmas Crawl at 7 Points❄️
-Thursday, December 18, 2025
-5pm - 7pm
-7 Points Florence

Christmas Gala💝
-Friday, December 19, 2025
-8pm - 12am
-Pickett on Court

Elf the movie at the Shoals Theatre with Santa🎅🏻
-Saturday, December 20, 2025
-1pm - 3pm
-Shoals Theatre

Santa’s Workshop: Holiday Market🎄
-Saturday, December 20, 2025
-2pm - 6pm
-Gattman Park

A Foreigner’s Journey to Boston🎸
-Saturday, December 20, 2025
-7pm - 9pm
-SIngin’ River Brewing

Address

520 E. Second Street
Muscle Shoals, AL
35661

Opening Hours

Monday 9am - 5pm
Tuesday 9am - 5pm
Wednesday 9am - 5pm
Thursday 9am - 5pm
Friday 9am - 5pm

Telephone

+12563832525

Website

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